5 reasons why you need to have a facebook application

Post on 20-Jan-2015

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Facebook Applications have distinct advantages for Brands. If used effectively, they can be Great Assets.

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1 2008-09 WATconsult.com

WATConsult.com

Facebook Applications

Why Create Facebook Apps?

• The Platform is Free

• Applications Can be Made Culturally Relevant

Eg. Travel Application for Indians toShowcase their travels to their

Friends.

But How Does a Facebook Application Benefit ME?And Why Do Applications Work on Facebook?

Applications Have Individual Canvas Pages

This is Branding

Ensures Top of The Mind Recall for

Specific Purposes

Facebook has a NewsFeed Mechanism

It Summarizes for Users What their

Friends are Doing

All This is extremely Viral,

isn't it?

Application Updates are Integrated into News Feeds

An Application Can Thus become

More Famous

Mini Feeds

Every Profile Page on Facebook has a Mini Feed

A Mini Feed is a Summary of A Particular Individual's Activities

On Facebook

Application Updates are Integrated into Mini Feeds as Well This too can be Viral

Can’t it?

This is Microsoft’sFacebook App.

Applications Can Be Shared as Well

Applications Can ThusBe Distributed

Applications Have a Profile Box!When users see

This on a profile, They can immediately

Add it

This is Branding Via Consumers

Microsoft is Using ApplicationsTo Get Users to Vote for Each other

On the Basis of Technological Prowess. It Effectively Combines the brands values

With Social Networking!

WATConsult & Facebook Apps.

• Conceptualization - We make the Application Relevant & User Friendly

• Creation - We Make Sure that the Application is translated into Reality

• Popularization - We Market it Across Facebook

If You Need Anything, Feel Free to Contact Us

Rajiv - 9820761167

rajiv@watconsult.com

Harshil - 9820942851

harshil@watconsult.com

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