digimarc discover digital watermarking demo materials
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Scan items using Digimarc Discover™ for the latest fromJ&L
111017-J&N_Woman-AD.indd 1 10/31/11 3:29 PM
The Digimarc® Discover Advantage
DIGIMARC CORPORATION9405 SW Gemini Drive, Beaverton, OR 97008
T: +1.800 DIGIMARC (344.4627) F: +1.503.469.4777
info@digimarc.comwww.digimarc.com
ABOUT DIGIMARC CORPORATIONDigimarc Corporation (NASDAQ:DMRC), based in Beaverton,
Oregon, is a leading innovator and technology provider, enabling
businesses and governments worldwide to enrich everyday living
by giving persistent digital identities to all forms of media and many other objects. Copyright © 2013 Digimarc Corporation.
Digimarc and the Digimarc logo are registered trademarks of
Digimarc Corporation. All rights reserved. All other trademarks
are the exclusive property of their respective companies.
Get Started Today!There are no long term contracts or high prices to negotiate. We’ve created the Digimarc Discover ID Manager to be easy, affordable and accessible. You can instantlyset up a new account and begin creating many new and exciting experiences from print and audio. Engage your consumers with an entirely new way to experience your brand and take immediate action on your products and services. Mobile is exciting, measurable and with us 24/7.
Visit www.digimarc.com/discover to get started.
Download the FREE Digimarc Discover app ( / ) and experience the power of
hot-spots for yourself in the ad on the following page.
Hot-Spot: “Collection”
Hot-Spot: “Hair Accessories”
Hot-Spot: “Makeup”
Hot-Spot: “Jewelry”
Hot-Spot: “Vest”
Hot-Spot: “Dress”
Scan items using Digimarc Discover™ for the latest fromJ&L
111017-J&N_Woman-AD.indd 1 10/31/11 3:29 PM
The above example shows how the watermark's banner image, when coupled with a call-to-action, can improve conversion rates in retail ads where multiple items are available for purchase.
Multiple “Hot-Spots” in a Single Ad or Image
Publishers now have the ability to use digital watermarks to create multiple “hot-spots” within a single image, advertisement, or whole page to help increase conversion rates. Each hot-spot will initiate a banner to appear onscreen when the user’s smartphone is held over the watermarked region. Rolling over a hot-spot, consumers can select the product or item of most interest and – with one tap of the label – access specific product information.
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