facebook and twitter 101: what every marketer should know about the most popular social media sites

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Fa ceboo k and Twit ter 101 :

What Every Marketer Should Know About theMost Popu la r Soc ia l Me dia Site s

REGALIX INC

www.regalix.com2600 E. Bayshore Road, Palo Alto, CA 94303

info@regalix-inc.com | 1-888-REGALIX

Palo Alto | Bangalore | Chandigarh | New Delhi

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Brendan Farnell

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Strategy Director at Regalix

Extensive experience in digital marketing

Managed creative and strategic teams at global

agencies Ogilvy, and Hill & Knowlton

Worked with companies like Hewlett-Packard,Sprint and Covad

Has written and spoken on the importance of innovative digital marketing

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Agenda

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Changing Face of Media

Facebook and Twitter Basics

Case Studies and Best Practices

Question and Answer Session

Conclusion

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Facebook & Twitter TrafficTrend

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Mass Media Consumption andCommunication

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One-to-ManyInteractiveCommunication

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Real-Time

Easy Access

Low Cost

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What is One-to-ManyCommunication?

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Personal

Direct

Viral

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Facebook Fan Page Basics

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 Your Wall

Fans

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Twitter Overview

Feed Similar to

FB Wall

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Summary of Following/Followers

Number of Tweets

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Twitter Overview

Conversational Educational

Calls to Action

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Summary

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Have a Plan and Think Long-Term

Start Small, You Can Always Add to YourPages/Profiles

Customize the Experience Where Possible

Connect the Platforms and Be Consistent

Don’t Just Post, Interact

Always Remember the Goal of One-to-Many

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Complete 21 slides of Presentationcontains following topics

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Facebook & Twitter Traffic Trend 

Mass Media Consumption and Communication What is One-to-Many Communication?

Facebook Fan Page Basics

Facebook Fan Page Customization

Facebook Applications

Simple or Complex Applications

Twitter Overview

Twitter Lingo

The Science of Tweeting

Facebook Case Study 

Twitter Case Study 

Facebook and Twitter – There’s Much More

Please visit for complete 40 min free webinar Video at

http://www.regalix.com/index.php/twitter-and-facebook-marke

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About Regalix

Full-Service: Digital Marketing & Technology

Talent: Leadership, Advisory, 150+ Team

Customers: Fortune 500 and Venture-Backed

Verticals: Retail, Hi-Tech., Finance, Healthcare

Global: HQ in Silicon Valley, 4 Offices

Recognition:

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Fo r co mp let e 21 s li de pr esen tat ion an d t o down loadvid eo V is it us at

http://www.regalix.com/index.php/twitter-and-facebook-marketing

For more Webinars-

http://www.regalix.com/index.php/insight/webcastsTo know about us - 

www.reg alix.com

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If you have any questions about social media, Twitter,Facebook, and digital marketing, please contactBrendan Farnell: bfarnell@regalix-inc.com

Regalix Social Media JumpStart Plan

Serv ice Conta ct

Our marketing practitioners will analyze yourcurrent marketing program and businessmodel, and give you a comprehensive socialmedia strategy tailored to your specific needs – The plan will include objective, tactics andoutcome expected.

Please contact:Namrata Kumar

namrata@regalix-inc.com