agfa drupa event - graphic systems · drupa event - 14 may 2004. 1 content? key figures agfa and...

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2004 Albert Follens DRUPA Event - 14 May 2004

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Page 1: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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2004

Albert Follens

DRUPA Event - 14 May 2004

Page 2: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Content

? Key figures Agfa and Graphic Systems

? Printing markets

? Agfa’s Pre-press portfolio and strategy

? Agfa’s inkjet printing strategy

Page 3: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Agfa: a leading imaging company

20.6%

ConsumerImaging

38.5%Graphic Systems

HealthCare33.5%

TechnicalImaging40.9%

Non-DestructiveTesting

4.9%IndustrialImaging

2.5%

Europe50.9%

26.4%NAFTA

Latin America

4.3%

ASPAC*18.4%

* Including Africa

2003 turnover = 4.2 bn Euros

Page 4: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Graphic Systems 2003

Digital plates

32%

30%

17%

13%8%

Turnover: 1.6 bn Euros

DigitalEquipment

Analogequipment

Graphicfilm

Analogplates

52%

21%6%

21%

Latam Aspac

Europe

Nafta

Page 5: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Graphic Systems: Key figures

-10.5%-28.7%

1,62290.05.5%

SalesOperating resultReturn on sales

? The transition to Computer-to-Plate continues, lower turnover dueto weak economy, strong Euro and increased price erosion.

%2003in million Euros

1,813126.37.0%

2002

Page 6: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Content

? Key figures Agfa and Graphic Systems

? Printing markets

? Agfa’s Pre-press portfolio and strategy

? Agfa’s inkjet printing strategy

Page 7: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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The global printing market

Offset represents 44% of the global printing market and is expected to growat ±2% per annum

72%

22%6%

Operations

Equipment Consumables

2002: ?735 bn Euros per year

12%

44%

3%

12%

12%17%

Flexo

Screen

Digital OffsetOther

Gravure

Page 8: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Pre-press and the global printing market

Printing is a mature 735 bn Euros market

Pre-press is part of the cost of printing

23%

77%

4% 3%6%

17%

70%

39%12%

12%

37%

Agfa

Others

ServicesProofing

Amortization

Plates/Film &Processing

Labor

Industrial

Newspaper &Magazines

Packaging& Labels

Commercial

PREPRESS DELIVERABLES8 bn Euros per year

PREPRESS EXPENDITURE35 bn Euros per year

TOTAL PRINTING MARKET2002: 735 bn Euros per year

Page 9: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Printing market: segments and main technologies(in bn Euros)

Offset is the predominant technology

Technology

Segments

TOTAL OFFSET FLEXO SCREEN GRAVURE DIGITAL

Commercial printing 290 170 5 15 25 70

Newspapers and magazines 85 75 5 - - -

Packaging and label 270 70 105 20 65 5

Industrial 90 10 10 50 - 10

TOTAL 735 325 125 85 90 85

Page 10: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Printed on a press or on a printer?

pictures

forms

commercial artwork

books

magazines

newspapers

posters

Office-reports

wallpaper

textilepackaging

invoicesstatements

textbooks

faxes

letters

CD’s

stationary

ceramicsmailings

certificates

Tickets/tags

office copies

Quality

Numbercopies

moneybillsprinter

press

Page 11: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Industry trends

DigitalDigitalAnalogAnalog

Short RunsMore color

Short RunsMore colorLong RunsLong Runs

CraftCraft Automated manfacturing

Automated manfacturing

IslandsIslands Open systemsNetworks

Open systemsNetworks

Media Specific Workflows

Media Specific Workflows

Media NeutralWorkflow

Media NeutralWorkflow

Product-driven marketProduct-driven market Solution-driven marketSolution-driven market

Independent businessesIndependent businesses ConsolidationIntegration

ConsolidationIntegration

Page 12: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Technology trends

aPrintedproduct

Evo

lutio

n Plate-setterPlate-setter PressPressPlatePlateDirect-to-plate

Film-setterFilm-setter FilmFilm PressPressDirect-to-film

Digitalprintingsystem

Digitalprintingsystem

Direct-to-paper

Direct-to-press

PlatePlate

Digitalprepress

Network

Work-stations

PressPress

Page 13: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Progression of Digital Printing

Conventionallyprinted

# printsper site

Imagequality

Industrialprinter

In-houseprinter

SOHO

mediumlow high

Professionalpresses

Office printer/copiers

Desktop printer/copiers

1990

2000

2010

Digitally printed

Page 14: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Content

? Key figures Agfa and Graphic Systems

? Printing markets

? Agfa’s Pre-press portfolio and strategy

? Agfa’s inkjet printing strategy

Page 15: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Graphic Systems: Strategy

A leading solutions provider in pre-press, offering

consumables, equipment and software

Entering the growth market of industrial inkjet printing

Page 16: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Page 17: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Software

Printing Press

Work-station

Scanner

Platesetter

Filmsetter PlatesFilm

Computer-to-Plate

Computer-to-Film

Proofing

Agfa offers consumables, equipment and software for analogue and digitalworkflows

Graphic Systems - Pre-press Product Portfolio

Page 18: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Pre-press market trends

? Analog peaked in 1999? Now declining ±15%/yr

? Growth in CtP? 36% of total market in 2003

? Expect >50% in 2007

? Price pressure continues

? Imaging Systems in consolidation? 1 CtP replaces up to 4 CtF

? Strong regional differences

Page 19: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Graphic Systems: Strategy in Pre-press

? Concentrate on higher growth segments:

? Regionally: Asia => Wuxi printing plate factory? Markets: Packaging and newspapers => Esko-Graphics newspaper customers? Functionally: Software => Launch of Apogee-X, Delano

? Strive for cost-, technology- => Lastra acquisitionand market leadership in consumables

? Make the equipment business => increased outsourcingprofitable

Agfa is a leading supplier of consumables, equipment and softwarein the mature pre-press market

Page 20: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Offset plate market

30%

Conventional plates decreased ~5% in value compared to previous year;C-t-P plates grow more than 25% per annum.

Offset plate market = ~440 mio m² in 2002

C-t-P plates

Page 21: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Lastra profile

? Italian manufacturer ofprinting plates, chemicalsand equipment

? Mainly analogue printingplates, but recently startedproduction of digital plates

? 6 factories: 4 in Italy, 2 in US

? Number of employees: ?900

? Closure expected in secondhalf of 2004

Italy16%

Rest of Europe

30%

ROW24%

North America

30%

2003 SALES ? 240 MIO EUROS

Page 22: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Lastra acquisition: rationale

Lastra + Agfa:

? Increased market coverage fromlow end to high end

? Obtain cost leadership in printingplates

? Large cost and revenue synergies

? Accretive from first year

Page 23: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Market trends in CtP

CTP Systems? Chemistry-free

? Process-less systems

? Improved visible-lightand thermal

Page 24: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Visible light technology* Thermal

Platesetter Violet OrthoCommercial Printers

Xcalibur X

Galileo silver silver

NewspapersPolaris photopolymer

& silver photopolymer

& silver

* In a visible light technology, the printing plate reacts to visible light exposure; in a thermal technology, theprinting plate is heat sensitive.

Technology leadership in C-t-P

Agfa offers the full range of available technologies in Computer-to-Plate

Page 25: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Cost breakdown for an average printer

? Prepress consumables takeonly a small share of aprinter's total cost base;

? 70% of the cost is controlledby the printer, with labor asa significant factor.

31

10

13

2025

Paper and ink

Labor

Capitalinvestments

Design services

Waste

Plates and chemicals

1

This cost structure drives the demand for specialised software to increase theefficiency of printers

Page 26: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Pre-press trends: increasing usage of software

? Software Solutions

? Constantly improvedand perfecting

? Colour management

? Production workflow

? Print factory processautomation tools

Page 27: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Pre-press trends: Workflow software

Client? What? When? How much? Where? Cost

ERP / MIS

PRESS shop floorPRE-PRESS shop floorCtF / CtP / Proofing

Workflow Software

AUTOMATION need of INFORMATION PROCESSES? Within PRINTSHOPS? Between CLIENT / PRINTSHOP

PROFESSIONAL SERVICES=

Page 28: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Print Buyer

Print Buyer

Customer Service

Content

Solution = Product + Professional Service

Delivery

Business Processes(Project Management, Estimating, Supply)

Print Finish

Intent

Manufacturing Processes

Pre-press

Page 29: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Content

? Key figures Agfa and Graphic Systems

? Printing markets

? Agfa’s Pre-press portfolio and strategy

? Agfa’s inkjet printing strategy

Page 30: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Graphic Systems: Inkjet Printing Strategy

Develop and build a leadingposition in Industrial DigitalPrinting

Become profitable Nbr. 1 inIndustrial Inkjet Digital Printing

Market

2010

SW 1.0

Equipment

+ Service 3.0

Consumables - Ink & Media 6.0

10 bn €

Page 31: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Technology of Choice: Inkjet

Compact print engines allow directintegration in manufacturing andconverting process

Page 32: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Technology of Choice: Inkjet

? Inkjet better for graphic artsthan dry-toner

? Inkjet prints “contactless” ona large range of substrates:

? Water-based

? UV-curable inks

? Solvent

? Oil-based inks.

Page 33: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Print speed(m2/hr)

Print quality

50

250

500

2500

dotrix

Partnershipwith Thieme

:SherpaProof

GrandSherpaUniversal

PACKAGING

DECORATION

SCREEN

PRINTING

WIDE FORMATINDUSTRIAL

WIDE FORMATPOSTER

WIDE FORMATPROOFING

Agfa’s inkjet Strategy

Page 34: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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Graphic Systems - Pre-press to press

Page 35: Agfa drupa event - Graphic Systems · DRUPA Event - 14 May 2004. 1 Content? Key figures Agfa and Graphic Systems? Printing markets? Agfa’s Pre-press portfolio and strategy? Agfa’s

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2004