computer reseller startups can learn from linkedin co-founder (slides)
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Computer Reseller
Startups Can Learn
from LinkedIn
Co-Founder
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Consider Some
Advice from
Reid Hoffman,
a Cofounder of
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Hoffman Spoke
at the Austin South
by Southwest
Interactive Festival
in March
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His Primary
Advice was to
Think of Yourself
in “Permanent
Beta Mode”
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A Computer
Reseller Will
Still Likely Face
Turning Points
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Consider These
Two Tips to
Keep in Mind:
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1. Be Willing to
Adapt
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Don’t Fall in Love
With Just One Idea
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You May Need to
Switch Client Types
or Expand Your
Service Model
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2. Have a
Networking
Strategy
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Hoffman Advocates
a Kind of Bi-level
Networking
Strategy:
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I. Focus Closely
On the People
You Know Best
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II. Don’t Dismiss
the Peripheral
Acquaintances
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As a Computer
Reseller,
You Can Borrow
Hoffman’s Strategy
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Of Utilizing
Relationships as
“Soft Assets’’
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If You Have Tips
on Cultivating
Networking
Contacts
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Or Adapting Your
Business
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Share Them in the
Comments Space
Below
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Recommended Reading:
How to Start a Computer
Consulting Business 6 Proven Ways to
Build Your Initial Client Base
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