designing augmented reality experiences for mobile

Professor Ed Johnston, MFA, M.Ed Robert Busch School of Design

Michael Graves College Kean University

Designing AR Experiences for Mobile

Webinar Social @trymyui @edjcreate #trymyuiEDU jedward@kean.edu edjohnston.com

Interactive Option https://www.layar.com/mobile-download/

MARKER VS. GEOLOCATIONAL Anchored to a unique image

that serves as a QR code which directs the browser

to the 3D content

Anchored to a longitude and latitude point – uses the positioning data of your phone to call up 3D content

Video of the Tour: bit.ly/ar-asbury-park

bit.ly/johnston-isea-paper

bit.ly/johnston-isea-paper

Augmented Asbury Park Tour RBSD Thinking Creatively Design Camp

Challenges •  Details vs. User Experience

Challenges •  Details vs. User Experience •  Veracity vs. Project Timeline

Challenges •  Details vs. User Experience •  Veracity vs. Project Timeline •  Shelf life – Where can content live

Challenges •  Details vs. User Experience •  Veracity vs. Project Timeline •  Shelf life – Where can content live •  Funding and support moving forward

Compelling Statistics •  60 million users of augmented reality (AR) in 2013

Source: http://www.statista.com/statistics/282453/mobile-augmented-reality-market-size/

Compelling Statistics •  60 million users of augmented reality (AR) in 2013 •  200 million users projected by 2018

Source: http://www.statista.com/statistics/282453/mobile-augmented-reality-market-size/

Compelling Statistics •  60 million users of augmented reality (AR) in 2013 •  200 million users projected by 2018 •  Time to adoption of AR and VR in higher

education = 2 to 3 years

Source: http://www.nmc.org/publication/nmc-horizon-report-2016-higher-education-edition/

Designing Augmented Reality Content to Enrich the Museum Visitor’s Experience

Student Researchers Erica Whyte Eric Vita Christina Galera

SpF Project Director

Ed Johnston, Faculty

AR Poster Survey •  Current response size: n=23

AR Poster Survey •  Current response size: n=23 •  95% identified the posters.

AR Poster Survey •  Current response size: n=23 •  95% identified the posters. •  90% interacted with the posters.

AR Poster Survey

How would you rate your interaction with the posters?

AR Poster Survey

How would you rate your interaction with the posters? 84% found it extremely satisfying or very satisfying. None found it displeasing.

AR Poster Survey

How would you rate this approach of incorporating interactive content in a museum setting?

AR Poster Survey

How would you rate this approach of incorporating interactive content in a museum setting? 95% rated it Great or Above Average.

74% found the Mr. Machine poster the most appealing.

AR Poster Survey

All of the respondents found the exhibition to be enjoyable.

AR Poster Survey

Challenges

App download Load times Consistency of interaction

Documenting the Current Spaces of Liberty Hall to Improve Accessibility

Student Researchers Erica Whyte Eric Vita Christina Galera SpF Project Director Ed Johnston

Volvo Car USA (2015), https://youtu.be/DUSr4DC12I8

John Weigele, 360-degree flight (2015)

Liam Rodriguez, Outlast 360 Rendering Test (2016)

Eric Vita, GVR Marketing Group

Google Cardboard: https://www.google.com/get/cardboard/

Source: www.vroptimal.com

Source: www.microsoft.com/microsoft-hololens/en-us/development-edition

Student Researchers Mark Matarese Erica Whyte Eric Vita RTR Project Director Ed Johnston, Faculty

Small Museum Association Conference 2016 Presentation with design student researchers

Erica Whyte and Eric Vita

www.trymyui.com/edu

Thank you!

jedward@kean.edu www.edjohnston.com Twitter: @edjcreate LinkedIN: linkedin.com/in/edwardsjohnston ISEA Paper: bit.ly/ar-asbury-park

Ed Johnston

THE VOID, thevoid.com Source: https://youtu.be/cML814JD09g

Source: https://play.google.com/store/apps/details?id=com .google.android.apps.translate&hl=en

10. How is remote testing possible in VR/AR products?

http://www.cnet.com/products/microsoft-hololens-hands-on/

14. When you perform usability tests with these technologies do you only test it in the lab or also in the wild?

Current AR Explorations •  Layar & Blippar

Current AR Explorations •  Layar & Blippar •  Aurasma

Current AR Explorations •  Layar & Blippar •  Aurasma •  Augment, ENTiTi Creator, and Zappar

Current AR Explorations •  Layar & Blippar •  Aurasma •  Augment, ENTiTi Creator, and Zappar •  Crossing fingers & looking forward

Thank you!

jedward@kean.edu www.edjohnston.com Twitter: @edjcreate LinkedIN: linkedin.com/in/edwardsjohnston ISEA Paper: bit.ly/ar-asbury-park

Ed Johnston

Juvy Torres, DesignerDawnmarie McDermid, Creative LeadMGC | RBSD Design Studio