eday 2014 - clint beharry - harmony institute

harmony-institute.org@HInstitute

Clint Beharry - Director o! Design & Technology@clintbeharry

clint@harmony-institute.org

Thursday, November 6, 14

Study and !acilitatethe impact o! media

Thursday, November 6, 14

How do we understandthe impact o! a story?

Thursday, November 6, 14

Social Science Theory+

Data Science Methods

Thursday, November 6, 14

Society

Individuals

Many Stories

1 Story<->

<->...

.

.

.

Top-Down vs Bottom-Up

Thursday, November 6, 14

Impact data !rom the bottom-up

Thursday, November 6, 14

Q: How is popular media in!luencing opinions on

gun responsibility?

Thursday, November 6, 14

“This is what occurs in our head when we see an autoand say Auto.“ - Fritz Kahn, 1943

Thursday, November 6, 14

“This is what occurs in our head when we see an autoand say Auto.“ - Fritz Kahn, 1943

Thursday, November 6, 14

Lots of heads ...

Thursday, November 6, 14

Inside the head ...

Lots of heads ...

Thursday, November 6, 14

Outside the head...

Inside the head ...

Lots of heads ...

Thursday, November 6, 14

Stimulus

Inside

Outside

Thursday, November 6, 14

DEMO

Thursday, November 6, 14

“This is what occurs in our head when we see a zombie girl’s head explode and say LOL.“ - Harmony Institute

Thursday, November 6, 14

Thursday, November 6, 14

Impact data !rom the top-down

Thursday, November 6, 14

Thursday, November 6, 14

Thursday, November 6, 14

Audiences, Conversations, Actions

Thursday, November 6, 14

StoryPilotA plat!orm to explore the di"erent impact stories o! media on society

Thursday, November 6, 14

Criminal Justice

IllegalDrugs

OrganizedCrime

ViolentCrime

ClimateChange

Conservation

Healthcare

Food andNutrition

Conditionsand Treatments

EconomicPolicy

EconomicInequality

Protest andRevolution

Terrorism

War andMilitary

Peace andReconciliation

Children’sRights

Women’sRights

CivilLiberties

MinorityRights

Banks andCorporations

EducationalPolicy

School Climateand Safety

Teaching andLearning

Energy andSustainability

Universe of Social Issue Documentaries 2005-2014 +-

Content Audience SearchConversation Action

?

Thursday, November 6, 14

Content

/ Healthcare

Audience Conversation Action Search

+?

Sicko

Escape Fire

Food

Matters

Under Our

Skin

The Business

of Being Born

Money and

Medicine How to Survive

a Plague

Health for

All

So Much

So Fast

cost of care

healthcare legislation

caregivers and therapy

safety of drugs and medical

devices

health insurance

public health and policy

medical field and practitioners

medical studies

pharmaceutical industry

govt. healthcare

Topics ?-

Healthcare Documentaries 2005-2014

Thursday, November 6, 14

AudienceConversationActions

Escape Fire

Thursday, November 6, 14

How to Survive a Plague +

Content

/ Healthcare / How to Survive a Plague

Audience SearchConversation Action

December 12, 2012Release Date

How to Survive a Plague is a 2012 American documentary film about the early years of the AIDS epidemic, and the efforts of ACT UP and TAG. It was directed by David France, a journalist who covered AIDS from its beginnings. For France it was his first film. He dedicated it to his partner, who died of AIDS-related pneumonia in 1992.

Director / Producer / Exec. Producer

Production Company / Distributor

Narrative Style

Listed Partners

ParticipatoryKen Burns

SundanceAcademy Awards

David FranceHoward GertlerDan Cogan

Public Square FilmsNinety Thousand WordsTed Snowdon Foundation

ACT UPAIDS.govThe Center for HIV PolicyEqual EducationGreater Than AIDSHousing WorksONEQueerocracySave the ChildrenSex Workers ProjectUrban Justice Center

? ?

?

?

?

Festivals ?

Healthcare Topics

medication costs uninsureduninsured

medicine

Conditions and Treatments Topics

medication costs uninsureduninsured

medicine

Thursday, November 6, 14

Criminal Justice

IllegalDrugs

OrganizedCrime

ViolentCrime

ClimateChange

Conservation

Food andNutrition

Conditionsand Treatments

EconomicPolicy

EconomicInequality

Healthcare

Protest andRevolution

Terrorism

War andMilitary

Peace andReconciliation

Children’sRights

Women’sRights

CivilLiberties

MinorityRights

Banks andCorporations

EducationalPolicy

School Climateand Safety

Teaching andLearning

Energy andSustainability

Universe of Social Issue Documentaries 2005-2014 +-

Content Audience SundanceConversation Action

?

Thursday, November 6, 14

Criminal Justice

IllegalDrugs

OrganizedCrime

ViolentCrime

ClimateChange

Conservation

Food andNutrition

Conditionsand Treatments

EconomicPolicy

EconomicInequality

Healthcare

Protest andRevolution

Terrorism

War andMilitary

Peace andReconciliation

Children’sRights

Women’sRights

CivilLiberties

MinorityRights

Banks andCorporations

EducationalPolicy

School Climateand Safety

Teaching andLearning

Energy andSustainability

Universe of Social Issue Documentaries 2005-2014 +-

Content Audience True/FalseConversation Action

?

Thursday, November 6, 14

storypilot.orgEarly 2015

Thursday, November 6, 14

Impact !rom the bottom-upx

Impact !rom the top-down

Thursday, November 6, 14

Thanks!harmony-institute.org@HInstitute

Thursday, November 6, 14