how social media management is driving channel shift
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How Social Media Management
is driving Channel Shift
Simon Smith Sales Director
@GOSSInteractive
Just some of our clients
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Published 12th June 2013
Interviewed 420 people in 318 unique
organisations from the public sector.
82% of those who participated in our survey
ranked Social Media as Very Important or
Important to their channel shift strategy.
Participants by Seniority %
0% 10% 20% 30% 40%
Other
Chief Executive
Head of Department
Director
Manager
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@GOSSInteractive
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@GOSSInteractive
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@GOSSInteractive
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@G
OS
SIn
tera
cti
ve
@GOSSInteractive
www.gossinteractive.com/social
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