alexis ohanian opening keynote 2013 atlanta digital summit

HOW TONOT SUCKAT ONLINE MARKETING@ALEXISOHANIAN

Wednesday, May 15, 13

I have no idea what I’m doing


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THECHALLENGE


NO ONEWANTS YOURMARKETING


YOU DON’T NEED A

BIG BUDGET


JUST BE BETTER THAN THIS


THE WORLDISN’T FLAT


THE WORLDWIDE WEB IS


GOOD NEWS& BAD NEWS


MAKE SOMETHING

PEOPLE WANT


MAKE SOMETHING

PEOPLE LOVE


2005


2013


THE SECRET?


BE HUMAN


EARNOUR

ATTENTION


EARNMY ATTENTION


DO THINGSTHAT

DON’T SCALE


MEGAN &ALBERT


GIVE LOTS OF

DAMNSYOUR COMPETITION PROBABLY DOESN’T


$500FOR ADVERTISING

IN 8 YEARS


By jugglesavant


BE GOODTHINK LONG-TERM


MARKETERSRUIN EVERYTHING


MARKETERSARE WHY WE CAN’THAVE NICE THINGS


“I love @thehipmunk, but I love my mom even more: She is making the ultimate sacrifice and getting rid of her house so I can go to college.”


+ Hundreds of submissions in 12hrs+ Biggest single day jump in followers+ Idea to execution in 9 hours+ Cost < $300


MONETIZEWITH COMMUNITIESNOT AGAINST THEM


PRE-ORDER ME!


alexis ohanian opening keynote 2013 atlanta digital summit

Technology

biggest single day

tonot suckat online

good news bad newswednesday

canthave nice thingswednesday

ultimate sacrice andgetting

hundreds of submissions

goodthink longtermwednesday

lovemy mom