amalgamated security services ltd
DESCRIPTION
Corporate BrochureTRANSCRIPT
WRITTEN BY CHRISTOPHER DAVIES
Established in 1983, Amalgamated Security Services Limited (ASSL) has been fulfilling the security needs of the business, private and government sectors throughout the region for thirty years.
COMPREHENSIVE PROTECTION
AND SECURITY SOLUTIONS across the Caribbean
Headquartered in Macoya, ASSL has more than 3,000
employees, a fleet of 250 vehicles and strategically
positioned offices throughout the Caribbean.
Unique selling pointWith a far-reaching footprint, a dedicated workforce and
numerous security solutions, Regional Development Director Brian
Ramsey believes that ASSL differentiates itself from other security
providers for various reasons.
“There is not one single unique selling point, in fact there are
several,” he asserts. “If a customer comes to us because they need
a solution like guarding services, he or she is also aware that with
issues like cash, employees or investigations, they can turn to us. It
gives customers an assurance that we are a security one-stop-shop
solution.”
ASSL is also devoted to answering difficult customer questions
whatever the particular problem might be. “Even if we don’t have
the answers or resources in-house, we have relationships with
With a vast portfolio of products and services which includes human and asset protection, electronic security, integrated systems, vehicle tracking, off-site data storage, human guarding and cash services to name but a few, ASSL provides the customer with comprehensive security solutions.
AMALGAMATED SECURITY SERVICES LTD
associations and institutions to find a solution,” notes Ramsey. “We
have highly responsive management teams, in St Lucia, Barbados,
Grenada and Trinidad, whose primary focus is on customer
satisfaction and quality assurance.”
Industry specific servicesWith a customer base that includes hotels, schools, residential
properties and financial institutions, ASSL is able to provide tailor-
made security services for various industries. “Our staff have the
experience of dealing with a wide variety of situations and customer
types,” notes Ramsey. “Our guarding operations are responsible for
the protection of more than sixteen billion US dollars annually.”
With an in-depth understanding of the region, ASSL is on-hand to
provide extensive protection for the most significant industries.
“Tourism is of particular importance on many of the islands being
the main foreign currency earner and employing a large segment of
the population,” adds Ramsey. “We provide hotels with international
best practice with an understanding of Caribbean circumstances.”
ASSL’s strong and long-lasting relationship with regional
governments is also testament to the company’s professional
AMALGAMATED SECURITY SERVICES LTD
business operation. For many years, ASSL has provided services that
include cash handling, response and patrol, electronic security and
prisoner transportation.
Secret to successIn addition to being well and truly dedicated to its customer base,
ASSL also believes in employee empowerment. Numerous members
of staff have been with the organisation for an extremely long time
and ASSL recognises this loyalty, helping the workforce progress and
increase their skill set. This is one of the many reasons why ASSL has
remained successful for several decades.
“Our objective is to have staff that are committed both to ASSL
and the customer and who believe the job provides them with a long-
term future,” notes Ramsey. “We therefore are not only concerned
with the recruitment process but also with the employee’s welfare.
“We make the effort to upgrade the scales of an individual in the
organisation. Because of training, there are opportunities to improve,
so employees stay with us. We have an extended institutional memory
within the organisation that helps us in situations we have faced
before. This is one reason for the success of the business.”
Sagicor Life Inc. is proud to be associated with
Amalgamated Security Services Limited (ASSL).
Sagicor offers a wide range of financial services
including life and health insurance, annuities, pensions,
property and casualty insurance, residential and
commercial mortgages as well as investment services.
Both companies strongly believe that our employees
are our most valuable asset. Sagicor is pleased to be
ASSL’s provider of choice.
award ceremony is there to demonstrate, not only to the winning
recipients, that ASSL recognises hard work and endeavour.”
Along with awards handed out to long serving personnel and
outstanding employees at this year’s suit and tie gala event, ASSL’s
workforce also enjoyed entertainment from singers and comedians.
Recent developmentsOne of the most significant recent developments for ASSL has
been the introduction of polygraph testing. “In certain instances, it is
very difficult to tell if someone is telling the truth,” asserts Ramsey. “So
one thing we have done internally is polygraph testing and we now
recognise the value of this method.”
So much so that ASSL believes this new form of protection can be
yet another security service the company provides to its clients. “We
have recently sent staff abroad
to be trained and certified as
examiners. So we can now offer
these services in recruitment
exercises or for investigation
purposes.”
The futureLooking forward, ASSL
believes its knowledge and
expertise of security services has
huge potential in markets outside
of the Caribbean. This wealth of
experience is easily transferable
and can be of huge benefit to a
brand new customer base.
Ramsey says: “Our systems
and methods of operation, the
way we interact with customers
and build relationships is
something we can take elsewhere
AMALGAMATED SECURITY SERVICES LTD
Employee recognition
It is also important for
ASSL to acknowledge the
daily contribution employees
are making, which is why the
company holds an annual
awards ceremony exclusively for
members of staff.
“Employees want to feel
that the management and
organisation appreciate their
efforts,” reveals Ramsey. “The
“Our systems and methods of operation, the way we interact with customers and build relationships is something we can take elsewhere and use in successfully building a business elsewhere.”
and use in successfully building
a business elsewhere. We have
found that our methods of
operations are different to other
businesses in the market. Our
customers see these differences
and how they are beneficial.”
ASSL has been monitoring
markets in South America for
several months and is now in the
regulatory approval process for a
new venture in Guyana.
Besides expansion in a
regional sense, the company is
also looking to grow its range of
products and services. “We are
slowly building our investigative
capacity which began last year,”
says Ramsey. “We also expect
our services for burglary and
fraud will be expanded.
“Computer forensics and
networking security is going
to become a big part of our
business as well. We are not yet
sure whether this will be through
organic growth or acquisitions,
but fully expect this will feature
in our business portfolio within
the next five years,” concludes
Ramsey.
Based in Marabella, the petroleum capital of Trinidad, we supply a wide range of quality office and school products with value for money in mind.The company has been in operation for the past twenty (20) years and has gained extensive knowledge supplying large state and private sector organizations.
www.cmrtt.com
868-658-21664 Reserve RoadMarabella Trinidad
Proudly supporting Amalgamated
Security Services
1B Munroe Road, Cunupia, Trinidad W.I.T: +1 868 291 5444, +1 868 693 2908
F: 18686931079, E: [email protected]
Vehicle MaintenanceFor Increased Reliability “Our objective is to have staff that are
committed both to ASSL and the customer and who believe the job provides them with a long-term future.”
AMALGAMATED SECURITY SERVICES LTD
001 868 626 2775
WWW.ASSL.COM
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