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Multiplayer Games: Cultural and Social Drivers of Behavioral Change

Online and Offline

J.C. Herz, @jcherzjnhq@yahoo.com

www.facebook.com/LearningtoBreatheFire

Thursday, December 4, 14

Richard Bartle’s Player Types

• Achievers: Want to succeed within the rule structure of the game• Driven by score, status, being at the top of the leaderboard

• Explorers: Want to fully understand the game• Driven by the desire for knowledge• Turning over every rock, “check mate in four.”

• Socializers: View the game as a staging ground for their relationships• Driven by desire for social connectedness

• Griefers: Driven by desire to dominate others• Look for opportunities to impose misery, amplify grievance• Might be aggressive, passive aggressive, solo or coordinated

Thursday, December 4, 14

Life Cycle of a PlayerRole Within Community: Novice Journeyman Expert Village Elder • Learning from other players• Peer interaction• Leadership and Mentoring

Skills: Conscious Competence Learning Matrix: transcending conscious incompetence

Thursday, December 4, 14

Thursday, December 4, 14

“Secretly, every CrossFitter believes that the people in his box will be the ones to

survive the zombie apocalypse.”

Battle Buddies

Thursday, December 4, 14

Mental Toughness

Thursday, December 4, 14

Strong is the New Skinny

Thursday, December 4, 14

The Ritual of Sport

“Sport is the ritual sacrifice of human energy.” David Sansone

Thursday, December 4, 14

Contagious Magic

“Make every WOD a Hero WOD”

Thursday, December 4, 14

The Primal Future

Thursday, December 4, 14

10 Attributes of Fitness

Thursday, December 4, 14

“The First Rule of CrossFit is: Always Talk About CrossFit”

10,000 Affiliates in July 2014

Thursday, December 4, 14

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