fairmas trendbarometer - know more – make better decisions

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Currently, traceable and continuous anticipating the evolution for the next four months, compared to last year. Selected hotels regularly provide current data and planning data of their monthly occupancy and revenue expectations. System-supported look into the future based on current data. The trend analysis is expanded with own statement (planning data) and visualized accordingly.

TRANSCRIPT

Fairmas Experts in market analysis for the hospitality industry

Know more – make better decisions: Fairmas Trendbarometer

One must not chase after happiness, one must approach it.

- Aristoteles

Fairmas GmbH, Berlin 2014 2

Fairmas GmbH, Berlin 2014 3

Currently, traceable and continuous anticipating the evolution for the next

four months, compared to last year.

Selected hotels regularly provide current data and planning data of their

monthly occupancy and revenue expectations.

Fairmas Trendbarometer Knowing today what happens tomorrow

Fairmas GmbH, Berlin 2014 4

Fairmas Trendbarometer Advantages & Benefits System-supported look into the future based on current data

The trend analysis is expanded with own statement (planning data)

and visualized accordingly.

Fairmas GmbH, Berlin 2014 5

Monthly determination of own position for three months in advance

Compared to the previous year's data and compared to the previous forecast

Comparison of anonymous results of all participants in a region

Fairmas Trendbarometer Reliable information

Fairmas GmbH, Berlin 2014 6

Own assessment compared with the participating hotels of the destination

Data are processed and accumulated statistically and graphically

Each participating hotel receives an individual report by email

Fairmas Trendbarometer Functions

Fairmas GmbH, Berlin 2014 7

Fairmas Trendbarometer The system

Fairmas GmbH, Berlin 2014 8

Entering the figures in no time

9

Plausibility control for quality assurance

Fairmas GmbH, Berlin 2014 10

The Trendbarometer

Fairmas GmbH, Berlin 2014 11

Legal security Don‘t worry Acceptance declaration from the Federal Cartel Office

Accumulated and anonymized data

Regulated criteria for competitor sets

At a glance A few words about Fairmas

Fairmas GmbH, Berlin 2014 13

Software for hotels with focus on: Daily hotel benchmarking

Planning processes (budgeting / forecasting)

Controlling and Management Reporting

System interfaces

Fairmas GmbH, Berlin 2014 14

Track record of past 10 years:

1,100 hotels and 3,500 users work with our daily benchmarking system

Fairmas GmbH, Berlin 2014 15

Ausgewählte Referenzen

Thank you for your attention Fairmas Gesellschaft für Marktanalysen mbH

Sachsendamm 6

10829 Berlin, Germany

T +49 30 322 340 5 20

F +49 30 322 940 5 21

E office@fairmas.com

I www.fairmas.com

Fairmas GmbH, Berlin 2014 16

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