al markaz proposal 2

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 About BlueLink Business Solutions: BlueLink - Training & HRD Consultancy Unit is part of BlueLink Business Solutions focusing into operations and services provision to high level of quality and professional standards relying on extensive experiences and excellent networks in accordance with international best practices. BlueLink - Training & HRD Consultancy provides a wide range of training programs aiming to enable our clients to maximize their potential by gaining or refining their management skills. Our team of highly skilled and experienced trainers and consultants have all had distinguished careers in management roles and bring with them a wealth of practical experience to each course.  At BlueLink - Training & HRD Consultancy we design and deliver a solution that suits your specific needs, addressing the issues and requirements from your training brief that best fits your culture, learning style and ways of working. Moreover, to complement our services to the variety of industries and business segments we serve, we have expanded our partnerships and strategic alliances in Kuwait and Globally.  We believe that training should be fun, highly interactive and provide ´real worldµ Practical techniques and methods that you can use back in the office ² and that·s exactly what we provide.  We are confident that you will find in our training solutions and services the quality and  variety you expect. And we, BlueLink, hope to be your Success Partner in 2010 and the many years to come.

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Page 1: Al Markaz Proposal 2

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 About BlueLink Business Solutions:

BlueLink - Training & HRD Consultancy Unit is part of BlueLink Business Solutions

focusing into operations and services provision to high level of quality and professional

standards relying on extensive experiences and excellent networks in accordance with

international best practices.

BlueLink - Training & HRD Consultancy provides a wide range of training programs aiming 

to enable our clients to maximize their potential by gaining or refining their management

skills.

Our team of highly skilled and experienced trainers and consultants have all had

distinguished careers in management roles and bring with them a wealth of practical

experience to each course.

 At BlueLink - Training & HRD Consultancy we design and deliver a solution that suits your

specific needs, addressing the issues and requirements from your training brief that best fits

your culture, learning style and ways of working. Moreover, to complement our services to

the variety of industries and business segments we serve, we have expanded our partnerships

and strategic alliances in Kuwait and Globally.

 We believe that training should be fun, highly interactive and provide ´real worldµ Practical

techniques and methods that you can use back in the office ² and that·s exactly what we

provide.

  We are confident that you will find in our training solutions and services the quality and  variety you expect. And we, BlueLink, hope to be your Success Partner in 2010 and the

many years to come.

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BlueLink Business Solutions 2010 ©

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 About Al Markaz Law Firm:

Located in the heart of down town Kuwait City, Al Markaz Law Firm is a unique grouping 

of specialized multi-lingual international and local attorneys. We provide clients with a

breadth of legal expertise in the corporate and financial spheres that few local firms can

match.

 The origins of Al Markaz Law Firm date back to 1983, when Mr. Fawwaz Abd-Allah Al

Saeed established a new firm in Kuwait with the objective of providing outstanding legal

service to corporate clients. Mr. Fawwaz is a highly regarded Kuwaiti attorney and former

President of the Kuwaiti Bar Association.

 The firm has experienced sustained growth since its inception, partnering with a client base

of blue chip Kuwaiti and foreign corporations. Al Markaz·s clients include large publicly held

corporations, investment banking and brokerage firms, investment funds, private equity firms and institutional investors.

 The firm has a proud history of complex litigation matters in the areas of both traditional

court proceedings and arbitration. We provide a full range of corporate and financial legal

services, including in the areas of construction, oil and gas and insolvency.

 Al Markaz corporate and litigation teams have recently worked together in the restructuring 

of some of Kuwait·s largest investment companies. Al Markaz role has included liaison with

relevant stakeholders, including the Kuwaiti Government. On other fronts we have been

busy assisting US military contractors in establishing their sponsorship and other

relationships in Kuwait. We have used our funds management expertise to assist clients in

establishing offshore investment funds in various jurisdictions around the world.

 The firm has witnessed the transition of the Gulf Region to a center of commerce, finance

and investment. We have a strong network of affiliated firms in the Gulf Region allowing us

to offer legal services in other jurisdictions besides Kuwait.

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BlueLink Business Solutions 2010 ©

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 Al Markaz Training & Development Needs:

 According to the information presented by Al Markaz HR Management, we believe that Al

Markaz management is looking for performance enhancement solutions that are expertly 

designed to overcome the most common business challenges facing the organization in the

areas of communication and customer care. BlueLink Business Solutions hereby proposesthe most ideal, comprehensive solution for the following challenges (Business Needs):

  Customer care and communication skills key actions:

  Professional business writing techniques  Listening skills  Creating and enhancing a service culture.  Effectively meeting customer needs.  Building productive customer relationships.  Enhancing the level of customers' satisfaction and loyalty.  Examine decisions from the perspective of the customer before acting.

   Approach customers knowing that they have other options in the market.  Share information with others on the direction of the organization.  Effectively address customer issues or complaints.  Communicate customer needs and suggestions for addressing them to

appropriate others to bring about changes that will better meet customer needs.  Encourage others to be highly responsive to customer needs.  Seek information to understand customers· needs and develop appropriate

solutions.  Plan on how to meet needs quickly and effectively.  Consider customer needs when developing products or services to ensure that

needs are met.  Stay in close touch with customers to gather and share information.  Follow up with customers to make sure needs are being met.  Invite customers to participate in social activities to establish better relationships.

  Interpersonal skills key actions:

   Trust and respect other team members  Build continuous learning environment and abilities  Using effective time and stress management techniques  Share information with colleagues, clients and managers in appropriate way 

 Al Markaz HR management has identified the training needs listed above for the year 2010

and asked BlueLink Business Solutions to submit a proposal as per the following conditions:

y   The training courses will be conducted at Al Markaz premises.

y   The classes will be conducted exclusively to Al Markaz employees.

y  Professional skills courses to be delivered by a bi-lingual trainers

y   Attendance should be monitored by the training facilitator and communicated to Al Markaz on a daily basis.

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Proposed Solutions:

 Al Markaz management needs to conduct professional and international standard training workshops for professional, interpersonal and customer care skills in order to meet the business needs and objectives:

o  Enhance the performance level of the staff o  Decrease the employees turnovero  Increase customers satisfactiono  Maintain existing customers and expanding the market shareo  Build trust and healthy communication work environment

 WorkshopsHandling 

Customers

Building 

Customer

Loyalty 

Communi  

ation Sk ills

Listening 

Sk ills

Business

 Writing 

 Aligning 

Performan

ce for

Flexi¡

ility

¢

ffecti £e Communication Sk ills O O O

Problem Sol £ing & Time, Stress Management O

 Team Participation & Building Self-¢

steem O O O

Critical ¢

lements of Customer Serv ice O O O O

Business Writing that Works O O

 Associated¤

ompetencies

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BlueLink Business Solutions 2010 ©

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 Workshops Outlines:

1)  General Development  Workshops

 Workshops Duration

Effective Communication Skills 6 Hours

Problem Solving & Time, Stress Management 6 Hours

 Team Participation & Building Self-Esteem 6 Hours

Critical Elements of Customer Service 6 Hours

Business Writing that Works 6 Hours

  Total Duration 30  Hours

2)  Specialized (Functional)  Workshops

 Workshops Duration

Receptionists Skills & Business Etiquette 10 Hours

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Eff ective Communication Skills

 Workshop Overview:

Have you ever wondered why it seems so difficult to talk with some people and so easy to

talk with others? Can you recall an occasion where you met someone for the first time and

immediately liked that person? Something about the individual made you feel comfortable. A

major goal of this workshop is to help the participants understand the impact their

communication skills have on other people, and how improving these skills can make it

easier for them to get along in the workplace.

 Workshop Outlines:

  Introduction and Overview 

  Developing Effective Communication Skills

  Presenting a Professional Image

   The Ten Commandments of Positive Relationships

   What is a Skilled Communicator?

  Communication Barriers

   Asking Questions

  Listening Skills

  Remembering Names

 Body Language

  Non-verbal Communication Skills

   V erbal Communication Skills

  Choice of Words

  Frame of Reference

  Five Approaches to Relationships

   Telephone Techniques

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BlueLink Business Solutions 2010 ©

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Problem Solving & Time, Stress Management

 Workshop Overview:

 Time is money, the adage goes, and lots of it gets lost in disorganization and disruption. This

  workshop helps the participants organize and prioritize for greater workplace efficiency. They will learn to get a grip on their office space, organize the work flow, learn how use

their planner effectively, say no without guilt, and delegate some of the work to other

people. This training workshop is full of ideas for organizing the work area and paperwork 

and working on the ´rightµ things.

Furthermore, this workshop will explore the harmful long-term effects of stress on our

mental and physical health and provide suggestions for managing our individual stresses

more effectively. Strategies may include changes in lifestyle, stress management techniques

such as relaxation and exercise. In addition, this workshop should help you reconstruct your

efforts and learn new ways to approach problem-solving, and develop practical ways to solvesome of your most pressing problems and reach win-win decisions.

 Workshop Outlines:

  Introduction and Overview 

  Left Brain/Right Brain

  Case Study: Another Day at the Office

  Organizing your Workspace

  Organizing Files for Retrieval

o  Sorting Based on File Type

o   The Batching Technique

  Delegation

  Set a Ritual

  How Does Stress Affect Us?

   What is Stress About?

  Stress and Time

   The Stress Tax

  Stress Management Strategies

   The Problem-Solving Model

   A Problem-Solving Toolkit

  Fishbone Analysis  Facts vs. Information

  Decision-Making Traps

   A Personal Action Plan

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BlueLink Business Solutions 2010 ©

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 Team Participation & Building Self-Esteem

 Workshop Overview:

 Teams have become a principal building block of the strategy of successful organizations. Whether the focus is on service, quality, cost, value, speed, efficiency, performance, or other

similar goals, teams are the central methodology of most organizations in the private, non-

profit, and government sectors.

During workshop, the participants will learn how to turn the destructive cycle of low self-

esteem around. Learn how to make a positive first impression, connect with people, identify 

distorted thoughts, and turn negative thinking into positive thinking. This workshop won·t

kill that inner critic, but it will help you get some control over it.

 Workshop Outlines:

  Defining Teams

  Establishing Team Norms

   Working as a Team

  Glenn Parker Team Survey 

  Building Team Trust

   The Stages of Team Development

   The TOR I Model

 Becoming a Good Team Player

  Building Your Self Esteem

  Fake it ¶til You Make It

  Increasing our Self Esteem

  Self Confidence

  Behavior Cost-Benefit Analysis

  Passing out Compliments

   Workshop Wrap-Up

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BlueLink Business Solutions 2010 ©

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Critical Elements of  Customer Service

 Workshop Overview:

 This workshop is for any employee who deals with the public or who serves those who dodeal with the public. Customer service skills can increase your value to your company and

advance your career at the same time.

 Workshop Outlines:

  Introduction and Course Overview 

   What is Customer Service?

   Who Are Your Customers?

  Meeting Expectations

  First Impressions

  Presenting Yourself Properly 

  Setting Goals and Targets

  Standards

  Communication

   Telephone Techniques

  Managing the Talkative Caller

  Dealing With Difficult Callers

  Dealing With Challenges

  Increasing Your Assertiveness

  Dealing With Difficult People

  Dealing With Conflict

   The Problem-Solving Process

  Seven Steps to Customer Problem Solving 

   The Recovery Process

  Eliminating Customer Service Problems

  Service PR IDE is a Team Effort

  Doing Your Part

  Dealing with Stress

   Workshop Wrap-Up

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BlueLink Business Solutions 2010 ©

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Business  Writing that  Works

 Workshop Overview:

 We all know what good writing is. It·s the novel we can·t put down, the poem we neverforgot, and the speech that changes the way we look at the world. Good writing is the memo

that gets action, the letter that says what a phone call can·t.

 We can think about writing either as a process or as a product, the finished piece of writing.

If we can think of it as a process, then by changing the way we go about writing, we can

change the finished product. While participants will still be aiming to turn out a good

product, their sense of satisfaction will arise partly from a greater appreciation of the process

by which they get there. This workshop will concentrate on the nitty-gritty details that

 writers have to contend with, and give them some practical advice on making the job less

difficult. They will also have opportunity to discuss their writing problems and sharesolutions with others in the workshop.

 Workshop Outlines:

  Introduction and Overview 

   Why Write?

   The Four C·s: Clear, Concise, Complete, and Correct

  Making Words Agree

   Active and Passive  V oice

  Sentences and Sentence Types

  Courtesy in Writing 

  Practical Language

  Inclusive Language

  Sentence Construction

  Punctuation

   Writing Business Letters

  Reports

  Spelling & Proofreading 

   Writing Memos

  E-Mail Etiquette   Writing Challenges

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BlueLink Business Solutions 2010 ©

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R eceptionists Skills & Business Etiquette

 Workshop Overview:

Constantly evolving ways for people to connect has left everyone from the receptionists to

CEO·s wondering about the proper way to behave.

Is there actually a proper way to execute a handshake? Do technology advances make it

easier or more complicated to communicate? What are the nuances of etiquette in the

international arena? 

 This workshop covers a wide range of reception and social etiquettes; it shows how good

manners are actually an essential skill. Business is extremely socially oriented today and top

companies and associations are looking to hire men and women who know what to do and

how to act in myriad situations.

 Workshop Outlines:

  Introduction and Overview 

  Clients receptions etiquette

  E-mail and Telephone Etiquette

  Fear of Embarrassment

   Test Your Business Etiquette

   The Handshake

  Business Card Etiquette

   The Skill of Making Small Talk 

  Find out what you can about someone before the meeting: Do You Remember Names?

  Making that Great First Impression

  Dress for Success

  Business Dining 

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BlueLink Business Solutions 2010 ©

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Financial Summary:

General Development  Workshops

Investment

 Workshops Duration

Effective Communication Skills 6 Hours

y  2 - 4 Groups

y  12 - 24 participants in each group

y  5100 KWD

Problem Solving & Time, StressManagement

6 Hours

 Team Participation & Building Self-Esteem

6 Hours

Critical Elements of Customer Service 6 Hours

Business Writing that Works 6 Hours

  Total Duration 30Hours

Specialized (Functional)  Workshops

Investment

 Workshops Duration

Receptionists Skills & Business

Etiquette

10 HoursComplimentary Workshop for Al

Markaz Law Firm

Payments Terms:

  50 % to be paid by the first training day 

  50 % to be paid by the last training day  

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BlueLink Business Solutions 2010 ©

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 Appendix ² A: Al Markaz Support R ole:

1.   The full Support during the preparation Time by supplying us with all the required

information

2.   Assigning a coordinator to coordinate with BlueLink Training Department.

3.   Arranging the training venues

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 Appendix ² C: Trainers Biographies

Mr. Alaa Mahmoud

 Alaa Mahmoud has total of 10 years of experience as a certified Trainer in a leading Training 

companies in Kuwait. Over the years he Delivered Training programs coaching and various

kinds of workshops in sales, customer service, soft skills to different sectors (Burgan Bank,

Commercial bank of Kuwait, KFH, NBK, MTC, Watanyia Telecom, Agility, Microsoft,

Dawliya for finance ,KNPC, KOC, KPTC, Texaco, Joint operations, MOI, MOE )

Previously he has worked for management consultancy firm as a training manager, and he

 were involved in the following activities:

Managing training department staff, developing course material, evaluating the training 

effectiveness, Preparing and modifying the training plan, supporting the development of 

training programs, managing team building activities.

He holds Bachelor's Degree in business administration from AAST in Alexandria and now 

he is doing my his MPA in AUC Cairo and he is a certified Trainer from DDI, Microsoft

and the IBTA

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Mr. Soliman Maher Arab

Soliman·s experience in the training, HR assessment, business development areas combined

 with his educational background provided him with a solid foundation to establish a career

in the Business Development & HRD fields.

Soliman has a BA from Cairo University, Faculty of Commerce. Currently he is processing 

his Master of Business Administration (MBA) at Edinburgh Business School.

 According to his Emotional Intelligence Assessment ( EQi) profile one of his key strengths is

his ability to listen well, empathize and interact with the speaker and communicate clearly 

both verbally and non-verbally.

Currently Soliman is the Business Development Manager of a well-known management

consultancy firm located in Kuwait city. He owns different professional certificates:

y  Certification of Adult Learning Techniques from Achieveglobal Intl. ² USA

y  Certified Business Professional (CBP) from the International Business Training  Association ( IBTA  ) ² USA

y  Certified Targeted Selection Interviewer from Development DimensionsInternational ( DDI ) ² USA

y  Certified Trainer to instruct and lead the ´Successful Sales through service SSTSµand ´Coaching for stellar serviceµ from Achieveglobal intl. ² USA

In the last years, Soliman has been working as a freelance trainer, where he gave training 

sessions in (professional work skills, selling skills, customer service, team building,presentation skills, managerial & leadership skills, and marketing techniques) to many 

national and multinational organizations inside Kuwait (Watanyia Telecom, Kuwait

International Bank, Burgan Bank, Red Bull, Taiba Hospital, K IIC, etc.)

Soliman also worked as freelance assessment consultant. Some of organizations he worked

for its leadership assessment centers are: Burgan Bank, Kuwait National Petroleum

Company (KNPC).

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Mr. Haitham Shareef  

Haitham Shareef have a total of 10 years of experience in the domain of sales and customer

service and he is a DDI certified trainer in delivering the sales, customer service and

leadership specialties during his experience as a sales professional he managed and handledinternal and external Sales Strategies and Skills workshops.

He also managed the call center in one of the leading entertainment companies in Kuwait,

Haitham is following experiential learning school that presents all the values and skills passed

on the real life experience.

Haitham have a very good experience in coaching skills especially in the areas that have a lot

to do with the social inelegance side of the sales and customer care staff 

Haitham is now the vent director of BlueLink Solutions (Golden Microsoft Partner) and he

participated to organize one of the major events in Kuwait

Haitham graduated from the College of technological studies in 1997 and from 1998 he

started the sales & customer care career.