garry wise & chris scott never lose a listing again! tips on going digital

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Never Lose a Listing Again! Tips on Going Digital

Garry Wise & Chris Scott

Deb Helleren&

Mel McMurrin

Garry Wise & Chris Scott

● Luxury Homes Specialist with & cofounder of Goodlife Realty

and The Paperless Agent. ● Agent for 20 years, with many

awards● GoodLife Realty featured by

Apple & Evernote● Inman Innovator award for

cutting-edge mobile technology

● Marketing Director at The GoodLife Realty

● President of The Paperless Agent.

● Director of Marketing for Brian Buffini & Bank of America.

Never Lose a Listing Again!

Tips on Going Digital

AGENDA• Why should sellers

choose you?

• New narratives for your Unique Selling Proposition.

• Showing customers your ninja marketing skills.

Character CompetenceSource: Brian Buffini

“Do you care about me?”

“Are you good at what you do?”

What do home sellers want most from their agent?

Source: National Association of REALTORS®

How to show customersyour ninja marketing

skills…

P P

3 P’s of Home Selling

Process

P

Preparation

Price

Promotion

3 P’s of Home Selling

Process

P

P

P

Customer involvement throughout the selling process makes a big

difference in how they feel about you.

P

P P

3 P’s of Home Selling

Process

Preparation

Price Promotion

3 Keys to Preparation

Repairs

Staging

Cleanliness

P

P P

3 P’s of Home Selling

Process

Preparation

Price Promotion

P

P P

3 P’s of Home Selling

Process

Preparation

Price Promotion

Use of Internet to Search for Homes 2003-2014 (NAR, Profile of Home Buyers & Sellers)

92% of Home Buyers Use the Internet to Search for Homes.

After searching properties online, 76% of Home Buyers drove by or viewed the home…

Photo by Jeremy Levine (www.jeremylevine.com) via Flickr

Percentage of Home Buyers Who Found the Home They Purchased on the Internet (NAR, Profile of Home Buyers & Sellers)

Almost half of Home Buyers found the home they purchased on the Internet.

If you’re going to list and sell homes in the Digital Age, you’ll need to understand how marketing works on the Internet…

Photo by Jeremy Levine (www.jeremylevine.com) via Flickr

“But homes are selling fast, easy, and without doing anything…”

Photo by Jeremy Levine (www.jeremylevine.com) via Flickr

Customer involvement throughout the selling process makes a big

difference in how they feel about you.

One more BIG selling point…

Next Steps to Update Your Listing Presentation…

Photo by Jeremy Levine (www.jeremylevine.com) via Flickr

IMPLEMENTATION GUIDE:

STEP-BY-STEP INSTRUCTIONS &

TIPS

FREE RESOURCE!

http://thepaperlessagent.com/secrets

Question & AnswerType in the “Question”

section of theGoToWebinarcontrol panelon the right.

with

Hillary HirtlerHomes.com

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Agents 888-510-8795 Brokers 866-697-3308

connect.homes.com/category/homes-pro-podcasts

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