are you prepared for canadian expansion?

Canada:Your Next Big Market

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The Canadian retail market is in an era of major change.

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U.S. retailers are driving a steady boom in Canada.

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1. Untapped Potential

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1. Untapped Potential2. Higher Retail Productivity Rates

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1. Untapped Potential2. Higher Retail Productivity Rates3. An Underserved Consumer Base

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Did you know…?

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Between 2014 and 2016,16.1 million square feet of new leasable space will be added in Canada.

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U.S. retailers that can sustain stores will grow their share of Canadian consumers’ wallets.

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BUT…

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You must have a deep understanding of consumers and a solid real estate marketing strategy.

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With new competitors, new territory, and a new concept, you must come in prepared!

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Some big obstacles to be aware of…

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Some big obstacles to be aware of… Cultural Differences

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Some big obstacles to be aware of… Cultural Differences Distribution Limits

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Some big obstacles to be aware of… Cultural Differences Distribution Limits Trade Regulations

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Canadians also think and shop very differently!

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Be ready to optimize your product mix on a store-by-store basis to meet demands.

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What happens if you don’t listen to us?

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Target wasted $5.4 million on their move to Canada.

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They didn’t take into account where their typical customers tend to shop.

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Buxton is helping retailers answer all preliminary questions about expanding in Canada.

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We want to help you too!

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Are you prepared for Canadian expansion?