como montar um plano de marketing?

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Conteúdo da disciplina Princípios de Marketing do SENAC Lapa Scipião.

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Eros Augusto Asturiano Martinseros.amartins@sp.senac.brerosasturiano@gmail.com

Plano de Marketing

O que é um planode Marketing

Como é suaestrutura

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Atualização do Plano

Controle

Estratégias

Público-Alvo Fontes de Mercado Posicionamento Mix de Marketing

Objetivos

Análise de SWOT

Diagnóstico

Análise do Mercado Análise da Concorrência Análise da Empresa

AGORAÉ COM

VOCÊS!

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