how to create a business plan (workshop at iit roorkee)
DESCRIPTION
How to create a Business Plan, a Workshop conducted at IIT Roorkee on the occasion of ESummit 2010.TRANSCRIPT
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How to create a Business Plan?
Pradeep Chopra
Co-founder, Digital Vidya
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Plans are _______
Planning is _______
useless
priceless
- Dwight Eisenhower
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Why Business Plan?
• Operating and Financial Plan• Your map and compass for the future• Sell yourself on your business• Sales Pitch
– Investors– Partners– Customers– Employees
• MAKE MORE MONEY
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Key Elements of a Business Plan
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Executive Summary
• Concise Explanation how
Present =====> Future• Most Important Part• 5 Mins Test• 1-2 Pages Long• Written LAST
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Company
Describe in 1 sentence how your business proposition is valuable to
mankind
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The Core Team
Names of the Members of the core team
Skill Set & Previous Experience
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Customer Perspectives
Who are your customers? Define their Pain Areas and how your business will address them.
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Market Size
Define market size in terms of current spending and acquirable market.
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Value Proposition
Define company/product value proposition. Share any case
studies if available.
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Offerings
Describe your product/service (functionalities, IP, tech etc). Show
product development roadmap.
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Business Model
Revenue Model & Pricing
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Sales & Marketing
How will you acquire customers and build brand?
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Kogi Korean BBQ Taco Truck
Blog + Flickr + Twitter - 10 people/stop to 800 people/stop
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Competition
Who are they? How will you compete?
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Financials
Cash Flow, Revenues & ProfitsDetailed Short Term (1st Year) & Overview of Long Term (3–5
years)
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Start Planning…
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Let’s stay in touch!
Thank You!
http://facebook.com/pradeepchopra http://linkedin.com/in/pradeepchopra