factfile pro forma 2

FACTFILE: VEGETARIAN

Emily Monsey & Hayley Roberts

Definition:

There are many different ways of defining ‘vegetarians’, however the overall meaning of this lifestyle choice is that they avoid eating meat and stick to purely plant based foods. For example, they eat foods such as “grains, pulses, nuts, seeds, vegetables and fruits with, or without, the use of dairy products and eggs”. The reasoning behind this eating preference can be very varied as people have different views and beliefs. Some people can choose to become a vegetarian due to religion, lifestyle choice or ethical reasons.• Lacto-vegetarians – don’t eat eggs, however they do eat dairy products and most also eat honey. • Ovo-vegetarians – choose not to eat dairy but do eat eggs and also eat honey.• Lacto-ovo-vegetarians – eat both eggs and dairy, however most avoid honey. • Vegans – Only eat plant based foods whilst choosing to avoid dairy eggs and honey.• Semi-vegetarian – only eat fish and chicken and avoid all other meat products. • Pesci-vegetarian – only eat fish.

Demographics:

(Demographics are important to any media producing and understanding the make up of your potential audience will be important if you want a successful product. Consider the percentage of the population who are vegetarian, the gender and age breakdown of the group and also social status details.)

https://www.vegsoc.org/sslpage.aspx?pid=753http://en.wikipedia.org/wiki/Vegetarianism_by_countryhttp://www.imaner.net/panel/profile.htmhttp://libertygb.org.uk/v1/index.php/home/root/news-libertygb/6123-uk-vegetarianshttps://www.vegsoc.org/statistics

Reasons:

(There are many different reasons that people choose to become vegetarian. You should use this space to outline some of those reasons. Ensure you reference any quotes.)

Companies:

One of the main companies operating today that is focused on healthy, vegetarian, dairy free and vegan foods that are available to be delivered to your house. This company is named ‘Graze’, it is focused on producing low calorie products that are sometimes based on those that live a vegetarian lifestyle. They have created an easy to us website that separates the different foods in to sections, for example they have a ‘non-vegan’ section that includes all the things vegans should avoid.

Non vegetarian products:

(Besides the obvious, there are a surprising amount of items vegetarians need to avid when eating and drinking. Use this space to detail some of those things which vegetarians need to be careful to avoid.)

Bibliography:

(List the books, magazines and websites you looked at to gain information for this fact file.)