hard lessons learnt transforming beyond print by winson press

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Winson Press Pte Ltd was first established in 1965 and has since transformed into a Gold Award winning printing company in Singapore producing highest quality products including paper boxes, labels, flexible packaging, blister foil, brochures, catalogues, point of sales materials, etc. The company has won more than 33 packaging and print excellence awards organized in Asia, Europe and America. Embracing “Continuous Improvement” as one of the core values, the company believes strongly in constantly raising the bar for all aspects of the company including customers’ experience and operations. Currently, Winson Press is introducing innovative solutions for their customers to reduce the time for approving marketing materials and launching new product packaging. In order to provide growth opportunities for his team members, In 2013, Winson Press sped up her transformation through launching online photo merchandise and 1 to 1 Cross Media Personalized Marketing business. During Print Summit 2014 in Mumbai, Tan Jit Khoon, CEO of Winson Press shared the hard lessons he learnt while growing the business as well as the obstacles he encountered in the midst of transforming a traditional printing company beyond ink on paper.

TRANSCRIPT

Hard Lessons Learnt during our Transformation

Agenda

Our Company Profile

Our journey

Current challenges

5 Hard lessons learnt

Sharing our current practices

Questions?

Our ProfileEstablished in 1965 102 Committed People

Our Journey

1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012

Current Challenges

Print-Replacement

Strong S$

Challenging Economy

Overseas Competition

Industry Output

-30%

Steep Cost Increase

Lost US$

9,600,000,000

Lost US$

4,264,000,000

Lost US$

6,400,000,000Cut 10,000 staff

Focus on Digital Imaging, Mobile Devices and Video

Games. Move away from TV!

Source: 2005 data per Gartner, 2012E data per IDC

Global Mobile OS Market

Source: Asymco.com (as of 2011), Public Filings, Morgan Stanley Research, Gartner for 2012E data

Windows OS: 96% in 2005 Drop from 96% -35% in 7 Years!

Other Affected Industries

• Newspaper• Book shops• Precision

Engineering• Post Office• Computer

Servers• Laptops, ….

Lesson 1:Technology is NOT a Magic Pill

Lesson 1: Technology is NOT a Magic Pill

Learnt to formulate our Strategy First

Lesson 2:Strategy is SEXY…

Execution is KING!1% Vision

99% Alignment

Lesson 3:Bottleneck is usually at the TOP

Change begins with ME!

Lesson 4:People is the KEY

企业 人- = 止

Enterprise will cease without People

Enterprise People Stop

People are resistant to change!

Lesson 4:People is the KEY

Training is only the beginning!

Lesson 4:People is the KEY

Lesson 5: Change takes

much L o n g e r & Cost a lot more…

There is no Finish Line!

My all time Favourite!

Highlighted a lot of mistakes that we made…

Our Philosophy

Win-Win

Our People

Our Customers

Our Share-holders

Our Environment

Our Society

Our Partners

Packagin

g P

rintin

g

Co

mm

ercial

Prin

ting ?

Ph

oto

-bo

ok

Positive CultureValues & Purpose

1 to

1 X

Me

dia

Marketin

gVision

BHAG

Great Game of Business

Mastering Rockefeller

Habits

Lean Manufacturing

Practice 1:Invest in Building Positive Culture

Practice 1:Invest in Building Positive Culture

Great Game of Business

1. Know & Teach the Rules

2. Keep Score & Follow the Action

3. Provide a Stake in the Outcome

CN

Practice 1:Invest in Building Positive Culture

Mastering Rockefeller Habits

Cash People

StrategyExecution

Practice 1:Invest in Building Positive Culture

Lean Manufacturing

Practice 2:Invest in People

Practice 2:Invest in People

EducateKnow & Teach the Rules

Practice 2:Invest in People

Coaching

Practice 2:Invest in People

Practice 3:

1% Vision 99% Alignment…

All our KPIs must be aligned

Critical Number

CriticalStarting Point

The journey is

more Important

Practice 3:1% Vision 99% Alignment…

The Power of

Repetition

Sit Sit Sit

Sit Sit Sit

Sit Sit Good Dog

Practice 3:1% Vision

99% Alignment…

Practice 4:Keep Score & Follow the Action

Practice 4:Keep Score & Follow the Action

Make it Fun

=

Practice 5Daily & Weekly Huddles

Practice 5:Daily & Weekly Huddles

Our people keep their own scores

Quote by George Bernard Shaw

“If you have an apple and I have an apple and we exchange these apples then you and I will still each have one apple…

But if you have an idea and I have an idea and we exchange these ideas, then each of us will have two ideas.”Nobel Prize & Oscar Winner

Co-founder , London School of Economics

Hope that my sharing has been helpful

Comments?jit@winson.com

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