a generation immersed in media

By, Amy M. AzzamEducational Leadership April 2006

Vol. 63 No.7Summarized by Tim Kern

The Kiser Family Foundation Stanford University Generation M. Media in the Lives of 8-18

Year –Olds A nationally representative sample of

2,000 3rd through 12th graders in the US. Report breaks down age, gender, race,

and socioeconomic 2005

Actual number of hours devoted to media has held steady in recent years. (6.5 hours daily)

Multitasking however has increased Multitasking translates into 8.5 hours

daily This means 1 hour of TV and Laptop is

counted as 2 hours total

68% have TVs 52% have Video Game Consoles 31% have Computers 39% have Phone Cell Phones and Texting were not

included

TV Time Limits 22% of 11-14 Yr. Olds 13% of 15-18 Yr. Olds

Video Game Limits 27% of 11-14 Yr. Olds 11% of 15-18 Yr. Olds

Interesting but unexpected? With age comes freedom/responsibility

Almost 4.5 hours a day on screen based media TV Videos DVDs Movies

2 hours on audio media Radio CDs MP3s

Print Media 20 minutes. a day on non school related books 40 minutes a day on

Books Magazines Newspapers

2.75 hour a day for Whites 3.5 hours a day for Hispanic 4 hours a day for Blacks

Old Study Count internet, texting, IMing, Face book?

Is this all bad? Learning new technologies that will be used in

the workplace for jobs not invented yet? On the other hand…

Losing face to face social skills and personal relationships?