convert coaching part 1 · 7. developing doubts about islam & don’t know who to ask. the...

Convert CoachingPart 1

By Coach Zubair Adamjee

ABOUT ME

Tell me about you!

• Who has been to a dawah training course?• Have you ever had to explain Islam to someone?• Who feels comfortable in explaining Islam to

non-Muslims?

• Who has worked with New Muslims or Renewed Muslims in a da’wah capacity?

UNLOCKING YOULeadership & Communication for Allah

Presentation Outline

1. Let's get the objective and metrics clear2. Da'wah Risks, Expenses and Wins3. Customer Success Teams4. Why invest in Post Shahadah Da'wah and Coaching5. 80/20 Rule For Revert Retention and Development6. Structure of a Revert Success Team 7. New Muslims Stages8. Resources9. Importance of Revert Success in the sight of Allah

10. What's Next & Call to Action

What is your worldview?

● Love of Allah ● Vacation in Paradise● Raising your Standard

○ Primary Goal● Quality of Life

○ Passion & Focus

UNLOCKING YOULeadership & Communication for Allah

What’s your goal?

What is the end goal for your da’wah activity?

1. Create interest to Know2. Convey (Intelligently, Confidently, Clearly

Compassionately)3. Connect the world with Allah - one soul at a time?

What are your metrics?

1. Number of attempts, views, clicks, distribution, conversations?

2. Number of Shahadahs3. Number of people you are regularly developing?

Business Closing Down (1/2)

● Huge Sales but still no profits, why?

● Expenses

● Expenses○ Sincerity

■ Fame, Wealth & Women○ Desensitization○ Confusion

Personal Development & Growth• You can’t do it alone• Wali of Allah• Private Worship• Loving what Allah loves• Qur’aan & Dhikr

● What if expenses are in check!● What else can go wrong?

● Retention & Development vs Refunds

Emerging Role

Post Shahadah Audience

● Logically / Intellectually Convinced● Makes sense in their heart too● But

○ Habits, Desires, Culture, Shaytaan

Revert Success Teams

Have you ever witnessed a shahadah?

How did that make you feel?

What do you think happens after shahadah?

True or False?

New Muslims usually have a stronger imaan than born Muslims because they chose to be Muslims.

New Muslims need extra support because of their situation.

New Muslims are more tested than other Muslims.

What are the common challenges that are faced by New Muslims?

What experience do you have in dealing with Reverts….?

Top 12 challenges faced by New Muslims:

1. Abandonment by family and friends2. Forced to leave home or to hide one's

faith.3. Unemployment / termination4. Debt / financial difficulty.5. Victim of abuse.6. Legal troubles and can’t afford help.7. Developing doubts about Islam & don’t

know who to ask. The Muslims you have asked either don’t know themselves or give unsatisfactory answers.

8. Very little knowledge about Islam beyond the basics.

9. Not practicing the basic obligations of Islam.

10. Not receiving enough help from the local Muslim community.

11. Loneliness12. Identity Crisis

What happens after?

A Video Story?

http://bit.ly/ConvertFailureWithGiftBox

Our View Should be?

Don’t forget the competition

A brother or sister returning and expressing interest to follow the Deen

- Signing up for a free trial at a gym

- Sales Funnel

What are the different stages a convert may go through?

1. Let's get the objective and metrics clear2. The Da'wah LifeCycle3. Customer Success Teams4. Why invest in Post Shahadah Da'wah and Coaching5. 80/20 Rule For Revert Retention and Development6. Structure of a Revert Success Team 7. New Muslims Stages8. Resources9. Importance of Revert Success in the sight of Allah

Imagine the possibilities

Coach Zubair (@CoachZubair)

Why “develop” new Muslims?

• Da’wah is very active – nationally and internationally

• Thousands of people are coming to Islam every year.

• However, there is not an effective follow-up system or plan for new Muslims.

• Little importance is placed on developing new Muslims.

Why “develop” new Muslims, Qur’aan?

And be not like her who undoes the thread which she has spun after it has become strong, … (AnNahl-16:92)

Why “develop” new Muslims, Hadith?

Why “develop” new Muslims, Hadith?When the Prophet (ملسو هيلع هللا ىلص) sent Mu`adh to Yemen, he said to him,

"You are going to a nation from the people of the Scripture, so let the first thing to which you will invite them, be the Tauhid of Allah. If they learn that, tell them that Allah has enjoined on them, five prayers to be offered in one day and one night. And if they pray, tell them that Allah has enjoined on them Zakat of their properties and it is to be taken from the rich among them and given to the poor. And if they agree to that, then take from them Zakat but avoid the best property of the people." (https://sunnah.com/bukhari/97/2)

Why “develop” new Muslims.

● Imagine if Competitor were to take your clients?

Why “develop” new Muslims.

● Which competitor is active?

So how do we look in front of Allah if we FOCUS only on da’wah to Non Muslims?

Wait for it .... I will share two powerful set of verses in the end ...

Before we start, let’s clarify something...

What’s a new Muslim?

Where / How would you find them?

● Non practicing Muslims● Lacking for purpose● Emptiness● New faces in masjid● Revert Marriages● meetup.com

It starts with Shahada

ShahadahRemember – It’s not about

numbers! If they accept/reject, it’s not up to you. Guidance is

in the Hands of Allah.

Understanding the ShahadahThe one who is about to take shahadah must know that this

statement has implications

*peace be upon him

Entering into a covenant with Allah

Taking the Prophet* as your role-model

A commitment to worship Him alone, and not worshipping anyone or anything else but Him

Our example of guidance in terms of worshipping Allah and living a life pleasing to Him.

Developing New Muslims

Other ideas: Salah, Masjid, New Muslims Support team.

MORE TO BE DISCUSSED LATER

First Meeting: Contact Exchange● Give them your business card? OR ...

● Proactive Du’aats / Convert Coaches● Passive Teachers● General Helpers● PR / Social

General Public

● Introduce Carefully (Converts only)● Social● Amr Bil Ma3ruf / Correction● Careful about ethnic / political / other comments● Whatsapp groups

Presentation Outline (Part I)

1. Let's get the objective and metrics clear2. The Da'wah LifeCycle3. Customer Success Teams4. Why invest in Post Shahadah Da'wah and Coaching5. 20 for 806. Structure of a Revert Success Team 7. New Muslims Stages8. Main Objective - Knowing, Loving, Depending and Trusting Allah9. Resources

10. Intro to Convert Coaching11. Importance of Revert Success in the sight of Allah12. What's Next & Call to Action

New Muslim LifeCycle

1. Strengthen FAITH in Shahadah (Conviction)○ Dua○ Content○ Discussion

2. Desire to Learn3. Learn and Practise

● Keep a balance of technical and spiritual content○ Names and attributes of Allah○ Seerah○ Aakhirah

4. Praying / Friday Prayers5. Community Participation

● Halaqa / Class● Activity / Volunteering / Da’wah

Resources

Playlist on youtube / facebook● Present Islam | Islam UnCovered● Da’wah Conversations● Blind spots● First Conversations● Coaching● Qur’aan Study Circle

Resources● http://bit.ly/NewMuslimBuddyProgram● http://bit.ly/EmpoweringMuslims● http://bit.ly/zOOmCoach_MasterYourEmotions

What is it like to be a Convert Coach?

● Self awareness & growth● Achieve your full potential

● 60 - 120 minutes per week

● Self growth and attending classes

What’s a Coach

What are they running away from

Coach Knows Them

What motivates them, their passion, their values

What’s a Coach

Empowers Them

Hold Them Accountable

Inspires & motivates Them

Sets goals at their own pace with some challenge / stretch goals

What’s a Coach

Proactively checks in - calls / visits

Deeply CARES so wears a Da’wah hat

Shares reminders without overwhelming them

What’s a Coach

Makes Dua For them

Makes Dua for Himself / Herself

Testimonials from Convert CoachesAlhamdulillah, I have had the opportunity to volunteer as a Coach for about a year now and it has been a rewarding experience. I’ve never been a Coach to anyone before so I was a bit hesitant at first but the training and ongoing support I’ve received has helped me to grow not only as a coach but personally as well. Even though I now have experience sometimes you will still need advice on how to proceed with certain matters as not everyone needs are the same and it’s always reassuring to have team members you know you can always reach out to.

Even though what we do is more geared toward reverts, I have been assigned people who are already Muslims but needed that extra push to get closer to Allah SWT and it really is the best feeling knowing that you are being a positive influence in someone’s life, Alhamdulillah.

To the person who wants to give this a try, I know trying something new can be intimidating especially when you don’t have the experience or haven’t done something like this before but Subhan’Allah the skills you develop and personal growth you will receive is truly worth the leap and remember anything done for the sake of Allah SWT will only ever be beneficial not only in this life but the next. As our beloved Prophet (prayers and peace of Allah be upon him) said, “Allah is in the aid of a servant so long as the servant is in the aid of his brother.” Nazia, Toronto, Canada.

Presentation Outline (Part I)

1. Let's get the objective and metrics clear2. The Da'wah LifeCycle3. Customer Success Teams4. Why invest in Post Shahadah Da'wah and Coaching5. 20 for 806. Structure of a Revert Success Team 7. New Muslims Stages8. Main Objective - Knowing, Loving, Depending and Trusting Allah9. Resources

10. Intro to Convert Coaching11. Importance of Revert Success in the sight of Allah12. Call to Action

So how do we look in front of Allah if we FOCUS only on da’wah to Non Muslims?

And it is not for the believers to go forth all at once. For there should separate from every division of them a group [remaining] to obtain understanding in the religion and warn their people when they return to them that they might be cautious. (9:122)

CALL TO ACTION

Approximately 40-50% of converts are not remaining upon Islam or not becoming practicing Muslims.

An integral part of dawah means establishing a strong support system for those that accept Islam.

Only one question remains…

Who is ready to Champion Revert Success

● Duaas● Share and raise awareness● Be the champion in your community● Practise● Create a team of dedicated people even if small● Keep in touch

@CoachZubair CoachZubair@gmail.com

http://bit.ly/ConvertCoachesVolunteers

Whatsapp Groups

Announcements for Coaches:https://chat.whatsapp.com/LjK0pt809uw1eQE

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Content for Reverts:https://chat.whatsapp.com/LJLGC8rrZkoF3Q

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True or False?

It is compulsory upon any new Muslim to take a bath after taking their Shahadah.

It is compulsory upon any new Muslim to change their name when they accept Islam

It is compulsory upon any new Muslim man to get circumcised

A new Muslim woman cannot stay with her non-Muslim husband.

Situational Discussions / Request for Help:https://chat.whatsapp.com/AA261nwDQrq2s

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Specific Homework1. Figure Out What You Want to Do? (Fill The Form)

Specific Homework2. Prepare your script for First Meeting / Intro Meeting

Doc with potential scripthttp://bit.ly/FirstEngagement

Live Videos of first meetinghttps://www.youtube.com/watch?v=nnCKlbYplqI&list=PLhZgVB58RLcXAGGmAEPwN_HIksxnXuLzn

Next● First Meeting● Weekly Follow up

Your One Takeaway from Today?

PART II

Register at: https://zoom.us/webinar/register/WN_zl3vVsBGTdaNrfit6f5iXw

@CoachZubair CoachZubair@gmail.com

convert coaching part 1 · 7. developing doubts about islam & don’t know who to ask. the...

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