episerver update and roadmap 2012

Andreas Stjernström

EPiServer update

Agenda

• EPiServer Overview

• Customer Partner Day

• New CMS 7

EPiServer Company Quick Facts

• Founded in 1994 in Sweden

• 220+ employees

• Offices in US (Chicago, DC, LA),

Sweden, Norway, UK, Denmark,

Finland, the Netherlands,

Australia (Sydney, Melbourne,

Brisbane), South Africa, Vietnam,

India and the Ukraine

The Eco System

• 130,000 Editors

• 17 500 + members on

EPiServer World

• 4,700 customers

• 30 000 Websites

• 590 Partners

• EPiMore Partners

• 140 + Extras addons

EPiServer Partner/Customer Day

• March 2012

• Sydney

• EPiServer Awards

– Partner of the year

– Site of the year

Online Center

CMS

Community Commerce

Marketing/Mobile/Social

Integration

The User Journey

Get Engaged • Rich media

• Context driven

• Mobile

Get In Touch • E-mail

• Social

• Personalized

Get Converted • Registrations

• Transactions

• Memberships

• Customer care

Get visible • Organic Search

• Paid Search

• Display Ads

• Social

• Mobile

Get social • Ratings and reviews

• Blogs and polls

• On site or public

EPiServer 7 CMS

• Solves the core problem of content management

• Creates a consistent customer experience across markets and channels

• Makes mobile and tablet first class citizens

• Takes care of SEO and guides to better rankings

• Fulfills enterprise needs, yet let them be agile by the use of add-ons

• Lets marketers optimize content based on analytics insights

• Drives traffic through social

• Targets content based on user behavior, context and business rules

Demo

Google Analytics

CMO

EPiServer Mobile Pack

Social Reach

Other modules

We still have the “old” modules

• MS CRM Connector

• MS SharePoint Connector

• MS Salesforce Connector

• EPiServer Mail

“EPiServer 7 CMS gives

you more impact with

less work”

User Experience

Minimalistic

User centric

Content in focus

Attention to details

Content

1 way to handle content

Context aware

Drag and drop

Search

Don’t break the web

Content Features

Shared draft

Responsive elements

Multi-file upload

Local time

Video streaming

Seamless Experience

Re-use

Instant preview

Control

Automatic layout

Multi-screen

Mobile

Tablet

Desktop

Instant preview

Responsive

SEO

Meta data

Keyword analysis

GA insights

Permanent links

Add-on Store

One click install

Certified Add-ons

Enterprise Store

Analytics & Optimization

Insights on page

Overview

Cross channel

Conversions

A/B test

Social Media

All channels, one place

Personalized

Real-time statistics

Google Analytics

Control

Enterprise

Multi-lingual

Multi-site

Load balancing

Mirroring

Lucene search

Integration

Content Providers

Web Services

Microsoft SharePoint

Microsoft Dynamics CRM

SalesForce

Platform

Strongly typed models

Blocks

Multiple renderers

MVC and Web Forms

Testability

Visual Studio plug-in

Web Solution Toolkit

Best practice templates

Html5

Responsive Design

Deployment

SDK

NuGet Add-ons

Summary 8 amazing things that 7 does

EPiServer 7 CMS

• Solves the core problem of content management

• Creates a consistent customer experience across markets and channels

• Makes mobile and tablet first class citizens

• Takes care of SEO and guides to better rankings

• Fulfills enterprise needs, yet let them be agile by the use of add-ons

• Lets marketers optimize content based on analytics insights

• Drives traffic through social

• Targets content based on user behavior, context and business rules

EPiServer 7 One platform. Several products.

EPiServer 7

CMS

Relate

Mail

Find

Add-ons

Commerce (coming soon)

“To innovate does not

necessarily mean to

expand; very often it

means to simplify”

M. Russel Ballard

New Add-ons

• InRiver (PIM)

• Apptus (Behaviour merchandising)

• Imagevault (DAM)

• SiteAttention (SEO)

• Soon Add-on-Store