Ambassador Program Real Estate Professional Workshop

Welcome Real Estate Professionals

Value of becoming a FOCUS ON ENERGYreg Ambassador

bull FREE $125 lsquoPeace of mindrsquoheating andor coolingsystem tune-up voucher

bull Improved comfort for homebuyersbull Increase your home performance and energy efficiency knowledgebull No cost to enroll or register your clientsbull Boost referrals

Todayrsquos Goal

Recognizing the value of addressing energy efficiency and how Focus on Energy can help your clients increase comfort while

saving energy and money

Workshop OverviewPart one ndash Introduction to Focus on Energybull Who is Focus on Energybull Residential programs available to homebuyersownersbull Residential program incentives

Part two ndash Home Performancebull Goal of Home Performancebull How a home operatesbull Moisture and ventilation

Part three ndash Ambassador Programbull Benefitsbull How to sign up a client

This Photo by Unknown Author is licensed under CC BY-SA

Welcome Real Estate Professionals

Value of becoming a FOCUS ON ENERGYreg Ambassador

bull FREE $125 lsquoPeace of mindrsquoheating andor coolingsystem tune-up voucher

bull Improved comfort for homebuyersbull Increase your home performance and energy efficiency knowledgebull No cost to enroll or register your clientsbull Boost referrals

Todayrsquos Goal

Recognizing the value of addressing energy efficiency and how Focus on Energy can help your clients increase comfort while

saving energy and money

Workshop OverviewPart one ndash Introduction to Focus on Energybull Who is Focus on Energybull Residential programs available to homebuyersownersbull Residential program incentives

Part two ndash Home Performancebull Goal of Home Performancebull How a home operatesbull Moisture and ventilation

Part three ndash Ambassador Programbull Benefitsbull How to sign up a client

This Photo by Unknown Author is licensed under CC BY-SA

Todayrsquos Goal

Recognizing the value of addressing energy efficiency and how Focus on Energy can help your clients increase comfort while

saving energy and money

Workshop OverviewPart one ndash Introduction to Focus on Energybull Who is Focus on Energybull Residential programs available to homebuyersownersbull Residential program incentives

Part two ndash Home Performancebull Goal of Home Performancebull How a home operatesbull Moisture and ventilation

Part three ndash Ambassador Programbull Benefitsbull How to sign up a client

This Photo by Unknown Author is licensed under CC BY-SA

Workshop OverviewPart one ndash Introduction to Focus on Energybull Who is Focus on Energybull Residential programs available to homebuyersownersbull Residential program incentives

Part two ndash Home Performancebull Goal of Home Performancebull How a home operatesbull Moisture and ventilation

Part three ndash Ambassador Programbull Benefitsbull How to sign up a client

This Photo by Unknown Author is licensed under CC BY-SA

PART ONEIntroduction to Focus on Energy

Focus on Energy

bull Focus on Energy is Wisconsin utilitiesrsquo statewide program for energy efficiency and renewable energy

bull Since 2001 has worked with eligible residents and businesses to install energy efficiency and renewable energy projects

bull Provides financial incentives education information and other resources in an effort to encourage participation that leads to increased energy savings and reduced utility bills

Focus On Energy MissionFocus on Energy empowers the people and businesses of Wisconsin to make smart energy decisions with enduringeconomic benefits

bull Help Wisconsin residents andbusinesses manage energy costs

bull Promote in-state economicdevelopment

bull Control Wisconsinrsquos growing demand for electricity and natural gas

bull Protect our environment

Focus on Energy By The Numbers

bull $1 billion in economic benefits over thepast eight years

bull Supported 1000 full-time Wisconsin jobsper year over the last four years

bull Served 128000 residences and more than6100 businesses in 2018

bull Focus on Energy provided $516 in benefits for every$1 invested over the 2018 program year

Home Performance withENERGY STARreg Programbull Ambassador

bull Whole Home Improvementsbull Air sealing and Insulation

bull Heating amp Cooling Improvementsbull Equipment replacement

bull Renewable Energy

Whole Home Improvementsbull Address concerns such as high energy bills

comfort or moisture related issues

bull Save even more with ENERGY STARbull Start with a comprehensive Home Energy Assessment you can

earn higher incentives and yoursquoll receive ENERGY STAR qualifiedair sealing

bull Homeowners who have an assessment typically seeutility bill savings of 15 percent or more

More info at focusonenergycomwholehome

Source Steve Pipson

Source DOE

Focus on Energy

bull Focus on Energy is Wisconsin utilitiesrsquo statewide program for energy efficiency and renewable energy

bull Since 2001 has worked with eligible residents and businesses to install energy efficiency and renewable energy projects

bull Provides financial incentives education information and other resources in an effort to encourage participation that leads to increased energy savings and reduced utility bills

Focus On Energy MissionFocus on Energy empowers the people and businesses of Wisconsin to make smart energy decisions with enduringeconomic benefits

bull Help Wisconsin residents andbusinesses manage energy costs

bull Promote in-state economicdevelopment

bull Control Wisconsinrsquos growing demand for electricity and natural gas

bull Protect our environment

Focus on Energy By The Numbers

bull $1 billion in economic benefits over thepast eight years

bull Supported 1000 full-time Wisconsin jobsper year over the last four years

bull Served 128000 residences and more than6100 businesses in 2018

bull Focus on Energy provided $516 in benefits for every$1 invested over the 2018 program year

Home Performance withENERGY STARreg Programbull Ambassador

bull Whole Home Improvementsbull Air sealing and Insulation

bull Heating amp Cooling Improvementsbull Equipment replacement

bull Renewable Energy

Whole Home Improvementsbull Address concerns such as high energy bills

comfort or moisture related issues

bull Save even more with ENERGY STARbull Start with a comprehensive Home Energy Assessment you can

earn higher incentives and yoursquoll receive ENERGY STAR qualifiedair sealing

bull Homeowners who have an assessment typically seeutility bill savings of 15 percent or more

More info at focusonenergycomwholehome

Source Steve Pipson

Source DOE

Focus On Energy MissionFocus on Energy empowers the people and businesses of Wisconsin to make smart energy decisions with enduringeconomic benefits

bull Help Wisconsin residents andbusinesses manage energy costs

bull Promote in-state economicdevelopment

bull Control Wisconsinrsquos growing demand for electricity and natural gas

bull Protect our environment

Focus on Energy By The Numbers

bull $1 billion in economic benefits over thepast eight years

bull Supported 1000 full-time Wisconsin jobsper year over the last four years

bull Served 128000 residences and more than6100 businesses in 2018

bull Focus on Energy provided $516 in benefits for every$1 invested over the 2018 program year

Home Performance withENERGY STARreg Programbull Ambassador

bull Whole Home Improvementsbull Air sealing and Insulation

bull Heating amp Cooling Improvementsbull Equipment replacement

bull Renewable Energy

Whole Home Improvementsbull Address concerns such as high energy bills

comfort or moisture related issues

bull Save even more with ENERGY STARbull Start with a comprehensive Home Energy Assessment you can

earn higher incentives and yoursquoll receive ENERGY STAR qualifiedair sealing

bull Homeowners who have an assessment typically seeutility bill savings of 15 percent or more

More info at focusonenergycomwholehome

Source Steve Pipson

Source DOE

Focus on Energy By The Numbers

bull $1 billion in economic benefits over thepast eight years

bull Supported 1000 full-time Wisconsin jobsper year over the last four years

bull Served 128000 residences and more than6100 businesses in 2018

bull Focus on Energy provided $516 in benefits for every$1 invested over the 2018 program year

Home Performance withENERGY STARreg Programbull Ambassador

bull Whole Home Improvementsbull Air sealing and Insulation

bull Heating amp Cooling Improvementsbull Equipment replacement

bull Renewable Energy

Whole Home Improvementsbull Address concerns such as high energy bills

comfort or moisture related issues

bull Save even more with ENERGY STARbull Start with a comprehensive Home Energy Assessment you can

earn higher incentives and yoursquoll receive ENERGY STAR qualifiedair sealing

bull Homeowners who have an assessment typically seeutility bill savings of 15 percent or more

More info at focusonenergycomwholehome

Source Steve Pipson

Source DOE

Home Performance withENERGY STARreg Programbull Ambassador

bull Whole Home Improvementsbull Air sealing and Insulation

bull Heating amp Cooling Improvementsbull Equipment replacement

bull Renewable Energy

Whole Home Improvementsbull Address concerns such as high energy bills

comfort or moisture related issues

bull Save even more with ENERGY STARbull Start with a comprehensive Home Energy Assessment you can

earn higher incentives and yoursquoll receive ENERGY STAR qualifiedair sealing

bull Homeowners who have an assessment typically seeutility bill savings of 15 percent or more

More info at focusonenergycomwholehome

Source Steve Pipson

Source DOE

Whole Home Improvementsbull Address concerns such as high energy bills

comfort or moisture related issues

bull Save even more with ENERGY STARbull Start with a comprehensive Home Energy Assessment you can

earn higher incentives and yoursquoll receive ENERGY STAR qualifiedair sealing

bull Homeowners who have an assessment typically seeutility bill savings of 15 percent or more

More info at focusonenergycomwholehome

Source Steve Pipson

Source DOE

Heating and Cooling Improvementsbull Receive incentives on qualified heating and cooling equipment

bull Tier 1 and Tier 2 incentives available from $75 to $875Tier 2 with smart thermostat incentive

bull Baseline and most popular95+ AFUE Multi-Stage Natural Gas Furnace w ECMamp 16+ SEER Central AC

bull Easy to use online and paper applications available

bull Equipment efficiency requirements and applications focusonenergycomheatingandcooling

Renewable Energy

bull Geothermal Heat Pumpbull $650

bull Solar Electric (PV) Systembull 12 of project cost

Maximum $2000 for residential

bull 12 of project cost Maximum of $4000 for eligiblerural residential zip codes

More info at focusonenergycomrenewable

Residential Programsbull Simple Energy Efficiency

bull FREE energy saving packsbull Lighting Discounts

bull Lighting products at your local retail storebull Smart Thermostats

bull $50 cash incentive owner installbull $75 cash incentive HVAC Trade Ally install

bull Appliance Recyclingbull Receive $20 and responsibly recycle an old fridge or freezer

bull New Homesbull New homes that are between 25 and 100 percent more efficient

Business Programsbull Business Renewable Energy bull Small Business Programbull Multifamily Incentive Programbull Business Incentive Programbull Design Assistance Programbull Agriculture Schools and Government

Programbull Emerging Technologies Programbull Large Energy Users Programbull Strategic Energy Management

More info at focusonenergycombusiness

wwwmgecom

Business Programsbull Business Renewable Energy bull Small Business Programbull Multifamily Incentive Programbull Business Incentive Programbull Design Assistance Programbull Agriculture Schools and Government

Programbull Emerging Technologies Programbull Large Energy Users Programbull Strategic Energy Management

More info at focusonenergycombusiness

wwwmgecom

PART TWOHome Performance

ComfortWe Are All Creatures of Comfort2019 REALTORSreg and Sustainability Report

Home features that clients listed asvery important to their agent or broker

Operational CostsKeep Your Money in the BankNearly one-third of US households (31)reported facing a challenge in payingenergy bills or sustaining adequate heatingand cooling in their homes in 2015

US Census Energy costs are higher than property tax and insurance

US Energy Information Administration 2015 Residential Energy Consumption Survey

Typical Home Energy Use

Source wwwmgecomsaving-energyhometipslow-costhtm

Electrical Savings ndash 45bull LED light bulbs

bull K - kelvinbull Lumensbull Watts ndash measurement of heat

bull Smart power stripsbull ENERGY STAR

bull Refrigerators and freezersbull Dehumidifiersbull Appliances

bull DC motorsbull Pumpsbull Furnace fanbull Exhaust fans

Ice DamsWarning sign of comfort concerns

Warm air or heat leaking into attic spaces and melting snow on the roof is the primary cause of ice damming

Source Steve Pipson

Source Steve Pipson

Goal of Home Performancehellip

This Photo by Unknown Author is licensed under CC BY-ND

CONTROL

Simple as 1 - 2 - 3Concept Green Dream Group - What IS Home Performance Corbetts 4-3-2-1 Breakdown

ComfortWe Are All Creatures of Comfort2019 REALTORSreg and Sustainability Report

Home features that clients listed asvery important to their agent or broker

Operational CostsKeep Your Money in the BankNearly one-third of US households (31)reported facing a challenge in payingenergy bills or sustaining adequate heatingand cooling in their homes in 2015

US Census Energy costs are higher than property tax and insurance

US Energy Information Administration 2015 Residential Energy Consumption Survey

Typical Home Energy Use

Source wwwmgecomsaving-energyhometipslow-costhtm

Electrical Savings ndash 45bull LED light bulbs

bull K - kelvinbull Lumensbull Watts ndash measurement of heat

bull Smart power stripsbull ENERGY STAR

bull Refrigerators and freezersbull Dehumidifiersbull Appliances

bull DC motorsbull Pumpsbull Furnace fanbull Exhaust fans

Ice DamsWarning sign of comfort concerns

Warm air or heat leaking into attic spaces and melting snow on the roof is the primary cause of ice damming

Source Steve Pipson

Source Steve Pipson

Goal of Home Performancehellip

This Photo by Unknown Author is licensed under CC BY-ND

CONTROL

Simple as 1 - 2 - 3Concept Green Dream Group - What IS Home Performance Corbetts 4-3-2-1 Breakdown

Operational CostsKeep Your Money in the BankNearly one-third of US households (31)reported facing a challenge in payingenergy bills or sustaining adequate heatingand cooling in their homes in 2015

US Census Energy costs are higher than property tax and insurance

US Energy Information Administration 2015 Residential Energy Consumption Survey

Typical Home Energy Use

Source wwwmgecomsaving-energyhometipslow-costhtm

Electrical Savings ndash 45bull LED light bulbs

bull K - kelvinbull Lumensbull Watts ndash measurement of heat

bull Smart power stripsbull ENERGY STAR

bull Refrigerators and freezersbull Dehumidifiersbull Appliances

bull DC motorsbull Pumpsbull Furnace fanbull Exhaust fans

Ice DamsWarning sign of comfort concerns

Warm air or heat leaking into attic spaces and melting snow on the roof is the primary cause of ice damming

Source Steve Pipson

Source Steve Pipson

Goal of Home Performancehellip

This Photo by Unknown Author is licensed under CC BY-ND

CONTROL

Simple as 1 - 2 - 3Concept Green Dream Group - What IS Home Performance Corbetts 4-3-2-1 Breakdown

Typical Home Energy Use

Source wwwmgecomsaving-energyhometipslow-costhtm

Electrical Savings ndash 45bull LED light bulbs

bull K - kelvinbull Lumensbull Watts ndash measurement of heat

bull Smart power stripsbull ENERGY STAR

bull Refrigerators and freezersbull Dehumidifiersbull Appliances

bull DC motorsbull Pumpsbull Furnace fanbull Exhaust fans

Ice DamsWarning sign of comfort concerns

Warm air or heat leaking into attic spaces and melting snow on the roof is the primary cause of ice damming

Source Steve Pipson

Source Steve Pipson

Goal of Home Performancehellip

This Photo by Unknown Author is licensed under CC BY-ND

CONTROL

Simple as 1 - 2 - 3Concept Green Dream Group - What IS Home Performance Corbetts 4-3-2-1 Breakdown

Electrical Savings ndash 45bull LED light bulbs

bull K - kelvinbull Lumensbull Watts ndash measurement of heat

bull Smart power stripsbull ENERGY STAR

bull Refrigerators and freezersbull Dehumidifiersbull Appliances

bull DC motorsbull Pumpsbull Furnace fanbull Exhaust fans

Ice DamsWarning sign of comfort concerns

Warm air or heat leaking into attic spaces and melting snow on the roof is the primary cause of ice damming

Source Steve Pipson

Source Steve Pipson

Goal of Home Performancehellip

This Photo by Unknown Author is licensed under CC BY-ND

CONTROL

Simple as 1 - 2 - 3Concept Green Dream Group - What IS Home Performance Corbetts 4-3-2-1 Breakdown

Ice DamsWarning sign of comfort concerns

Warm air or heat leaking into attic spaces and melting snow on the roof is the primary cause of ice damming

Source Steve Pipson

Source Steve Pipson

Goal of Home Performancehellip

This Photo by Unknown Author is licensed under CC BY-ND

CONTROL

Simple as 1 - 2 - 3Concept Green Dream Group - What IS Home Performance Corbetts 4-3-2-1 Breakdown

Goal of Home Performancehellip

This Photo by Unknown Author is licensed under CC BY-ND

CONTROL

Simple as 1 - 2 - 3Concept Green Dream Group - What IS Home Performance Corbetts 4-3-2-1 Breakdown

1 ndash Control

Adds Value

Energy Costs

DurabilityComfort

2 - Systems

HVACEnvelope

EnvelopeldquoPut your coat on itrsquos cold outsiderdquoEvery home needs a winter coat

bull Air sealing - windbreaker materialbull Make sure the jacket is zipped-up

bull Insulation - fluffy fillingbull The right amount no voids or compression

http

s

linde

rapp

arel

com

Elev

ate

Ener

gy

Home Performance testing provides peace of mind and the only way to prove performanceDifficult to find issuesbull Behind knee-wallsbull Interior soffitsbull Wiring penetrationsbull Plumbing ventsbull Recessed lightsbull Basement rim joistsbull Windows and doorsbull Crawlspaces

Energy AssessmentFinding Air Leaks or Proving Performance

HVACProvider of Comfortbull High-efficiency equipment

bull Focus on Energy provides incentives for 95+ AFUE Multi-Stage Natural Gas Furnace wECM amp 16+ SEER Central AC

bull Easy to use and access thermostatbull Smart thermostats

bull Preventative maintenancebull Annual tune-upsbull Regular filter replacement

bull Seal ducts outside the envelopebull Critical for ducts in attics

httpswwwgreenbuildingadvisorcomarticlehow-duct-leakage-steals-twice

3 - Recommendations

Air Sealing Insulation HVAC equipment

MoistureMeasure and ControlProperly controlling moisture in a home will improve the effectiveness of air sealing and insulation efforts and these efforts in turn will help control moisture

Suggested interior moisture level during WI winter is 30 to 40

http

s

ww

wa

maz

onc

om

Keith Williams

2 - Systems

HVACEnvelope

EnvelopeldquoPut your coat on itrsquos cold outsiderdquoEvery home needs a winter coat

bull Air sealing - windbreaker materialbull Make sure the jacket is zipped-up

bull Insulation - fluffy fillingbull The right amount no voids or compression

http

s

linde

rapp

arel

com

Elev

ate

Ener

gy

Home Performance testing provides peace of mind and the only way to prove performanceDifficult to find issuesbull Behind knee-wallsbull Interior soffitsbull Wiring penetrationsbull Plumbing ventsbull Recessed lightsbull Basement rim joistsbull Windows and doorsbull Crawlspaces

Energy AssessmentFinding Air Leaks or Proving Performance

HVACProvider of Comfortbull High-efficiency equipment

bull Focus on Energy provides incentives for 95+ AFUE Multi-Stage Natural Gas Furnace wECM amp 16+ SEER Central AC

bull Easy to use and access thermostatbull Smart thermostats

bull Preventative maintenancebull Annual tune-upsbull Regular filter replacement

bull Seal ducts outside the envelopebull Critical for ducts in attics

httpswwwgreenbuildingadvisorcomarticlehow-duct-leakage-steals-twice

3 - Recommendations

Air Sealing Insulation HVAC equipment

MoistureMeasure and ControlProperly controlling moisture in a home will improve the effectiveness of air sealing and insulation efforts and these efforts in turn will help control moisture

Suggested interior moisture level during WI winter is 30 to 40

http

s

ww

wa

maz

onc

om

Keith Williams

EnvelopeldquoPut your coat on itrsquos cold outsiderdquoEvery home needs a winter coat

bull Air sealing - windbreaker materialbull Make sure the jacket is zipped-up

bull Insulation - fluffy fillingbull The right amount no voids or compression

http

s

linde

rapp

arel

com

Elev

ate

Ener

gy

Home Performance testing provides peace of mind and the only way to prove performanceDifficult to find issuesbull Behind knee-wallsbull Interior soffitsbull Wiring penetrationsbull Plumbing ventsbull Recessed lightsbull Basement rim joistsbull Windows and doorsbull Crawlspaces

Energy AssessmentFinding Air Leaks or Proving Performance

HVACProvider of Comfortbull High-efficiency equipment

bull Focus on Energy provides incentives for 95+ AFUE Multi-Stage Natural Gas Furnace wECM amp 16+ SEER Central AC

bull Easy to use and access thermostatbull Smart thermostats

bull Preventative maintenancebull Annual tune-upsbull Regular filter replacement

bull Seal ducts outside the envelopebull Critical for ducts in attics

httpswwwgreenbuildingadvisorcomarticlehow-duct-leakage-steals-twice

3 - Recommendations

Air Sealing Insulation HVAC equipment

MoistureMeasure and ControlProperly controlling moisture in a home will improve the effectiveness of air sealing and insulation efforts and these efforts in turn will help control moisture

Suggested interior moisture level during WI winter is 30 to 40

http

s

ww

wa

maz

onc

om

Keith Williams

Home Performance testing provides peace of mind and the only way to prove performanceDifficult to find issuesbull Behind knee-wallsbull Interior soffitsbull Wiring penetrationsbull Plumbing ventsbull Recessed lightsbull Basement rim joistsbull Windows and doorsbull Crawlspaces

Energy AssessmentFinding Air Leaks or Proving Performance

HVACProvider of Comfortbull High-efficiency equipment

bull Focus on Energy provides incentives for 95+ AFUE Multi-Stage Natural Gas Furnace wECM amp 16+ SEER Central AC

bull Easy to use and access thermostatbull Smart thermostats

bull Preventative maintenancebull Annual tune-upsbull Regular filter replacement

bull Seal ducts outside the envelopebull Critical for ducts in attics

httpswwwgreenbuildingadvisorcomarticlehow-duct-leakage-steals-twice

3 - Recommendations

Air Sealing Insulation HVAC equipment

MoistureMeasure and ControlProperly controlling moisture in a home will improve the effectiveness of air sealing and insulation efforts and these efforts in turn will help control moisture

Suggested interior moisture level during WI winter is 30 to 40

http

s

ww

wa

maz

onc

om

Keith Williams

HVACProvider of Comfortbull High-efficiency equipment

bull Focus on Energy provides incentives for 95+ AFUE Multi-Stage Natural Gas Furnace wECM amp 16+ SEER Central AC

bull Easy to use and access thermostatbull Smart thermostats

bull Preventative maintenancebull Annual tune-upsbull Regular filter replacement

bull Seal ducts outside the envelopebull Critical for ducts in attics

httpswwwgreenbuildingadvisorcomarticlehow-duct-leakage-steals-twice

3 - Recommendations

Air Sealing Insulation HVAC equipment

MoistureMeasure and ControlProperly controlling moisture in a home will improve the effectiveness of air sealing and insulation efforts and these efforts in turn will help control moisture

Suggested interior moisture level during WI winter is 30 to 40

http

s

ww

wa

maz

onc

om

Keith Williams

3 - Recommendations

Air Sealing Insulation HVAC equipment

MoistureMeasure and ControlProperly controlling moisture in a home will improve the effectiveness of air sealing and insulation efforts and these efforts in turn will help control moisture

Suggested interior moisture level during WI winter is 30 to 40

http

s

ww

wa

maz

onc

om

Keith Williams

MoistureMeasure and ControlProperly controlling moisture in a home will improve the effectiveness of air sealing and insulation efforts and these efforts in turn will help control moisture

Suggested interior moisture level during WI winter is 30 to 40

http

s

ww

wa

maz

onc

om

Keith Williams

VentilationFor Better Air Quality

Ventilation is key to a healthy home

bull Upgraded bath fan can providebull High efficiency ndash DC motorbull Rated for long run timesbull Quiet (less than 05 sone)

bull Air to air exchangerbull HRV or ERV

Simple as 1 - 2 - 3

Control

1

Systems

2

Recommendations

3

PART THREEAmbassador Program

Ambassador Program Welcome KitFREE Housewarming gift from Focus on EnergySmart home maintenance and energy efficiency improvements save money and increase comfort

Exclusive Welcome Kit sent fourto six weeks after closing

bull Voucher for $125 lsquopeace of mindrsquoHVAC tune-up (clean amp tune)

bull Home maintenance tips and energyimprovement guide

bull Information on resources andincentives from Focus on Energy

Ambassador ProgramSimple Steps to Register a ClientInformation needed

bull Homeowner first and last name(s)bull Addressbull Homeowner emailbull Phone number (optional)bull Closing datebull MLS numberbull Occupant information (single couple family)bull Home agebull Home sizebull House style

Go to focusonenergycomambassadorwelcomekit(If you experience difficulty seeing the form ndash turn off your browserrsquos ad blocker extension)

Simple as 1 - 2 - 3

Control

1

Systems

2

Recommendations

3

PART THREEAmbassador Program

Ambassador Program Welcome KitFREE Housewarming gift from Focus on EnergySmart home maintenance and energy efficiency improvements save money and increase comfort

Exclusive Welcome Kit sent fourto six weeks after closing

bull Voucher for $125 lsquopeace of mindrsquoHVAC tune-up (clean amp tune)

bull Home maintenance tips and energyimprovement guide

bull Information on resources andincentives from Focus on Energy

Ambassador ProgramSimple Steps to Register a ClientInformation needed

bull Homeowner first and last name(s)bull Addressbull Homeowner emailbull Phone number (optional)bull Closing datebull MLS numberbull Occupant information (single couple family)bull Home agebull Home sizebull House style

Go to focusonenergycomambassadorwelcomekit(If you experience difficulty seeing the form ndash turn off your browserrsquos ad blocker extension)

PART THREEAmbassador Program

Ambassador Program Welcome KitFREE Housewarming gift from Focus on EnergySmart home maintenance and energy efficiency improvements save money and increase comfort

Exclusive Welcome Kit sent fourto six weeks after closing

bull Voucher for $125 lsquopeace of mindrsquoHVAC tune-up (clean amp tune)

bull Home maintenance tips and energyimprovement guide

bull Information on resources andincentives from Focus on Energy

Ambassador ProgramSimple Steps to Register a ClientInformation needed

bull Homeowner first and last name(s)bull Addressbull Homeowner emailbull Phone number (optional)bull Closing datebull MLS numberbull Occupant information (single couple family)bull Home agebull Home sizebull House style

Go to focusonenergycomambassadorwelcomekit(If you experience difficulty seeing the form ndash turn off your browserrsquos ad blocker extension)

Ambassador Program Welcome KitFREE Housewarming gift from Focus on EnergySmart home maintenance and energy efficiency improvements save money and increase comfort

Exclusive Welcome Kit sent fourto six weeks after closing

bull Voucher for $125 lsquopeace of mindrsquoHVAC tune-up (clean amp tune)

bull Home maintenance tips and energyimprovement guide

bull Information on resources andincentives from Focus on Energy

Ambassador ProgramSimple Steps to Register a ClientInformation needed

bull Homeowner first and last name(s)bull Addressbull Homeowner emailbull Phone number (optional)bull Closing datebull MLS numberbull Occupant information (single couple family)bull Home agebull Home sizebull House style

Go to focusonenergycomambassadorwelcomekit(If you experience difficulty seeing the form ndash turn off your browserrsquos ad blocker extension)

Ambassador ProgramSimple Steps to Register a ClientInformation needed

bull Homeowner first and last name(s)bull Addressbull Homeowner emailbull Phone number (optional)bull Closing datebull MLS numberbull Occupant information (single couple family)bull Home agebull Home sizebull House style

Go to focusonenergycomambassadorwelcomekit(If you experience difficulty seeing the form ndash turn off your browserrsquos ad blocker extension)

Ambassador ProgramOutreach and Support

Ambassador resourcesbull Homeowner education sheetsbull Seasonal social mediablog postsbull Residential Program information

focusonenergycomambassadorresources

Ambassador Outreachbull Marketing questions or advice

ambassadorFocusOnEnergycom

bull Share posts from Focus on Energy with your audience

bull Share success stories from your clients with Focus on Energy

saveenergy2019Facebook LinkedIn amp Twitter focusonenergyInstagram focusonenergy_wisco

Facebook - wwwfacebookcomfocusonenergyInstagram - wwwinstagramcomfocusonenergy_wiscoLinkedIn - wwwlinkedincomcompanyfocusonenergy Twitter - httpstwittercomfocusonenergy

Connect with Focus on Energy

Some extra incentive to spread the word about Focus on Energyhellipbull Win a FREE Smart Thermostat (estimated value $250)bull From June 10 - October 10 2019 youll be entered

to win a free smart thermostat when you promoteyour partnership with Focus on Energyvia Facebook or Instagram

To be eligiblePost must tag Focus on Energy AND use SaveEnergy2019Limit 1 entry per weekFull contest rules available focusonenergycomambassadorresourcesunder the Show Details section

Who will be the winning Ambassador

Ambassador ProgramEnrollment

bull Sign up online at focusonenergycomambassadorbull Name and titlebull Companybull Locationbull Contact information

bull Provide logo and signature block for cobrandingbull Approve lsquoParticipation and Conduct Agreementrsquo

Confirmation of successful enrollment sent via email

Ambassador ProgramParticipation and Conduct AgreementThe Participation and Conduct Agreement is in place to protect the funds of Focus on Energyrsquos participating utilities that derive from Wisconsin rate payers The intent of the Participation and Conduct Agreement is to outline the expectations and guidelines related to participationhellip

Attend an Ambassador Program workshop and meet with a Focus on Energy representative annually

Provide Focus on Energy information to clients and not to misrepresent the program Represent Focus on Energy in a manner that does not adversely affect Focus on Energyrsquos business

operations reputation andor goodwill Refer five clients to Focus on Energy annually

Copy of Participation and Conduct Agreement available on request

Ready to Take Your Knowledgehellipto the Next Level

National Association of REALTORSreg

Green Designationbull NAR Green Designees learn how to distinguish fact

from fiction and receive ongoing education about green materials energy efficient technology green ratingsgreen design green incentives green living and more

Building Performance Institute (BPI)Building Science Principles Certificatebull Get the Whole House perspective your clients need

Be able to find understand and market homes with sustainable features Learn some of the widely-used industry terminology related to building science

CongratulationsFocus on Energy Ambassadors

We look forward to working with you and your clientsAn email with next steps will be sent soon

• Slide Number 1
• Welcome Real Estate Professionals
• Todayrsquos Goal
• Workshop Overview
• Slide Number 5
• Focus on Energy
• Focus On Energy Mission
• Focus on Energy By The Numbers
• Home Performance withENERGY STARreg Program
• Whole Home Improvements
• Heating and Cooling Improvements
• Renewable Energy
• Residential Programs
• Business Programs
• Slide Number 15
• ComfortWe Are All Creatures of Comfort
• Operational CostsKeep Your Money in the Bank
• Typical Home Energy Use
• Electrical Savings ndash 45
• Ice DamsWarning sign of comfort concerns
• Goal of Home Performancehellip
• 1 ndash Control
• 2 - Systems
• EnvelopeldquoPut your coat on itrsquos cold outsiderdquo
• Energy AssessmentFinding Air Leaks or Proving Performance
• HVACProvider of Comfort
• 3 - Recommendations
• MoistureMeasure and Control
• VentilationFor Better Air Quality
• Simple as 1 - 2 - 3
• Slide Number 31
• Ambassador Program Welcome Kit
• Ambassador ProgramSimple Steps to Register a Client
• Ambassador ProgramOutreach and Support
• Connect with Focus on Energy
• Who will be the winning Ambassador
• Ambassador ProgramEnrollment
• Ambassador ProgramParticipation and Conduct Agreement
• Ready to Take Your Knowledgehellipto the Next Level
• CongratulationsFocus on Energy Ambassadors

Ready to Take Your Knowledgehellipto the Next Level

National Association of REALTORSreg

Green Designationbull NAR Green Designees learn how to distinguish fact

from fiction and receive ongoing education about green materials energy efficient technology green ratingsgreen design green incentives green living and more

Building Performance Institute (BPI)Building Science Principles Certificatebull Get the Whole House perspective your clients need

Be able to find understand and market homes with sustainable features Learn some of the widely-used industry terminology related to building science

CongratulationsFocus on Energy Ambassadors

We look forward to working with you and your clientsAn email with next steps will be sent soon

• Slide Number 1
• Welcome Real Estate Professionals
• Todayrsquos Goal
• Workshop Overview
• Slide Number 5
• Focus on Energy
• Focus On Energy Mission
• Focus on Energy By The Numbers
• Home Performance withENERGY STARreg Program
• Whole Home Improvements
• Heating and Cooling Improvements
• Renewable Energy
• Residential Programs
• Business Programs
• Slide Number 15
• ComfortWe Are All Creatures of Comfort
• Operational CostsKeep Your Money in the Bank
• Typical Home Energy Use
• Electrical Savings ndash 45
• Ice DamsWarning sign of comfort concerns
• Goal of Home Performancehellip
• 1 ndash Control
• 2 - Systems
• EnvelopeldquoPut your coat on itrsquos cold outsiderdquo
• Energy AssessmentFinding Air Leaks or Proving Performance
• HVACProvider of Comfort
• 3 - Recommendations
• MoistureMeasure and Control
• VentilationFor Better Air Quality
• Simple as 1 - 2 - 3
• Slide Number 31
• Ambassador Program Welcome Kit
• Ambassador ProgramSimple Steps to Register a Client
• Ambassador ProgramOutreach and Support
• Connect with Focus on Energy
• Who will be the winning Ambassador
• Ambassador ProgramEnrollment
• Ambassador ProgramParticipation and Conduct Agreement
• Ready to Take Your Knowledgehellipto the Next Level
• CongratulationsFocus on Energy Ambassadors

CongratulationsFocus on Energy Ambassadors

We look forward to working with you and your clientsAn email with next steps will be sent soon

• Slide Number 1
• Welcome Real Estate Professionals
• Todayrsquos Goal
• Workshop Overview
• Slide Number 5
• Focus on Energy
• Focus On Energy Mission
• Focus on Energy By The Numbers
• Home Performance withENERGY STARreg Program
• Whole Home Improvements
• Heating and Cooling Improvements
• Renewable Energy
• Residential Programs
• Business Programs
• Slide Number 15
• ComfortWe Are All Creatures of Comfort
• Operational CostsKeep Your Money in the Bank
• Typical Home Energy Use
• Electrical Savings ndash 45
• Ice DamsWarning sign of comfort concerns
• Goal of Home Performancehellip
• 1 ndash Control
• 2 - Systems
• EnvelopeldquoPut your coat on itrsquos cold outsiderdquo
• Energy AssessmentFinding Air Leaks or Proving Performance
• HVACProvider of Comfort
• 3 - Recommendations
• MoistureMeasure and Control
• VentilationFor Better Air Quality
• Simple as 1 - 2 - 3
• Slide Number 31
• Ambassador Program Welcome Kit
• Ambassador ProgramSimple Steps to Register a Client
• Ambassador ProgramOutreach and Support
• Connect with Focus on Energy
• Who will be the winning Ambassador
• Ambassador ProgramEnrollment
• Ambassador ProgramParticipation and Conduct Agreement
• Ready to Take Your Knowledgehellipto the Next Level
• CongratulationsFocus on Energy Ambassadors