digipak research
Post on 15-Jul-2015
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By Emily Ratcliffe
• Caro Emerald is a Dutch Pop and Jazz Artist.
• The digipak I will be looking at is for her album ‘Deleted Scenes From the Cutting Room Floor’.
• The digipak will be similar to the digipak I will be creating.
-Bold colours used. Mixture of red, orange, black and white. Red = Passion/ Romance/ Anger.Orange= Optimism/ Eccentricity White = PurityBlack= Unhappiness/ Mystery
-Capitalised text with an elaboratealbum name.
-Photo of artist is vague but idolising, appears mysterious and star-like.
- Artist’s name stated at the bottom of the digipak cover.
-Bright colours used throughout. House style of red, yellow and black (bold colours connoting passion/ emotion).
-Simplistically laid out- minimalistic approach. Small amounts of text (but capitalised and large).
-Photos of the artist retain similarity to the photos on the cover.
- Entropic colours, mismatching. This makes the album stand out.
-The house style is continuous. Red, white and yellow colouring is used.
-Simplistic design. List of the songs, written clearly on the left hand side.
-The barcode is shown clearly in the bottom right hand corner.
- Smaller, more subtle font used for the back.
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