are you prepared for canadian expansion?

26
Canada: Your Next Big Market

Upload: buxton

Post on 17-Jul-2015

184 views

Category:

Business


2 download

TRANSCRIPT

Page 1: Are You Prepared for Canadian Expansion?

Canada:Your Next Big Market

Page 2: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

The Canadian retail market is in an era of major change.

Page 3: Are You Prepared for Canadian Expansion?

Photo by Kaptain Kobold - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/95492938@N00 Created with Haiku Deck

U.S. retailers are driving a steady boom in Canada.

Page 4: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

Page 5: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

1. Untapped Potential

Page 6: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

1. Untapped Potential2. Higher Retail Productivity Rates

Page 7: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

1. Untapped Potential2. Higher Retail Productivity Rates3. An Underserved Consumer Base

Page 8: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

Did you know…?

Page 9: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

Between 2014 and 2016,16.1 million square feet of new leasable space will be added in Canada.

Page 10: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

U.S. retailers that can sustain stores will grow their share of Canadian consumers’ wallets.

Page 11: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

BUT…

Page 12: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

You must have a deep understanding of consumers and a solid real estate marketing strategy.

Page 13: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

With new competitors, new territory, and a new concept, you must come in prepared!

Page 14: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

Some big obstacles to be aware of…

Page 15: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

Some big obstacles to be aware of… Cultural Differences

Page 16: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

Some big obstacles to be aware of… Cultural Differences Distribution Limits

Page 17: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

Some big obstacles to be aware of… Cultural Differences Distribution Limits Trade Regulations

Page 18: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

Canadians also think and shop very differently!

Page 19: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

Be ready to optimize your product mix on a store-by-store basis to meet demands.

Page 20: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

What happens if you don’t listen to us?

Page 21: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00

Created with Haiku Deck

Target wasted $5.4 million on their move to Canada.

Page 22: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

They didn’t take into account where their typical customers tend to shop.

Page 23: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

Page 24: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

Buxton is helping retailers answer all preliminary questions about expanding in Canada.

Page 25: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

We want to help you too!

Page 26: Are You Prepared for Canadian Expansion?

Photo by AJC ajcann.wordpress.com - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/47353092@N00 Created with Haiku Deck

Are you prepared for Canadian expansion?