cleveland avenue bus rapid transit public meeting - july 15, 2014

Public Open HouseColumbus Baptist Temple ChurchJuly 15, 2014 | 5:30 - 7:00 p.m.

2

Agenda1. Project History

2. Project Key Elements

3. Corridor Mode Comparison

4. Project Benefits

5. Capital Cost Estimate

6. Project Development Progress

7. BRT Demonstration Video

8. BRT Transit Center Concepts

9. BRT Station Amenities

10. BRT Station Conceptual Designs

11. Public Arts Program

12. Public Involvement Activities

13. BRT Brand Activities

14. Brand & Creative Strategies

15. Potential BRT Identity

16. Project Timeline & Next Steps

17. Get Involved

3

Project History

4

Project Key Elements

Bus Rapid Transit (to SR-161) • Stations (25 northbound; 24

southbound)• Frequency (10 min. peak; 15 min. off-

peak) • Service span (16 hrs. Mon.-Sat.; 14

hrs. Sun.)

Enhanced (north of SR-161)• Local service stops (7 northbound &

6 southbound)• Upgrade in local bus service (operating

within existing traffic lanes along corridor)

Estimated travel time (one-way)• 21% travel time savings• 35-39 min. to SR-161 & 48-56 min. to

Polaris/Africa Rd. Local Line 1 continues to operate Serves all stops 30-minute frequency

5

Corridor Mode Comparison

.20 miles (Downtown) .43 miles (Columbus State

to Northern Lights)

.58 miles (Northern Lights to SR 161)

.75 miles (SR 161 to Africa Road)

Average BRT Stop Distances

6

Project Benefits

7

Capital Cost Estimate

30% design level capital costs are currently being developed Major capital components include:

• 14 new 40’ CNG buses

• 62 BRT stations (including branded markers)

• Northern Lights area Park & Ride/transit center

• Cleveland Avenue & SR-161 area transit center

• Milling/paving of Cleveland Avenue between Westerville Roadand SR-161

• Right-of-way takes/easements (27 identified at 30% design)

Proposed funding• Federal – 80%

• COTA Local – 20%

Capital costs will be revised at 60% design stage for FTA application submittal in September

8

Project Development Progress

Preliminary Engineering

• Corridor preliminary plans – Complete

• Conceptual station designs – Complete

• 30% corridor/station designs – Complete

• 60% corridor/station designs – August - October

• FTA submittal – September

National Environmental Policy Act (NEPA) process

• Draft NEPA (Section 106 and Documented Categorical Exclusion) – Submitted

Public Involvement Plan

• Working group coordination & public engagement – Ongoing

• Property owner engagement – Ongoing

• Brand development & approval – Early August

9

BRT Demonstration Video

Updated video will be inserted in final PPT

10

Northern Lights Transit Center Concept

11

Northern Lights Transit Center Concept

12

Meijer/Northland Plaza

13

Meijer/Northland Plaza

14

BRT Station Amenities

Note: Amenities may be provided at locations depending on land availability and demand

15

BRT Station Conceptual Designs

16

BRT Station Conceptual Designs

17

BRT Station Conceptual Designs

18

BRT Station Conceptual Designs

19

BRT Station Conceptual Designs

20

BRT Station Conceptual Designs

21

Public Art for TriMet’s Max Green Line in Portland, OR

COTA will include a Public Arts Program within the new BRT stations and will seek public assistance in its development, including:

Establishing potential themes and guidelines

Identifying potential locations along the corridor

Public Arts Program

Public Art at CTA Stations in Chicago, IL

22

Public Involvement Activities

Notifications mailed to over 2,300 property owners & stakeholders

Flyers and commuter bulletins posted along corridor

E-blast notifications, news releasesand social media posts

General public and corridor-specific meetings (February & April)

Stakeholder, Advisory and Technical Working Groups meetings

Meetings with impacted property owners to discuss proposed station locations & transit centers at Columbus Square & Northern Lights

23

BRT Brand Activities

COTA has continued to inform and engage the public to develop a unique BRT identity that will be carried forward into future service of the Cleveland Avenue corridor as well as other potential corridors. February: Market research (internal/external focus groups,

stakeholder & public meetings)

March: Development of brand & creative strategies

April-May: Development of brand name options & internal discussion

June: Survey of brand name options (via Working Groups)

July: Creation and survey of brand concepts (Working Groups, public meetings; Downtown Planning Commission)

August: Finalize new BRT brand

October: Reveal & promote new BRT brand

24

Brand & Creative Strategies

Safety

Dependability

Service to others

Common good

Brand Purpose:

Build a more cohesive community by helping people achieve more in their daily lives.

Brand Positioning:

Life driver

Brand Promise:

We make it easier and more convenient to get where you need to go.

What We Want People To Think:

Cleveland Avenue BRT makes my life easier.

Diversity

Respect

Caring

Creative Objectives:

Generate ridership & foster greater economic development along corridor

Raise awareness by building a strong, distinctive brand for Cleveland Avenue BRT and execute brand through various ways

VA

LUE

S

25

Potential BRT Brand

Option 1:

Proposed design options under consideration

Option 2:

Option 3:

26

Project Timeline & Next Steps

Next Steps: Finalize new BRT brand (August 2014)

Complete preliminary design up to 60% (September 2014)

Submit application to FTA (September 2014)

General public meeting #3 (October 2014)

FTA New Starts Annual Report (February 2015)

27

Get Involved

For more project information:

Visit www.COTABRT.com

Email COTABRT@cota.com

Call (614) 228-1776 or TTY/TTD (614) 275-5878

Sign up to receive all project notices via email or direct mail.Project materials can be produced in Spanish or Somali upon

request.

Stay Connected With COTA! COTABus | @COTABus

Questions or Comments?We want to know what you think!

28