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AboutEditorialCalendarDistributionSpecsRatesWebsiteDigital Edition
Covering the LENGTH of AsiaLeisure • Entertainment • Nightlife • Gaming • Tourism • Hospitality
asgam.comLast updated September 2017
asgam.com
About
WHAT IT IS
TARGET AUDIENCE
LANGUAGE
PAGES
BLUE PAGES
FIRST ISSUE
Asia’s premier online and bricks and mortar gaming, integrated resort and hospitality industry publication
• Asian gaming, integrated resort and hospitality industry executives and professionals
• iGaming professionals and service providers• Investors, policymakers, analysts, operators and
academics• Professionals from the financial, legal, technological,
design and architectural fields• Affluent demographic of decision-makers
English
October 2005
Ranges from 48 to 56 (twice yearly special issues 96 pages)
iGaming industry information for online service providers and the online gaming industry
FREQUENCY Monthly
AboutEditorial
Calendar
Distribution
SpecsRates
Website
Digital Edition
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www.asgam.com
Solutions Showcase
special
JAPAN• Key Japan IR attractions
• Spotlight on Japan
IN FOCUSMacau’s
entertainment dilemma
may 2017 #131 | 30 MOP
inside asian gaming
The philippines fights back
www.asgam.com
august 2017 #134 | 30 MOP
inside asian gaming
Matt Bekier
Shining Star
The Venetian Macao turns 10
Aristocrat CEO Trevor Croker
Industry ProfIle
Anson Wong
www.asgam.com
inside asian gaming
september 2016 #123 | 30 MOP
AsiAn GAminG
POWERThE 9Th AnnuAl
IN FOCUSWynn Palace
iGamING BlUe PaGeSVirtual sports
www.asgam.com
july 2017 #133 | 30 MOP
inside asian gaming
Joey LimThinking big
The rise of China’s mass market
IGT upping the ante in Asia
Blue PagesRegulating DFS in Asia
September 2017 August 2017
G2E Asia The Power 50
July 2017
asgam.com
Editorial
COVER STORIES
MARKET OUTLOOKS
LAND-BASED OPERATORS
TRADE SHOWS
ONLINE GAMING: IAG’S BLUE PAGES
Generally features a major industry leader or market
• Macau• Singapore• Philippines
• Slot halls• Land-based IRs and casinos
• G2E Asia, MGS and iGA in Macau• ICE in London• G2E in Las Vegas• AGE in Sydney
• Online casinos• Online sports betting• Online poker• Online service providers
IAG PROVIDES A WIDE RANGE OF IN-DEPTH AND AUTHORITATIVE INDUSTRY COVERAGE
AboutEditorial 1
Calendar
Distribution
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Website
Digital Edition
• Japan and Korea• Southeast Asia regionals• Australia and New Zealand
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asgam.com
Editorial
INDUSTRY SUPPLIERS
FINANCIAL ANALYSIS
NON-GAMING
OTHER TOPICS
• Slot machines• Electronic table games• Fixtures, furniture and equipment• Systems, white labels and software
• Profit forecasts• Analyst opinions• Listed gaming stocks• Results announcements
• F&B• MICE• Retail
• Tech talk• Cyber security• Industry profiles• Casino marketing• Security and surveillance• Industry networking events
AboutEditorial 2
Calendar
Distribution
SpecsRates
Website
Digital Edition
• Architecture• Entertainment• Hospitality
• Columns from gaming lawyers
• Regulator discussion and analysis
• Professional development and coaching
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asgam.com
Editorial
THE INSIDE ASIAN GAMING POWER 50
SPECIAL TRADE SHOW EDITIONS
IAG is renowned for publishing “The Inside Asian Gaming Power 50”, often simply referred to as the BIG 50. Anxiously awaited each year, the list is an annual ranking of the 50 most influential and prominent Asian Gaming industry leaders and executives. Traditionally in the September issue, the BIG 50 will move to the December issue from 2017.
IAG also publishes special 96-page editions for G2E Asia in May and the Macao Gaming Show in November. Many key exhibitors at these two trade shows advertise in these special long-format IAG editions, which are very widely distributed at the shows.
AboutEditorial 3
Calendar
Distribution
SpecsRates
Website
Digital Edition
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asgam.com
2017
AboutEditorial
Calendar 2017
Distribution
SpecsRates
Website
Calendar
Digital Edition
Editorial calendar is subject to change as the year unfolds
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January
October
July
April May June
SeptemberAugust
DecemberNovember
February MarchJapan rolls the dice
Japan continues to move towards IR legislation
A Star is reborn
Australia’s Star Entertainment Group’s bold plans for Queensland
Joey Lim: Thinking big
Donaco CEO Joey Lim tells IAG about his grand plans
Okada Manila
What now for the Philippines’ newest IR amid turmoil at board level
Baha Mar rises
After almost a decade of false starts, Chow Tai Fook has saved the day for the Caribbean IR
Lawrence Ho: Going solo
An exclusive interview with the Melco Resorts Chairman and CEO
Macau recovery
A closer look at the numbers behind Macau’s latest gaming recovery
Asian Gaming Power 50
IAG’s annual countdown of the 50 most influential people in the Asian gaming industry
Saipan: Trouble in Paradise
Imperial Pacific’s ambitious Saipan IR project comes with many questions
The Philippines fights back
The Philippines is shooting skyward on the back of record gaming revenue
Matt Bekier: Shining Star
Star Entertainment Group boss Matt Bekier and the successful turnaround of Sydney's The Star
MGM Cotai
A look inside Cotai’s sparkling new MGM Cotai
asgam.com
AboutEditorial
Calendar 2018
Distribution
SpecsRates
Website
Calendar
Digital Edition
Editorial calendar is subject to change as the year unfolds
2018
07
January
October
July
April May June
SeptemberAugust
DecemberNovember
February March
The editorial calender for 2018 will be finalized by the end of September 2017.
asgam.com
Distribution• As of July 2017 IAG has over 31,000 readers • 60% is individually addressed, controlled circulation and subscriptions• 38% is free distribution through 5 star hotels and VIP gaming rooms• 2% bookstore/newsstand sales (only in Macau)• All overseas distribution is controlled circulation or subscription
IAG IS DISTRIBUTED IN THESE PLACES
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Calendar
Distribution
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Website
Digital Edition
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asgam.com
Specs
Hi-res PDF 300 dpiUse WeTransfer.com for large files
Publishing Date: 1st of the month (or earlier)Booking Deadline : 4 weeks before Material Deadline: 2 weeks before
MATERIAL SUBMISSIONKEY DATES
Full Page (ROP)Trim: 210mm (w) x 275mm (h)Bleed: 216mm (w) x 281mm (h)
Double Page Spread Trim: 420mm (w) x 275mm (h)Bleed: 426mm (w) x 281mm (h)
AboutEditorial
Calendar
Distribution
Specs 1Rates
Website
Digital Edition
Half Page (Horizontal) Trim: 210mm (w) x 137.5mm (h)Bleed: 216mm (w) x 143.5mm (h)
Half Page (Vertical) Trim: 105mm (w) x 275mm (h)Bleed: 111mm (w) x 281mm (h)
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asgam.com
Specs
PDF FILES COLLECTION GUIDELINES
AboutEditorial
Calendar
Distribution
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Website
Digital Edition
• PDF files can be sent via FTP server, DVD or USB drive.
• PDF Version 1.3 or above, with file resolution 2,400dpi.
• Please use CMYK image mode, we do not accept RGB mode.
• Image format should be EPS or TIFF.
• Image resolution should be minimum 300dpi, bitmap image resolution
should be 800dpi to 1,200 dpi. Please do not select OPI settings for PDF
conversion.
• All fonts must be embedded. Do not use TrueType fonts.
• Please ensure file sizes are correct, and crop marks and 3mm bleed are
included.
• Please specify spot PMS color, UV or other effects on file.
• Do not file into color management settings.
• Do not use a file compression program.
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asgam.com
RatesSTANDARD ADVERTISING
SPECIAL POSITIONS
DPS ROP
Full page ROP
Half page ROP
US$ 8,000
US$ 5,000
US$ 3,000
US$ 8,000
US$ 6,000
US$ 5,500
US$10,000
Outside back cover
Inside front cover
Inside back cover
AboutEditorial
Calendar
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Website
Digital Edition
SPECIAL FORMAT
2pp Front Cover Banner 157gsm matt paper
OTHER TERMS
CONTACT US
Fixed positions incur 15% loading
Contracts generally run by calendar year
Other creative advertising options available
Advertising designed by Inside Asian Gaming incurs a production fee
Materials must comply with our standard operational guidelines
Caroline IauClient Relationship Manager+853 6667 [email protected]
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asgam.com
AboutEditorial
Calendar
Distribution
SpecsRates
Website
Website
Digital Edition
WWW.ASGAM.COM
File Format: GIF, JPEG
I t i s recommended that ar twork submitted be sized at least twice as high and twice as wide as the actual ad size (please maintain the same aspect ratio as the actual ad size)
Publishing Date: 1st of the monthBooking Deadline : 2 weeks before Material Deadline: 1 week before
MATERIAL SUBMISSION
OTHER TERMS
KEY DATES
Fixed positions incur 15% loading
Contracts generally run by calendar year
Advertising designed by IAG incurs a production fee
Materials must comply with our guidelines
AD TYPE WIDTH (px) HEIGHT (px) MONTHLY
Leaderboard 860 110 US$3,500
Half Skyscraper 300 562 US$1,500
Banner 639 82 US$1,250
Quarter Skyscraper 300 281 US$1,000
CONTACT US
Caroline IauClient Relationship Manager+853 6667 [email protected]
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asgam.com
AboutEditorial
Calendar
Distribution
SpecsRates
Website
Digital Edition
Digital EditionAD TYPE WIDTH (px) HEIGHT (px) MONTHLY
Leaderboard 700 90 US$700
Half Skyscraper 210 394 US$300
Banner 468 60 US$250
Quarter Skyscraper 210 197 US$200
File Format: GIF, JPEG
I t i s recommended that ar twork submitted be sized at least twice as high and twice as wide as the actual ad size (please maintain the same aspect ratio as the actual ad size)
Publishing Date: 1st of the month Booking Deadline : 2 weeks before Material Deadline: 1 week before
MATERIAL SUBMISSION
OTHER TERMS
KEY DATES
Fixed positions incur 15% loading
Contracts generally run by calendar year
Advertising designed by IAG incurs a production fee
Materials must comply with our guidelines
CONTACT US
Caroline IauClient Relationship Manager+853 6667 [email protected]
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