founders drinks sept: building a global a-team with freelancers

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

Work… …Differently

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

On Creating a Global A-Team

How Singapore Startups and

Freelancers can take advantage

of Online Work Wednesday 25 September 2013

Founders Drinks | Hood Bar and Café | 7pm | Singapore Jovin Hurry & Loretta Tioiela‎

Elance Mobilizers (Singapore)

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

The Dawn of the E-Lance Economy

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

My day @ VintageandRare.com

8:00 – Coffee!

8:15 – Meeting with researcher

9:00 – Approval of MockUps

11:00 – Briefing Programmer

13:00 – Online Marketing Strategy

15:00 – Update from Sales

17:00 – Customer Service recap

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

Vintage & Rare – A Hybrid Organization

Rajkumar

Designer

Pakistan

Ravindra

Researcher

India

Bill

Sales/Product

Florida

Jill

Sales

Texas

Sarah & Ulrik

SEO + Social

Bulgaria

Rahul

Programmer

India

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. 6

THE FRACTIONAL ECONOMY

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© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

?

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© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

Search Friction

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

2.5m freelancers – rated and tested

500k active clients – last 6 months

+95.000 job posts last 30 days

Freelancers and clients residing in 170+ countries

+$750m in lifetime freelancer earnings

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

Most Popular Skills on Elance

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

Value

Demand

SQL

Serve

r

Ruby

C#

.Net

ASP AJA

X HTML

5 Android iPad

iOS

Mobile

SEO

mySQ

L JQuer

y

PHP

Web

Desig

n

HTM

L Wor

dPre

ss

CS

S

iPhon

e

Java

scrip

t

Socia

l

Medi

a

Mark

eting

Demand in 2013

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

Mobile skills on Elance

Android: 17246

BlackBerry: 3171

BlueTooth: 288

Game Dev.: 1813

HTML5: 38386

iOS: 10037

iPad: 4944

iPhone: 12935

Mobile: 24210

Windows Mobile: 2194

Windows Phone: 1812

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

Singapore the Cloud

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

Singapore the Cloud

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

Singapore the Cloud

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Singapore the Cloud

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EVERY BUSINESSES CHALLENGES

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49% Of European clients save

>50%

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

We did a mockup site on Wordpress and it

would have been about 8 times more

expensive in Finland

Antti Vilpponen

Co-Founder & CEO

How is this possible?

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

0

5

10

15

20

25

30

35

40

45

Week1 Week2 Week3 Week4 Week5 Week6 Week7 Week8 Week9 Week10

Hours/W

eek

TIme

Staff

U

pandD ownonDemand

WebDeveloper

MobileDeveloper

WebDesigner

Translator

Researcher

GraphicDesigner

Flexibility:

Staff Up & Down On Demand

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

Getting Things Done. Faster.

08:39

Job

posted

1st

proposal

Availa-

bility

request

Awarded

job

First

draft

received

Final

delivery

Job

details

and files

sent

12:13 10:01 11:19 10:17 10:08 09:02 08:43

3:34:00 / $50

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

10 Online Hires for Your Business

WEB

DEVELOPER

MOBILE

DEVELOPER

VIRTUAL

ASSISTANT

CONTENT

WRITER

MARKET

RESEARCHER

SOCIAL MEDIA

MARKETER

GRAPHIC

DESIGNER

LEAD GENERATION

SPECIALIST LAWYER

SEO

EXPERT

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

...32 Jobs You Can Use Them For

TM

registration

Ecommerce

Website

Design Website

development

Voice

Talent

Video

Production

Display

advertising

Copywriting

Graphic

design

Newsletter

Writing

Logo

Creation

Project

Management

Market

Research

Software

Testing

Mobile

Apps

Web Analytics

PR

SEM

SEO

Social

Media

Marketing

Bookkeeping

Data Entry

Admin

assistance

Business

Incorporation

Events

Telemarketing

Translations

Contracts

Financial

Analysis

Tax Filing

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

Bogota

UTC +10

08.00

Develop

16.00

Istanbul

UTC +3

08.00

Spec

16.00

Sydney

UTC -5

07.00

Design

16.00

The Traditional Way: 72 hours

The Elance Way: 24 hours

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. 28

Agree to Terms Job Active

Collaborate,

Communicate

Share Files

Post Job

Review

Freelancers’

Proposals

Interview and

Rate

Freelancers

Select

Freelancer

Hiring Manager

Approves Work

Hiring Manager

Pays

Freelancer

Fixed Price:

Define

Milestones

Hourly Price:

Define

Hours/Duration

MATCH

PAY

COLLABORATE

THE PROCESS

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

FROM FREELANCER TO

ENTREPRENEUR

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

6 Key Freelancer Takeaways

TIME Invest time in your Elance profile

MATCH Scout for the right jobs

TAILORED Right-to-the-point, tailored proposals

ESCROW Ensure Escrow funding

PRO Professional collaboration

PATIENT Be‎patient.‎It‎take’s‎time‎to‎win‎the‎first‎job

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute. 32

SAFETY & SECURITY

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

Few Tips for Your Business

Brainstorm what tasks

can be outsourced. Evolve your online work.

Think about a hybrid

organization model.

Don’t‎only‎think‎cost‎savings‎but‎

instant, on-demand access to skills.

© 2000-2012 Elance, Inc. Elance proprietary and confidential. Do Not Distribute.

Jovin Hurry, Elance Mobilizer (Singapore)

– Email: jh@elancemobilizer.com

– Phone: +65 84 08 63 46

– Twitter: @JovinHurry

– LinkedIn: Jovin Hurry

Loretta Tioiela‎, Elance Mobilizer (Singapore)

– Email: lt@elancemobilizer.com

GET IN TOUCH