dell - big pink give 2018 media analytics reportsidneydorsey.com/files/dell.pdf · media analytics...

DELL - BIG PINK GIVE 2018

MEDIA ANALYTICS REPORT

FACEBOOK ANALYTICS

Total Reach 450

Reactions, Shares & Comments

15

Post Clicks 10

Total Reach 202

Reactions, Shares & Comments

9

Post Clicks 11

Total Reach 188

Reactions, Shares & Comments

12

Post Clicks 13

Total Reach 340

Reactions, Shares & Comments

21

Post Clicks 25

TWITTER ANALYTICS

Impressions 450

Total Engagements 15

Impressions 421

Total Engagements 10

LINKEDIN ANALYTICS

Impressions 293

Clicks 3

Social Actions 4

Impressions 265

Clicks 9

Social Actions 1

INSTAGRAM ANALYTICS

Impressions 389

Reach 313

Likes 21

Impressions 398

Reach 334

Likes 27

WEB SITE30 DAY OVERVIEW

EMAIL ANALYTICS04/02/2018

Target: All known guests accepting email and with an email address

Content: Details about the upcoming event

EMAIL ANALYTICS04/06/2018

Target: All known guests accepting email and with an email address

Content: Day of details and prep donors for first auction item

EMAIL ANALYTICS04/09/2018

Target: All known guests accepting email and with an email address

Content: First thank you with links to videos and pictures to drive traffic to social media sites

Event Step and RepeatSTEP & REPEAT

AT EVENT PRINTED MATERIAL