5 reasons why you need to have a facebook application
DESCRIPTION
Facebook Applications have distinct advantages for Brands. If used effectively, they can be Great Assets.TRANSCRIPT
1 2008-09 WATconsult.com
WATConsult.com
Facebook Applications
Why Create Facebook Apps?
• The Platform is Free
• Applications Can be Made Culturally Relevant
Eg. Travel Application for Indians toShowcase their travels to their
Friends.
But How Does a Facebook Application Benefit ME?And Why Do Applications Work on Facebook?
Applications Have Individual Canvas Pages
This is Branding
Ensures Top of The Mind Recall for
Specific Purposes
Facebook has a NewsFeed Mechanism
It Summarizes for Users What their
Friends are Doing
All This is extremely Viral,
isn't it?
Application Updates are Integrated into News Feeds
An Application Can Thus become
More Famous
Mini Feeds
Every Profile Page on Facebook has a Mini Feed
A Mini Feed is a Summary of A Particular Individual's Activities
On Facebook
Application Updates are Integrated into Mini Feeds as Well This too can be Viral
Can’t it?
This is Microsoft’sFacebook App.
Applications Can Be Shared as Well
Applications Can ThusBe Distributed
Applications Have a Profile Box!When users see
This on a profile, They can immediately
Add it
This is Branding Via Consumers
Microsoft is Using ApplicationsTo Get Users to Vote for Each other
On the Basis of Technological Prowess. It Effectively Combines the brands values
With Social Networking!
WATConsult & Facebook Apps.
• Conceptualization - We make the Application Relevant & User Friendly
• Creation - We Make Sure that the Application is translated into Reality
• Popularization - We Market it Across Facebook
If You Need Anything, Feel Free to Contact Us
Rajiv - 9820761167
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