allison albee final presentation

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Mass Media Advertising Allison Albee

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Page 1: Allison Albee Final Presentation

Mass Media Advertising

Allison Albee

Page 2: Allison Albee Final Presentation

Research

O Standard Commercials

- Timing

O Target Audience

-Age, gender, common interests

-Who will elicit the best response?

Page 3: Allison Albee Final Presentation

Pre-Production O Brainstorm

-Choose target audience

O Storyboard

-Organize shot list

-Plan timing of shots

Page 4: Allison Albee Final Presentation

Filming O Canon AXH1

O Green Screen

O Milkbone Dog Treats

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Page 6: Allison Albee Final Presentation

Post-Production O Final Cut Express

O iMovie

O Photoshop

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University of Georgia O Major: Mass Media Arts

-Telecommunications

-Film

-Radio

-Web design and management