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Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference IFHA - Paris, 8 October 2012

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Page 1: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

Adapting to Changing

Environment Francesco Ruffo Scaletta

Delegated Director ASSI - Temporary Management

General Assembly & 46th International Conference IFHA - Paris, 8 October 2012

Page 2: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

1 Gambling market in Italy

• .....The opening-up of the market to sports betting and other kinds of gambling (Superenalotto, scratchcards, and subsequently slot machines and Video lotteries) caused an unstoppable decline in revenues from horseracing and led to the resultant grave economic and financial crisis in the entire Italian horse racing system due to the progressive reduction in funds for the industry. In 2011, slot machines and video lotteries accounted for more than 56% of the entire market revenue, while horse racing bets were just under 2% of total recorded revenue (Table 1 and Picture 1)....

Page 3: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

Table 1 - 2011 Gambling market in Italy (Source: AAMS, 2012, except for Horse

betting)GAMES BETTING

TURNOVER(millions of

Euros)

MARKET SHARE

(%)

Horse betting 1,372 1.72

Lotto 6,810 8.53

Totalisator Games (SuperEnalotto, Win for Life, Superstar)

2,396 3.00

Lotteries 10,151 12.72

Sport betting 3,924 4.92

Bingo 1,850 2.32

Slot machinesof which Video lotteries

44,89614,865

56.2418.62

Skill games 2,251 2.82

Card games and other games

6,167 7.73

TOTAL 79,817 100.00

Page 4: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

Picture 1 - 2011 Gambling market in Italy

4.92%

2.32%

12.72%

56.24%

3.00%

1.72%7.73%

2.82%

8.53% Horse betting

Lotto

Totalisator games

Lotteries

Sport betting

Bingo

Slot machines

Skill games

Card games and other games

Page 5: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

2 Commercial transformation of gambling

• …..In view of the process of converting betting shops into "mini casinos", the figures on New Slot and VLT revenues, which have been instituted in the horseracing betting shops and agencies, have taken on a particular significance since 2004 (Table 2)….

Page 6: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

Table 2 - Slot Machines, VLT and Horse Betting

Machines(number)

Franchesees

(number)

Betting turnover(millions of Euros)

Slot Machines 377,969 44,896

VLT 45,016 14,865

Horseracing betting(horse shops + sport shops + corners)

33,263 1,372

Page 7: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

3 Sporting, employees, stud-books

• …..Under this new system, the commitment will continue to safeguard the great sporting (Tables 3.1 and 3.2) and agricultural heritage of the Italian horseracing industry, whose social and economic importance can be gauged from the estimated 50,000 employees in the sector. In addition to this figure there are also the supply chain activities (ranging from professional to craft activities, feed production, transporting horses, treating horses, manufacturing harnesses, accessories etc.), employing an estimated 20,000 people (Table 4). The number of horses on the stud-books kept by ASSI total 294,207, which is 45,46% of Italy's national horse population of 647,200 units (Table 5).

Page 8: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

Table 3.1 - 2011 Horseracing Activity

Trotting racecoursesGallop racecoursesTotal*

182644

Trotting racing meetingsGallop racing meetingsTotal

1,332600

1,932

Trotting racesGallop races*a.a.*, a.a, a.a.o., p.s.a. and other racesTotal

10,9024,158172

15,232

Trotting startsGallop starts*a.a.*, a.a, a.a.o., p.s.a. and other races Total

116,77337,1891,709

155,671

Page 9: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

Table 3.2 - 2011 Horseracing Activity

Trotting Prize money Euros)Gallop Prize money (Euros) and*a.a.*, a.a, a.a.o., p.s.a. and other breeds Prize money (Euros)Total (Euros)

112,956,709 71,763,049

184,719,758

On track betting (Euros)Off track betting (Euros)Total (Euros)

of which online betting

60,383,0821,312,025,064

1,372,408,14668,567,768**

*Some racecourses are counted twice as they dispute both trotting and gallop races.** Betting online represents the 5.00% of total horseracing betting and 0.007% of total Italian online betting.

Page 10: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

Table 4 – Employees in the horseracing system

Number of employees 50,000

Number of employees in the supply chain sector (manufacturing harnesses, transporting horses, ...)

20,000

Page 11: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

Table 5 – Italy’s horse population

Number of horses on the stud-books kept by ASSI

294,207

National horse population (units)

647,200

Percentage of horses on the stud-books kept by ASSI respect to national horse population

45.46 %

Page 12: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

4 Land, horse breeding and horse feed

• About 610,000 ha of land (Table 6) are dedicated to horse breeding and the production of horse feed, of which over 280,000 ha are used directly for breeding. To appreciate the magnitude of this phenomenon and its importance to Italian agriculture one only has to compare these figures with (Picture 2), for example, the hectares dedicated to olive groves (1,191,000 ha), vineyards (777,000), orchards (437,000 ha) or tomatoes (113,000 ha)…..

Page 13: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

Table 6 – Some comparative data (hectares)

Olive groves 1,191,000

Vineyards 777,000

Orchards 437,000

Horse feed (estimated) 330,000

Horse breeding (estimated) 280,000

Tomatoes 113,000

Page 14: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

Picture 2 - Some comparative data

8.95%

3.61%

10.55%

13.97%

24.84%

38.08%

Olive groves

Vineyards

Orchards

Horse feed(estimatd)

Horse breeding(estimated)

Tomatoes

Page 15: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

5 The Italian breeding

• …..The high levels of horse breeding excellence attained in these years has been the result of a widespread commitment, despite the difficult economic situation, to implement comprehensive multi-year programmes to support horse breeding which, in addition to the investments made by individual operators, have made it possible to enhance the quality and increase the quantity of Italy's horse breeding output (Table 7)…..

Page 16: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

Table 7 - 2011 Italian Breeding*

Stallions Mares Births

Trotting 194 3,836 3,980

Galop 115 1,350 1,150

*a.a.*, a.a, a.a.o., p.s.a.

107 1.748 1,345

* Provisional data.

Page 17: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

6 Horseracing betting and deductions

• The comparison with some European countries shows that the system of deductions, and in particular the percentages of deductions, is different from each other (Table 8).

Page 18: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

Table 8. Horseracing betting and deductions in some European countries

in 2011(Source: IFHA, 2012)

Country

Betting turnover

(millions of

Euros)

Return to Customer

s

(%)

Received by

Government

(%)

Retained by Wagering Operators and Other Deductions

(%)

Returned to

Racing

(%)

France 9,920.0 75 10 5 10

Germany

98.1 72 0.7 9.7 17.6

Italy 1,372.4 70 5 12 14

Sweden 1,471.2 70 11 6 13

Page 19: Adapting to Changing Environment Francesco Ruffo Scaletta Delegated Director ASSI - Temporary Management General Assembly & 46 th International Conference

THANKS FOR YOUR ATTENTION !

[email protected]