brave organizations

magazine 1/2011

A few tips on how to make your

Advice by Guy Kawasaki, Mikko Kosonen, Yves Doz and

Daniel H. Pink

organization brave

When establishing any organization, your goals should include at least one of the following three: 1) improve the quality of people’s lives

1organization brave

a few tips

When establishing any organization, your goals should include at least one of the following three: 1) improve the quality of people’s lives 2) correct a flaw

1organization brave

a few tips

When establishing any organization, your goals should include at least one of the following three: 1) improve the quality of people’s lives 2) correct a flaw 3) preserve something good that has come under threat

1organization brave

a few tips

When establishing any organization, your goals should include at least one of the following three: 1) improve the quality of people’s lives 2) correct a flaw 3) preserve something good that has come under threat

This will ensure that you’re building new meanings:

1organization brave

a few tips

When establishing any organization, your goals should include at least one of the following three: 1) improve the quality of people’s lives 2) correct a flaw 3) preserve something good that has come under threat

This will ensure that you’re building new meanings: no meanings

1organization brave

a few tips

When establishing any organization, your goals should include at least one of the following three: 1) improve the quality of people’s lives 2) correct a flaw 3) preserve something good that has come under threat

This will ensure that you’re building new meanings: no meanings

1organization brave

a few tips

When establishing any organization, your goals should include at least one of the following three: 1) improve the quality of people’s lives 2) correct a flaw 3) preserve something good that has come under threat

This will ensure that you’re building new meanings: no meanings no money

1organization brave

a few tips

2organization brave

a few tips

A brave organization takes controlled risks.

A brave organization takes controlled risks.

You should continuously monitor your environment in a versatile and broad-based manner and systematically acquire information.

2organization brave

a few tips

New ideas come about when foresight is combined with intensive dialogue.

3organization brave

a few tips

If your work is what you want to do and you believe in your success story, you no longer fear failure.

4organization brave

a few tips

If your work is what you want to do and you believe in your success story, you no longer fear failure.

The common good is also a strong incentive. It protects your self-esteem better than monetary wages.

4organization brave

a few tips

A brave organization is willing to challenge the status quo.

5organization brave

a few tips

A brave organization is willing to challenge the status quo. If required, it can

modify assumptions and practices related to products, services, the business idea, the structure of the industry or, say, the treatment of customers and employees.

5organization brave

a few tips

6organization brave

a few tips

Develop products and services that others haven’t even imagined.

Develop products and services that others haven’t even imagined.

Offer solutions that your customers didn’t even know

they needed.

6organization brave

a few tips

7organization brave

a few tips

A brave organization often has a vision that others do not believe to be possible.

7organization brave

a few tips

A brave organization often has a vision that others do not believe to be possible.

Fuzzy vision leaves room for creativity.

7organization brave

a few tips

A brave organization often has a vision that others do not believe to be possible.

– it promises more than a clear one does.

Fuzzy vision leaves room for creativity.

Enthusiasm is maintained by continuously providing people with signs of and information about the distance to the goal.

8organization brave

a few tips

People decide where, how and why they work.

9organization brave

a few tips

People decide where, how and why they work.

9organization brave

a few tips

What you need first and foremost is a motivating goal that is best achieved together.

People decide where, how and why they work.

9organization brave

a few tips

What you need first and foremost is a motivating goal that is best achieved together.

When drawing up a vision, do not forget the instincts and enthusiasm of people.

magazine 1/2011

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