digital trends 2015 bright talk webinar 11 december

B2B digital marketing trends for 2015

Rachael Ball www.bdb.co.ukBDB @bdbmarketing

Session objectives

@bdbmarketing www.bdb.co.uk December 2014

B2B marketing landscape

Source: 2014 IBM The Global CMO study – Technology meets marketing

B2B trends for 2015

Agile marketing

Death of the homepage?

Source: European domain centre 2014

http://support.microsoft.com/ http://office.microsoft.com/en-gb/ http://research.microsoft.com/en-us/ http://careers.microsoft.com/ http://msdn.microsoft.com/en-gb/ http://azure.microsoft.com/en-gb/ https://partner.microsoft.com/

Mobile

Social

Source: 2015 Content marketing trends – Content marketing Institute/marketing profs

Tools for 2015

Questions?

What next?

digital trends 2015 bright talk webinar 11 december

agile marketing

marketing b2b trends

programmatic marketing

successful marketing

b2b digital marketing

digital marketing budgets

2014b2b marketing landscape

current marketing landscape

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