aabb marketing and support kit

Your source for reaching healthcare professionals involved in transfusion medicine, patient blood management, and cellular therapies

MARKETING & SUPPORT KIT

2017

2 | 2017 MARKETING & SUPPORT KIT WWW.AABB.ORG | 3

About AABBAABB is an international, not-for-profit association representing individuals and institutions involved in the fields of transfusion medicine and cellular therapies. The association is committed to improving health through the development and delivery of standards, accreditation and educational programs that focus on optimizing patient and donor care and safety. AABB membership includes physicians, nurses, scientists, researchers, administrators, medical technologists and other health care providers. AABB members are located in more than 80 countries and AABB accredits institutions in over 50 countries.

Contact AABB8101 Glenbrook RoadBethesda, MD 20814-2749

Phone: +.301.907.6977Fax: +.301.907.6895

CONTENTSAABB Membership Statistics 4

Corporate Affiliate Program 6

Year Round Advertising

AABB News 8

AABB SmartBrief 10

TRANSFUSION 12

AABB Website 14

AABB CareerLink and Mailing Lists 15

AABB Annual Meeting

MeetingAttendeeDemographics 18

ReasonstoExhibit 19

BoothRental 20

VIPHours 21

SupporterLevelsandBenefits 22

EducationalAwards 24

NetworkingEvents 26

NationalBloodFoundation 28

Marketing Opportunities

ConventionCenter 30

Print 33

Hotel/CityWide 34

MobileApp 35

Corporate Education

CorporateEveningSatelliteSymposium 36

IndustryWorkshops 37

AncillaryMeetings 38

ExpoSuitesandPrivateMeetingRooms 38

Key Contacts 39

Key Contacts

AABB Sales Team Darnella Bradley(CompaniesA-L)SalesAccountManager, HealthcareSector [email protected]

Emily Dowling(CompaniesM-Z) SalesAccountManager, HealthcareSector [email protected]

National Blood FoundationAmy QuigginsNationalBloodFoundationManager+1.301.215.6551aquiggins@aabb.org

AABB NewsMichael Lamattina AdvertisingSalesManager,Wiley-Blackwell [email protected]

AABB Supplier [email protected]

SMARTBRIEFMeryl HaroldAccountDirector,[email protected]

TRANSFUSIONMichael Lamattina AdvertisingSalesManager,Wiley-Blackwell [email protected]

Kurt PoleskySupplementSales,[email protected]

Mailing List RentalINFOCUSMarketing+1.800.708.5478sales@infocusmarketing.comwww.infocusmarketing.com

Everythingyouneedtoplanyourmarketingcampaigncanbefoundonthesepages,including:

• Advertisingschedulesandrates

• Exhibitandsupportdetails

• Promotionthroughavarietyofmarketingvehicles

• CorporateAffiliateinformation

The 2017 AABB Marketing & Support Kit offers advertisers, supporters and

exhibitors a comprehensive, one-stop resource for all corporate

opportunities offered by AABB throughout the year.

WWW.AABB.ORG | 3


AABB MEMBERSHIP STATISTICS

MembershipdataasofJuly2016.Listingsmaybesegmentedinotherwaystoreachyourtargetaudiences.Numberslistedareapproximationsaslistschangedaily.Pleaseseepage15formailinglistrentalinformation.

TOTAL MEMBERSHIP

25 Non-AccreditedInstitutions

25 CorporateAffiliates

1,349 InstitutionalMembers

6,313 IndividualMembers

ACCREDITED FACILITIES BY TYPE

TOP COUNTRIES INDIVIDUAL MEMBERSCOUNTRY MEMBERS

Belgium 15

NewZealand 15

Sweden 16

France 18

Argentina 20

Italy 20

China 25

Korea,Republicof 25

Switzerland 27

Singapore 28

SaudiArabia 32

UnitedKingdom 36

Netherlands 40

Brazil 42

India 47

Germany 54

Japan 65

Australia 80

Canada 329

UnitedStates 5,012

TOP ROLES — INDIVIDUAL MEMBERS ROLE MEMBERS

CEO/ExecDir/Admin 101

COO/VP/SeniorMgmt 98

MedicalDirector 874

MedicalTech/SBB/BBStudent 128

Mgr/Dir/Sup—BC/DRM/APH 325

Mgr/Dir/Sup—TransfuseServ 424

Nonmgr—TransfuseServ 145

Physician–TransfuseServ 201

QC/QA 182

Research 138

12%

14%

12%

Other165

Community Blood Center 191

Hospital Blood Bank 156

GEOGRAPHIC DISTRIBUTION INDIVIDUALS INSTITUTIONS LOCATION MEMBERS PERCENTAGE COUNT PERCENTAGE

Region1 821 11% 207 16%

Region2 903 11% 232 17%

Region3 998 15% 144 15%

Region4 968 14% 201 15%

Region5 811 14% 182 13%

Region6 803 14% 243 16%

International* 1009 20% 140 8%

*IncludesCanadaandMexico

REGION 5AK,CA,HI,ID,MT,NV,OR,WA,WY

REGION 4AR,AZ,CO,LA,MS,NM,OK,TX,UT

REGION 3IA,IL,IN,KS,MI,MN,MO,ND,NE,SD,WI

REGION 2AL,FL,GA,NC,PR,SC,TN

REGION 1CT,MA,ME,NJ,NY,RI,VI,VT

REGION 6DC,DE,KY,MD,OH,PA,VA,WV

62%Transfusion Service 837

WWW.AABB.ORG | 7

Annual dues investment of $3,000 provides you with:AABB Annual Meeting• Oneboothprioritypoint• Recognitioninthe2017ExpoGuide• Signagerecognitioninexhibitbooth

Advertising – 15% discount!• AABB News• AABB SmartBrief• www.aabb.org• One-timecomplimentaryuseoftheAABBmembershiplistforatargeteddirectmailcampaign

Complimentary Subscriptions• AABBNews(monthly)• AABBSmartBrief(daily)• AABBWeeklyReport• TRANSFUSIONJournal(monthly)

Education• Specialsavingsonpublicationsandbulkdiscounts,educationalprogramsandconferenceregistrations

Online Access 24/7• Accesstomembers-onlycontentonlineatwww.aabb.org,whichincludesthemembershipdirectory,associationbulletins,regulatoryanalysis,cellulartherapiescontentincludingpracticesnapshots,andmuchmore—alltheinformationyouneedtostayintunewithyourcustomers

• UseoftheAABBCorporateAffiliatelogo(inaccordancewiththelogousageguidelines)

Please note: Corporate Affiliate advertising discount is not available on AABB

News cover wraps or during the months of September and October.

Where Partnership BeginsTheAABBCorporateAffiliateprogramallowsyoutoactivelyparticipateinandsupporttheindustryinordertoachieveyourgoals.Italsogivesyoutheopportunitytostayabreastofthelatesttrendsandinformationwhilemakingvaluableconnectionswithleadersinthetransfusionmedicineandcellulartherapiesfield.JoinAABBtodayasaCorporateAffiliateandreaptheexpandedbenefitslistedhere.

TO BECOME A CORPORATE AFFILIATE PLEASE CONTACT:

Melanie MeekMemberServicesSpecialistT:[email protected]

CORPORATE AFFILIATE PROGRAM

AABB publications and digital properties reach key contacts at the following institutions:

YEAR ROUND ADVERTISING

JUNE 2016 VOL. 18 NO. 6

INSIDE THIS ISSUE

12 A closer look at some of AABB’s

international initiatives

16 How blood centers can manage the

challenge posed by daratumumab

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AABB’s Global

IMPACT AND ENGAGEMENT

6 | 2017 MARKETING & SUPPORT KIT

AmericanRedCross

BloodSystems

BloodCenterofWisconsin

BloodSource

BloodTransfusionCenter

BloodworksNorthwest

BonfilsBloodCenter

CanadianBloodServices

CarterBloodCare

CommunityBloodCenter

FDA

GulfCoastRegionalBloodCenter

Haemonetics

HeartlandBloodCenter

Hema-Quebec

HoxworthBloodCenter

IndianaBloodCenter

Kaiser Permanente

LifeshareBloodCenters

MayoClinic

NationalBlood TransfusionCenter

NewYorkBloodCenter

OklahomaBloodInstitute

OneBlood

RhodeIslandBloodCenter

SanDiegoBloodBank

TerumoBCT

UnitedHealthSystem

and more…


AABB NEWS

Circulation:

Approximately 8,000Frequency:

11 issues per yearEditorial-to-Ad Ratio: 65:35

Published11timesperyear,theassociation’smagazineprovidesaninsightfullookatcriticalissuesaffectingthetransfusionmedicine,cellulartherapyandpatientbloodmanagementcommunity.

AABBNewsisdistributedtoallindividualand

institutionalmembers,aswellasCorporate

Affiliates.Eachissuetakesacloserlookatthe

industrythroughfeaturearticles,in-depthnews

stories,departmentalcolumns,associationnews

andcalendarsofupcomingevents.Throughour

uniqueadvertisingvenuesandtargetedaudiences,

wecanhelpyoumeetyourgoals.

Issue Featured Theme

January TechnologyAdreservationdue:Artworkdue:

Nov.25,2016Dec.2,2016

*BonusDistributionattheTransFuseMeeting

February

Transfusion-TransmittedDiseases

Adreservationdue:Artworkdue:

Dec.29,2016Jan.5,2017

March

DonorHealthandDonorManagement


Jan.27,2017Feb.3,2017

April PediatricHealth


Feb.24,2017March3,2017


May Biorepositories


March24,2017March31,2017

*BonusDistributionattheInternationalCordBloodSymposium

JuneGlobalEngagement


April21,2017April28,2017

July PrecisionMedicineResearch


May26,2017June1,2017

August Accreditation


June23,2017June30,2017


SeptemberResponding toTrauma


July21,2017July28,2017

*BonusDistributionatthe2017AABBAnnualMeeting

OctoberHemoglobin-opathies


Aug.25,2017Sept.1,2017

November/ December

PersonalizedMedicine


Oct.13,2017Oct.20,2017

2017 AABB NEWS EDITORIAL CALENDAR

ELECTRONIC AD FILE SUBMISSION• High-resolutionPDF (300dpiorhigher,formattedforprinting)

• AABBdoesnotacceptnativefileformats(Quark,InDesign,etc.).

• Embedallscreenandprinterfonts

• Donotsubsetfontinexportoptions

• Matchprintorequivalentproofmustbesupplied

• Adsshouldbecreated accordingtoSWOPguidelines forwebcoatedprinting (www.swop.org/certification). UseCMYKweb-coatedasthecolorspaceforallimages;donotusecompressiononanyimages.

• Keepalllivematter(textandlogos)atleast1/2”fromtrim;allow1/8”forbleedsallfoursides;includecropmarks

• MaximumBlackDensity:95

• MaximumInkDensity:290

• DotGain:2%

• Halftonescreen:150to175

AUGUST 2016 VOL. 18 NO. 8INSIDE THIS ISSUE14 AABB’s Accreditation Program promotes standards of excellence

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AABB’sAccreditationProgram: THE GOLD STANDARD

2017 ADVERTISING RATES4-Color 1X 3X 6X 9X 11X

COVER 4 $4,375 $3,970 $3,865 $3,690 $3,575

COVER2&3 $3,520 $3,490 $3,390 $3,125 $2,980

FULL PAGE $3,125 $2,980 $2,865 $2,755 $2,635

1/2PAGE $2,440 $2,360 $2,270 $2,185 $2,100

1/3PAGE $2,010 $1,930 $1,845 $1,790 $1,705

COVER WRAP OR COVER TIP $5,990 $5,705 $5,450 $5,220 $5,035

CorporateAffiliatesenjoya15%discountoffAABBadvertisingrates.Seepage6formoredetailsabouttheAABBCorporateAffiliateProgram.

Please note: AABB reviews all ads before posting and has the right to accept, edit or refuse advertising from any client. All rights reserved.

MECHANICAL SPECIFICATIONSWidth Depth

FULL PAGE

Livearea 7 ½” 97/8”

Trim size 81/4” 107/8”

Bleed size 81/2” 111/8”

OTHER SIZES

CoverTip 51/4” 103/8”

CoverWrap 51/4” 107/8”

1/2pageH 71/4” 47/8”

1/2pageV 43/4” 97/8”

1/3pageH 43/4” 47/8”

1/3pageV 21/4” 97/8”

LiveArea

Trim

Bleed

CropMarks

Binding:Saddle-stitch

FOR DEADLINES, CUSTOM PACKAGES AND TO SECURE ADVERTISING SPACE IN AABB NEWS, PLEASE CONTACT:

Michael LamattinaAdvertisingSalesManager,[email protected]

CompaniescanmaximizedailyfacetimewithsubscribersthroughongoingsponsorshipofTopStory,Science&Health,EmergingTrends,andothersections.Advertisementswithtextboxestypicallyreceivearesponsehigherthantheindustryaverage.

Advertisersreceivereal-timeaccesstothenumberofemailsdelivered,openrate,clicks,andthejobtitleandcompanynamebehindeveryclick.

AABBCorporateAffiliatesreceivea15%discountofftheirAABBSmartBriefadvertisingprogram.

AABBSmartBriefhasbecomethemostfrequentlyreadAABBnewsoutlet.Therearemorethan12,000subscriberstothisdailye-newsletter,resultinginmorethan100,000impressionsduringanaveragemonth.ThefrequencyandreachofAABBSmartBriefkeepsyourbrandtop-of-mindforalargeandinfluentialaudience.

2016 Open rate

57%2016 Click-through rate

.65% (on content)Circulation

12,000+ opt-in subscribersFrequency

Daily (Monday – Friday)Format

HTML email

2017 ADVERTISING RATES

1-19Issues

20-39Issues

40-79Issues

80+ Issues

LEADERBOARD $800 $725 $665 $580

TOPSTORY(NEWS1) $725 $665 $580 $510

SCIENCE & HEALTH (NEWS2) $605 $525 $465 $395

HOTTOPICS(MONDAYSONLY) $525 $465 $395 $330

EMERGINGTRENDS(NEWS3) $525 $465 $395 $330

INDUSTRYNEWS &PRACTICE(NEWS4) $465 $395 $345 $265

GOVERNMENT & REGULATORY(NEWS5) $395 $335 $265 $205

Leaderboard ADVERTISING SPECIFICATIONSLEADERBOARD• Size: 728x90pixels.40kmaximum;GIForJPEG

• ClickThroughURL

• Alternatetext(100charactersmaximum)canbe

embeddedbehindimage

• Nolimitsonanimation,maximum4frames

recommended

RECTANGLE-TEXT AD UNIT• Ad Logo: 120x60pixels.30kmaximum;

GIForJPEG

• Ad Image: 180x150pixels.30kmaximum;

GIForJPEG

• Headline: 40characters,excludingspaces

• Copy: 250charactersmaximum,excludingspaces

• ClickThroughURL

OUTLINE AD UNIT• Ad Logo: 120x60pixels.30kmaximum;

GIForJPEG

• Headline: 50characters,excludingspaces

• Copy: 300charactersmaximum,excludingspaces

• ClickThroughURL

Outline Ad Unit

Rectangle-Text Ad Unit

AABB SMARTBRIEF

FOR DEADLINES, CUSTOM PACKAGES AND TO SECURE ADVERTISING SPACE IN AABB SMARTBRIEF, PLEASE CONTACT:

Meryl HaroldAccountDirectorSmartBrief+202.407.7828mharold@smartbrief.com

WWW.AABB.ORG | 1110 | 2017 MARKETING & SUPPORT KIT


TRANSFUSIONistheAABBscholarly,peer-reviewedmonthlyjournal,publishingthelatesttechnologicaladvances,clinicalresearchandcontroversialissuesrelatedtotransfusionmedicine,cellularandgenetherapiesandtissuetransplantation.Eachissueaddressestopicssuchasclinicaltransfusion,immunology,genetics,cellulartherapyandhematology.InadditiontoasupplementcontainingAABBAnnualMeetingabstracts,othersupplementsfocusonkeyconferenceproceedingsandsingle-topiccontentnotreadilyavailableelsewhere.TRANSFUSIONisfreetoallAABBmembers.

Editor: PaulM.Ness,MD

Originofeditorial:100%submitted,peer-reviewedarticlesbymembersandnonmembers.Acceptanceorrejectionofarticlessolelydeterminedbytheeditorialboardbasedonrigorouspeer-reviewprocess.

Editorial-to-ad ratio: 90:10Total circulation:9,927U.S.andinternational,verifiedbyswornstatement

Frequency:Monthlyplussupplements

Bonus distribution:AABBAnnualMeeting,AmericanSocietyofHematology(ASH),AmericanSocietyforBloodandMarrowTransplantation(ASBMT),InternationalSocietyofBloodTransfusion(ISBT),EuropeanGroupforBloodandMarrowTransplantation(EBMT),SocietyfortheAdvancementofBloodManagement(SABM),TransFuse,andotherstateandregionalmeetings

Agency commission: 15%(subjecttowithdrawalonaccountsnotpaidwithin60daysofinvoicedate)


Frequency FullPage 1/2Page 1/4Page

1X $2,494 $1,602 $1,150

3X $2,389 $1,539 $1,097

6X $2,284 $1,497 $1,045

12X $2,179 $1,434 $992

24X $2,074 $1,434 $940

36X $1,969 $1,307 $887

48X $1,864 $1,245 $835

ColorRatesandPreferredPlacement(inadditiontoB/Wrates):4CProcess$1,550

Placement:C235%,C325%,C450%,OppositeTableofContents15%

MECHANICAL SPECIFICATIONS

PageSize,Non-bleed Width Depth

Fullpage 7” 10”

1/2pagevertical 31/2” 10”

1/2pagehorizontal 7” 5”

1/4page 31/2” 5”

PageSize,Bleed Width Depth

Fullpage 81/2” 111/8”

1/2pagevertical 45/16” 111/8”

1/2pagehorizontal 81/2” 59/16”

TrimSize:81/4”x107/8”

TRANSFUSION

FOR DEADLINES, CUSTOM PACKAGE AND TO SECURE ADVERTISING SPACE IN TRANSFUSION, PLEASE CONTACT:

Michael LamattinaAdvertisingSalesManagerWiley-Blackwell+1-781-388-8548mlamattina@wiley.com


TheAABBwebsitemaintainsanactiveuserbasewithhighdurationtimeperuniquevisitor.PlacingyouradontheAABBwebsitegivesyoutheopportunitytoreinforceyourbrandandbuildtraffictoyoursite.Youradwillrotateonallpages,exceptthosewithcontinuingmedicaleducation(CME)informationand/orcontentorotherpagesnotapprovedbyAABB.Skyscraperandbuttonadsofferanexcellentvisualopportunityforyourcompany,productorservice.

AABB Web Profile• Approximately310,000pageviews/month

• Morethan67,000visits/month• Internationalvisitorsfrommorethan80countries

Top sections that will house your ad include:• AnnualMeeting• Programs&Services• ProfessionalDevelopment

2017 ADVERTISING RATES1X 2X 3X 6X 12X

SKYSCRAPERAD $1,200 $1,000 $900 $725 $600

BUTTONAD $600 $550 $500 $475 $450

Skyscraper Ad Specifications• 160x600pixels• Adformat:GIForJPG• Filesize:40KBorless• Animationgraphicsareacceptable

Button Ad Specifications• 180x150pixels• Adformat:GIForJPG• Filessize:40KBorless• Animationgraphicsareacceptable

TheCareerLinkjobboardfromAABBistheleadingportaltofindhundredsofqualifiedhealthcareprofessionalsthathavespecificexperienceinbloodbanking,transfusionmedicine,patientbloodmanagementandcellulartherapies.CareerLinkbringstogetherthebestpeoplewiththebestopportunities.

Inthetransfusionmedicineandcellulartherapycommunities,AABBcontactsareaninfluentialgroupofmedicalprofessionals.Weoffermultipleselectionstohelpyoureachyourtargets,suchasjobresponsibility,areaofspecialty,areaofinterest,previousproductpurchasers,regionalsegmentsandfacilitytype.Tailoryourmessageandreachyourtargetaudience!

Please note: It is the policy of AABB to not supply email addresses, phone or fax numbers.

Member Nonmember

30-DAYJOBPOSTING (RESUMESEARCHINCLUDED) $275 $330

60-DAYJOBPOSTING (RESUMESEARCHINCLUDED) $440 $495

FIVE30-DAYJOBPOSTINGS (RESUMESEARCHINCLUDED) $1,100 $1,250


Add ons:• Featuredjob:$100• SmartBriefadd-onfor twoweeks:$195

• SmartBriefadd-onfor onemonth:$330

Visit www.aabb.org/careerlink for more information.

CorporateAffiliatesreceivea15%discountoffwebsiteadvertising.Seepage6formoreinformationabouttheAABBCorporateAffiliateprogram.

Please note: AABB reviews all ads before posting and has the right to accept, edit or refuse advertising from any client. All rights reserved.

MAILING LISTS

AABB WEBSITE AABB CAREERLINK

As an employer, take advantage of CareerLink’s benefits:• Postjobopeningsinstantly• Findqualifiedexperiencedprofessionals—FAST!

• Savemoneywithatargetedtalentsearch

• Makereal-timechangestoyourpostings

• Searchanextensiverésumédatabase

FOR MAILING LIST INFORMATION AND PRICING, CONTACT:

INFOCUS Marketingwww.infocusmarketing.comPhone:[email protected]

FOR DEADLINES, CUSTOM PACKAGES AND TO SECURE ADVERTISING SPACE ON THE AABB WEBSITE:

Tyniah ChristianMediaRelations&[email protected]

The Event AdvancingTransfusion andCellular Therapy

October 7-10, 2017


TOP SIX REASONS TO EXHIBIT

1 FACE TO FACE INTERACTION WITH QUALIFIED BUYERS Morethan64%ofprofessionalattendeesareinvolvedinthepurchasingprocess

2 DIVERSE COMPETITIVE MIX AABBattractsCEO,medicaldirectors/manager,physicians,technicians,technologistsandmanyothertransfusionmedicineandcellulartherapyprofessionals

3 ONE ON ONE INTERACTION PrivateVIPhours,productdemonstration,andIndustryWorkshopsessionspresenttargetedcontacts

4 HIGH RETURN ON INVESTMENT TheExpoGuide,onlinefloorplanandtheAnnualMeetingMobileAppputsyourcompanynameinfrontoftherightaudiencebefore,duringandafterthemeeting

5 LEAD RETRIEVAL Collectemailaddressesfromboothvisitorsforfastandefficientfollowup

6 COMPLIMENTARY MEETING REGISTRATION Onecomplimentaryfullmeetingregistrationforthefirst 10’x10’boothpurchased.(Complimentaryfullmeetingregistrationisexcludedfor non-profitboothpurchases.)

2017 AABB ANNUAL MEETING

5,000+ AnticipatedTotalAttendance

3,000+ AnticipatedProfessionalAttendance

200+ AnticipatedExhibitingCompanies

60,000NetSq.Ft.ofExhibits

2016 ATTENDEES ATTENDEE BREAKDOWN

2016 EXHIBITORS

International

83%U.S. Based

17%


The2017AABBAnnualMeeting,whichwillbeheldOctober7-10,inSanDiego,California,isaninteractiveandeducationalforumthatoffersareliablevenuetodeveloprelationshipswithahighlytargetedaudienceoftransfusionmedicine,patientbloodmanagementandcellulartherapyprofessionals.Thefollowingpagesprovideinformationaboutopportunitiestoenhanceyourexhibithallparticipationbefore,duringandafterthemeeting.

2017 DATESSATURDAY,OCTOBER7– TUESDAY,OCTOBER10

LOCATIONSanDeigoConventionCenter ExhibitHallsE-H SanDiego,CA

2017 EXHIBIT HALL SCHEDULESaturday,October7 5:45pm–8:00pm

Sunday,October8 11:00am–4:30pm

Monday,October9 10:00am–4:30pm

Tuesday,October10 10:00am–2:00pm

Daily Unopposed HoursNo education during this time

MorningBreak 10:00am–10:30am

LunchintheExhibitHall 12:00pm–2:00pm

AfternoonBreak3:30pm–4:30pm

DEMOGRAPHICS & STATISTICS

Rate overall exhibit hall traffic as good to excellent

Rate current customer ineraction as good to excellent

Rate the number of new leads collected as good to excellent

Attend to look for new vendor contacts

Attend to learn about the latest product innovations

Have 10+ years of experience

Involved in the purchasing process

64%

78%

81%

62%

72%

77%

70%


TARGETED CUSTOMER INTERACTION AND VISIBILITY2017 BOOTH RATES

NEW! Thisyear’sExhibitHallwillfeatureaTechnologyRowontheexhibithallfloor.Contactamemberofthesalesteamfordetails.

BOOTH SPACE RATES INCLUDE

• Freepre-registeredattendeedirectmailinglistthreetofourweekspriortotheAnnualMeeting.(Completed request form required. Form available in the Exhibitor Services Manual. Physical addresses only.)

• Freepost-registeredattendeedirectmailinglistavailablefourweekspost-event.(Completed request form required. Form available in the Exhibitor Services Manual. Physical addresses only.)

• Onefull-meetingregistrationforfirst10'x10'boothpurchased.Additionalmeetingregistrationsaccruebasedonadditionalboothspurchased.(Non-profit booth space excluded.)

• Four“exhibithallonly”boothpersonnelbadgesper10’x10’boothpurchased

• Freepipeanddrape,IDsign,companyidentificationsign,islandexception.(Carpet is required and must be purchased separately.)

• Complimentarybasic(50-word)listingontheVirtualExhibitHallandthe2017AABBAnnualMeetingMobileApp

• CustomerVIPPasses

• CompanylistingintheExpoGuide(ifreceivedbyearlyAugust2017)

• AccesstotheExhibitor’sLounge

• CorporateAffiliaterecognitionintheExhibitHallforcurrentCorporateAffiliates

• NBFCORDandPartnermemberrecognitionforcurrentmembers

• 24-hourexhibithallperimetersecurityservice

PRIORITY POINTS BOOTH SELECTION POLICYBoothassignmentsareselectedusingaprioritypointsystemandthenonafirst-come,first-servedbasis.Everyeffortismadetoaccommodatefirstpreferenceboothselections.Toviewacurrentfloorplanandobtainanexhibitspacecontract,visitwww.aabb.org/annualmeeting>Exhibit.

HOW TO RECEIVE PRIORITY POINTS:1. ExhibitintheExhibitHallduringtheAABBAnnualMeeting=Onepointperyear

2. Bookexhibitorhousing=Onepointperyear(100%ofexhibitorhousingmustbebookedthroughExperient,atAABB-designatedhotelstoqualify.)

3. UltimateandPlatinumSupportersatAnnualMeeting($50,000andover)=Onepointperyear

4. CorporateAffiliate=Onepointperyear

5. CompletedPostMeetingExhibitorSurvey=Onepointperyear

*Rate inclusive to non-profit area for the first 10’ x 10’ booth. Additional booths per above rates. Complimentary meeting registration excluded.

Please Note: Your booth rate covers the cost of the physical space rental only. Exhibitors are responsible for placing orders for and the cost of carpet, booth furnishings, lead retrieval, utilities, shipping and material handling. This information will be available in the Exhibitor Services Manual. A 10’ x 10’ carpet and booth furnishings package special is available (deadlines apply). Applications with no payment information or signature will not be processed.

AABBprovidesmanyopportunitiesfortargetedone-on-onesellingopportunitiesandinteractionwithyourexistingandpotentialcustomers.YouareencouragedtoparticipateinVIPhoursandhostcorporateeducationandnetworkingevents.

DESIGNATED VIP SCHEDULE

ExhibitorsareencouragedtotakeadvantageoftheopportunitytoconductprivateshowingsintheirboothforattendeesduringdesignatedVIPHours.

Sunday, October 8 9:30am–10:00am

Monday, October 9 8:30am–10:00am

Tuesday, October 10 8:30am–10:00am

IMPORTANTDATES AND DEADLINESJANUARY 11, 2017Boothcancellations/reductionsmustbesubmittedinwritingtoAABBExhibitManagementonorbeforeJanuary11,2017forafullrefund

JANUARY 12, 2017Boothrateincreases

JANUARY 12, 2017 (for Onsite/Online Rebooking)50%depositdue

JUNE 12, 2017Boothcancellations/reductionsmustbesubmittedinwritingtoAABBExhibitManagementonorbeforeJune12,2017fora50%refund

JUNE 13, 2017 Balanceofboothspacedue

JUNE 13, 2017Fullpaymentmustaccompanyallapplicationsreceivedonorafter June13,2017.

BOOTH SPACE RATESBEFORE

JAN. 11, 2017 (including Onsite AFTER

(FEES PER 10’ X 10’ BOOTH SPACE) & Online Rebooking) JAN. 12, 2017

Inline $3,550 $3,750

Corner $3,750 $3,950

IslandBooths&Vehicles $3,750 $3,950(Per 10' X 10' Booth)

Non-Profit $1,100* $1,400(Must Provide 501C Form)

WWW.AABB.ORG | 23

SUPPORTER LEVELS AND BENEFITS


AABBandtheNationalBloodFoundation(NBF)offeramyriadofexcitingwaystoreachthetransfusionmedicine,patientbloodmanagementandcellulartherapyaudience.AABBAnnualMeetingandNBFopportunitieswillcounttowardsupportlevelsrecognitionandmaybecombinedtoincreaseyourtotalsupportlevelandincreaseyourbenefits!

Note: Past supporters have first right-of-refusal until February 1, 2017, for exclusive items or activities they supported the previous year.

Please note: Company supporter level is determined at the sole discretion of AABB. Excluded from support level considerations are exhibit booth space, and year round advertising opportunities.

SUPPORTER BENEFITS AT A GLANCE

*subject to print deadlines

PLATINUM SUPPORTER

$50,000 – $74,999

• Corporatelogorecognitiononsignage,promotionalmaterials and AABB website

• CorporatelogorecognitionontheExhibitHallEntranceUnit

• ThreeinvitationstothePresident’sReception

• Threecomplimentaryfullannualmeetingregistrations

• Theopportunitytoreserveatotaloffiveadditionalhotelroomsintheheadquarterhotel(pendingspaceavailability)

• Recognitionontheonlinefloorplan

• Onecomplimentaryhalf-pageadintheExpoGuide

• Oneadditionalprioritypoint

ULTIMATE SUPPORTER$75,000+



• FiveinvitationstothePresident’sReception

• Fivecomplimentaryfullannualmeetingregistrations

• Theopportunitytoreserveatotalofeightadditionalhotelroomsintheheadquarterhotel(pendingspaceavailability)


• Onecomplimentaryfull-pageadintheExpoGuide

• Oneadditionalprioritypoint

• Oneadditionalpre-meetingattendeemailinglistusage

• ComplimentaryMobileAppPremiumListing

GOLD SUPPORTER$30,000 – $49,999



• TwoinvitationstothePresident’sReception

• Twocomplimentaryfullannualmeetingregistrations

• Theopportunitytoreserveatotalofthreeadditionalhotelroomsintheheadquarterhotel(pendingspaceavailability)


SILVER SUPPORTER$10,000 – $29,999



• OneinvitationtothePresident’sReception

• Onecomplimentaryfullannualmeetingregistration

• Theopportunitytoreserveatotaloftwoadditionalhotelroomsintheheadquarterhotel(pendingspaceavailability)

BRONZE SUPPORTER$5,000 - $9,999

• Textrecognitiononsignage,promotionalmaterialsandAABB website

• TextrecognitionontheExhibitHallEntranceUnit

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Levelrecognitioninpromotionalmaterials*

RecognitiononAABBwebsite

ExhibitHallEntranceUnitSupporterThankYouList*

InvitationtoattendthePresident’sReception

ComplimentaryfullAnnualMeetingregistrations

Opportunitytoreserveadditionalhotelroomsinheadquarterhotel(pendingspaceavailability)*

Highlightedontheonlinefloorplan

ComplimentaryadinExpoGuide*

Oneadditionalprioritypoint

Oneadditionalpre-meetingattendeemailinglistusage

ComplimentaryMobileAppPremiumListing

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EDUCATIONAL AWARDS

SupportersmaycontributetotheAABBeducationaleffortsandawardswhiledevelopingastrategicalliancewithAABB.

SallyFrank MemorialAward$8,500SATURDAY, OCTOBER 7Thisawardrecognizesanindividualwhoisorhasbeenamedicaltechnologistandhasdemonstratedqualityresearch,teachingand/orserviceabilitiesinthetechnicalaspectsofimmunohematology.

Your investment includes:• Corporatelogoattheevententrance

• TwoinvitationstothePresident’sReceptiononTuesday,October10

TiborGreenwaltMemorialAwardandLectureship$8,500SUNDAY, OCTOBER 8Thisawardrecognizesanindividualwhomademajorscientificorclinicalcontributionstohematology,transfusionmedicineorcellulartherapies,andsuccinctlycommunicatedtheseadvances.

Your investment includes:• Corporatelogoattheevententrance• TwoinvitationstothePresident’sReceptiononTuesday,October10

ScholarshipAwards$20,000SUNDAY, OCTOBER 8TheseawardsaregiventostudentsenrolledinaccreditedSpecialistinBloodBanking(SBB)programs,andmedicalorDoctorofOsteopathy(DO)studentswhoareenrolledasafellowinatransfusionmedicineprogram.• SpecialistinBloodBankingStudents(presentedtouptofiverecipients)

• TransfusionMedicineFellowstudents(presenteduptofiverecipients)

Your investment includes:• Fiveinvitationsforyourgueststoattendtheevent

• Recognitionduringtheluncheon• Corporatelogoprojectedonscreenintheluncheonroom

• Corporatelogoattheevententrance


EmilyCooleyMemorialAwardandLectureship$8,500Recipient Selected by a Joint Committee Comprised of Leaders from the Cellular Therapies Section Coordinating Committee and Transfusion Medicine Section Coordinating Committee with formal approval by the AABB Board of Directors.

Thisawardbeganasalectureshipin1963andwasdesignatedasaMemorialAwardin1983.Thepersonwhoreceivesthisawardshallhavedemonstratedteachingabilityandhavemadeamajorcontributiontothefieldoftransfusionmedicineorcellulartherapies.AcceptanceoftheawardrequiresattendanceattheAnnualMeetingandthepresentationofalecture.Recipientwillreceivea$5,000honorarium.(TheEmilyCooleyMemorialAwardandLectureshipispresentedannuallyandtherecipientischosenoneyearinadvance.)

Your investment includes:• Corporatelogoattheevententrance• TwoinvitationstothePresident’sReceptiononTuesday,October10

Hemphill-Jordan LeadershipAward$8,500Recipient is selected by a joint committee composed of leaders from the Cellular Therapies Section Coordinating Committee and the Transfusion Medicine Section Coordinating Committee with formal approval by the AABB Board of Directors.

Thisaward,renamedin2005afterBerniceHemphill,W.QuinnJordan,andJoelSolomon,honorsleadersfromthetransfusionmedicineandcellulartherapycommunity.Theawardrecognizesanindividualwhomadesignificantcontributionsintheareasofadministration,qualityprograms,lawand/orgovernmentaffairs.Theindividualshallhavedemonstratedleadershipqualitiesandaconsistentwillingnesstolendhis/herexpertisetohis/herpeers.Itmayrecognizeoneparticularactoranaccumulationofyearsofcontributions.AcceptanceoftheawardrequiresattendanceattheAnnualMeetingandthepresentationofalecture.Recipientwillreceivea$5,000honorarium.(TheHemphill-JordanLeadershipAwardispresentedannuallyandtherecipientischosenoneyearinadvance.)



UNRESTRICTED OR EDUCATIONAL GRANT SUPPORTYourcompanymayhavecomplianceissuesaboutthetypesofeducationalopportunitiesthatarepermissibletosupport.PhRMAandAdvaMedguidelinesstatethateducationalgrantsmaybeprovidedtoorganizations,suchasAABB,tooffsetandreduceconferenceexpenses.Thisgrantopportunityisstructuredwithvariousprice-pointsandcanevenbecombinedwithothersupportopportunitiestoincreaseyoursupportlevelandbenefits.

KarlLandsteinerMemorialAwardandLectureship$13,500TUESDAY, OCTOBER 10TheAABBhighesthonor,thisawardrecognizesascientistwhoseoriginalresearchresultedinanimportantcontributiontothebodyofscientificknowledge.Thescientistwhoreceivestheawardshallhaveaninternationalreputationintransfusionmedicineorcellulartherapies.



FOR MORE INFORMATION:

Darnella Bradley(CompaniesA-L)SalesAccountManager,[email protected]

Emily Dowling (CompaniesM-Z)SalesAccountManager,[email protected]


NETWORKING EVENTS

Thesefocusednetworkingopportunitiesprovideface-to-facecontactwithatargetedaudience.

AssessorContinuingEducationDayFRIDAY, OCTOBER 6ThisprogrambringstogethercurrentAABBassessorsforadayofcamaraderieandlearning,whilestrengtheningtheassessor’sroleintheaccreditationprocess.Theaudienceiscomprisedofphysicians,technologists,nurses,manager/supervisorsandperfusionists.

Please note: AABB accredited facilities are not eligible to support these events

ASSESSOR CONTINENTAL BREAKFAST

$2,200ASSESSOR REFRESHMENT BREAK

$800ASSESSOR LUNCHEON

$5,000

CellularTherapyWorkshop& ReceptionFRIDAY, OCTOBER 65:30 PM - 7:00 PM(includedinregistrationfee) Kickoffthemeetingwiththiseventexclusivelyforcellulartherapyprofessionals.Networkwithcolleagueswhileenjoyinglightrefreshments.

PatientBloodManagement WorkshopFRIDAY, OCTOBER 6Moreinformationcomingsoon!

OpeningSession$45,000SATURDAY, OCTOBER 7, 8:30 AM – 10:00 AMTheopeningsession,featuringakeynotepresentationbyanaccomplishedindividual,isthekick-offeventtothe2017AABBAnnualMeetingandisoneofthefirstopportunitiestomakeadynamicimpressionwithattendees.

Your exclusive investment includes:• PrivatebreakfastforeightofyourinvitedguestswiththekeynotespeakerandtheAABBBoardofDirectors

• Opportunitytointroducethespeakerandsayafewwordsduringthesession

• Priorityreservedseatingfor12ofyourguestsatthesession• Corporatelogoattheevententrance

CO-SUPPORTER (MAX 2):

$25,000• PrivatebreakfastforfourofyourinvitedguestswiththekeynotespeakerandtheAABBBoardofDirectors

• Priorityreservedseatingfor6ofyourguestsatthesession• Corporatelogoattheevententrance

ImmunohematologyReferenceLaboratoryLuncheon$8,500SATURDAY, OCTOBER 7ThiseventbringstogetherdirectorsofIRLandmedicaldirectorsfortargetedupdatesonaccreditationandstandards.

Your investment includes:

CellularTherapySizzlingTopicsLuncheon$8,500SUNDAY, OCTOBER 8, NOON – 2:00 PMThecellulartherapysectionbusinessmeetingandluncheonisaprogramthatbringstogethercelltherapyprofessionals.Thesectionmembersarecomprisedofphysicians,technologists,regulatoryandqualityassurancestaffinvolvedinallareasofthecellulartherapyworld.

CellularTherapySectionBusinessMeetingandLuncheon$8,500MONDAY, OCTOBER 9ThecellulartherapiessectionbusinessmeetingandluncheonisaneventthatbringstogethercelltherapyprofessionalstodiscussassociationCT-relatedbusinessandselectionofkeypositionsinthemembersectiontakeplace.Theaudienceiscomprisedofphysicians,technologists,regulatoryandqualityassurancestaffinvolvedinallareasofthisimportarea.

Your investment includes:• Opportunitytowelcomeattendees

• Attendeelistpost-meeting• Fiveinvitationstoattendtheevent

• TextrecognitiononeBlast(AABBproduced)tosectionmemberspriortomeeting


• TextrecognitionintheCTSchedule-At-A-Glance

• Opportunitytowelcomeattendees• Attendeelistpost-meeting• Corporatenamerecognitionontheinvitation

• Fiveinvitationstoattendtheluncheon


Your investment includes:• Opportunitytowelcomeattendees• Attendeelistpost-meeting• Corporatenamerecognitionontheluncheonticket

• Fiveinvitationstoattendtheluncheon

• Corporatelogoattheevententrance• TextrecognitionintheCTSchedule-At-A-Glance

WWW.AABB.ORG | 29

FOR MORE INFORMATION, PLEASE CONTACT:Amy QuigginsNationalBlood [email protected]

TheAABBNationalBloodFoundation(NBF),establishedin1983,servesthefieldsoftransfusionmedicineandcellulartherapiesthroughgrantmaking,educationalofferingsandindustryleadershipengagementandrecognition.

HelpsupportNBF’smissionoffuelinginnovationintransfusionmedicineandcellulartherapiesforthebenefitofpatientsanddonorsbycontributingyoursupport.

NATIONAL BLOOD FOUNDATION

GRANT MAKING

Grant Recipients’ Lecture and Luncheon*$3,500SATURDAY, OCTOBER 7 Partnershipincludesonereservedtableforeightguestsatthiswell-attendedlectureshowcasingtheresearchactivitiesofthreeearly-careertransfusionmedicineinvestigatorswhoareutilizingorhaveutilizedNBFgrantfundingtodeveloptheirinvestigationsintohighlyproductivetransfusionmedicine,cellulartherapiesorpatientbloodmanagementresearchprograms.Yourcompany’slogowillbeincludedon


*OpportunitiesthatoccurduringtheAABBAnnualMeetingaremarkedassuchandcontributetoyouroverallAnnualMeetingsupportlevel.

theyrecognizeNBF’sHallofFamemembers,recentincomingscholars,majorcontributorsandindividualdonors.

Investmentincludesverbalrecognitionduringthereception,signageatevententranceandfourinvitationstothis“invitation-only”executivenetworkingevent.

RECOGNITION

Hall of Fame* [EXCLUSIVE]

PartnerwiththeNBFandcelebrateyourcolleaguesbysupportingtheNBFHallofFamein2017!Theseexclusiveofferingsincludeyourcompany’slogoonthebrochure’scoveroronthewallandonappreciationsignageaswellasontheNBFwebsite.YourorganizationwillalsobeverballyrecognizedattheNBFReception.

BROCHURE:

$4,000YourcompanylogowillappearontheofficialbrochuredistributedthroughouttheAnnualMeeting.

WALL OF EXCELLENCE:

$15,000IncludescorporatelogoontheHallofFamewallinahighlyvisibleareaoftheconventioncenter.

Scholar Program* [EXCLUSIVE]

$5,000 ForoverthirtyyearstheNBFhasawardedover$9milliontoearly-careerinvestigatorsthroughitsScientificResearchGrantsProgram.NBFawardsgrantsforinvestigator-initiatedoriginalresearchinallaspectsofbloodbanking,transfusionmedicine,cellulartherapiesandpatientbloodmanagement.

TheScholarProgramrecognizesthoseNBFearly-careerinvestigatorswhocompletetheirresearchprojectandsubmitafinalreportoutliningtheirdiscoveries.ScholarsareacknowledgedduringtheNBFReceptionattheAABBAnnualMeeting.

Supportingthisopportunitycelebratesamilestoneachievementinthecareersofpromisingearly-careerscientistsintransfusionmedicineandcellulartherapies.ThispartnershipincludesverbalrecognitionattheNBFReception,yourcompany’slogoonsignageattheeventandelsewhereaswellastheNBFwebsite.

UNRESTRICTED GRANT*OrganizationswhowanttosupporttheNBFeventsduringthe2017AABBAnnualMeetingmayprovideanunrestrictedgranttotheNBFandthecontributionwillbeappliedwhereitisneededmost.

NBF is a 501(c)(3) nonprofit organization. Your contribution is tax-deductible to the extent allowed by law.

ThisexclusivesupportopportunityoffersyourorganizationafocusedvisibilityamongindustrythoughtleadersandNBF’skeystakeholders.Partnershipincludesyourcompany’slogoonsignageattheeventandelsewhereaswellastheNBFwebsiteandtheattendeegift.

Leadership ForumSPRINGTIME – DATE TBAThisdynamicprogramconvenesclinicalandresearchleadersalongwithindustryexecutivestosupportcriticalconversationsamongindustrymanufacturers,providers,andpatientadvocates.Thisinvitation-onlyeventoffersaplatformforconversationsamongindustryleadersthatcansparkinnovation,enhancetheexchangeofideasandconfirmpriorities.

VISIONARY:

$25,000Signageatregistration/check-in,verbalrecognitionduringtheprogram,andcompanylogointheprogram,ontheregistrationsiteandontheNBFwebsite.Partnershipincludesareservedexecutivetableattheevent.

INNOVATOR:

$15,000Signageatregistration/check-in,verbalrecognitionduringtheprogram,andcompanylogointheprogram,ontheregistrationsiteandontheNBFwebsite.

LEADER:

$10,000Signageatregistration/check-in,verbalrecognitionduringtheprogram,andcompanylogointheprogram.

INDUSTRY LEADERSHIP ENGAGEMENT

19th Annual NBF Run for Research 5K/1 Mile Walk*SUNDAY, OCTOBER 8TheNBFRunforResearchprovidesanexerciseopportunityforrunnersandwalkerspriortoSunday’seducationalmeetings.

PREMIER SUPPORTER: [EXCLUSIVE]

$4,000Includesverbalrecognitionattheevent,corporatelogoonrunnerracebibs,ontheracet-shirt,andonsignageattheeventandintheconventioncenter.

START / FINISH LINE BANNER: [EXCLUSIVE]

$3,000Includesverbalrecognitionattheevent,corporatelogoonstart/finishlinebanner,ontheracet-shirt,andonsignageattheeventandintheconventioncenter.

BREAKFAST:

$2,000Includesverbalrecognitionandyourcorporatelogoontheracet-shirt,andonsignageattheeventandintheconventioncenter.

NBF Reception* $4,000HighlevelindustryexecutivesjoinNBF’sCORDandPartnersProgrammembersincelebrationandsupportoftheNBF.200+receptionattendeeshearfromNBFBoardmembersandotherleadersinthefieldas

signageattheeventandelsewhereaswellastheNBFwebsite.

EDUCATIONAL OFFERINGS

CORD Summit*[EXCLUSIVE]

$10,000DATE TBATheCouncilonResearchandDevelopment,comprisedofmajorcontributingorganizationsgivingattheCORDandPartnercontributionlevels,supportsthemissionofNBFandoffersbothfinancialandintellectualsupport.TheNBFofferstheseelitemembersanopportunityforleadershipengagementincriticalconversationsaffectingthefutureoftransfusionmedicineandcellulartherapies.


NameBadgeHolders$41,500 (EXCLUSIVE)

Expandyourcorporatepresencethroughoutthemeetingwithyourlogoonapproximately4,000professionalattendeebadgeholders.

MARKETING OPPORTUNITIES

HighboyTableClings$7,500 (10 tables)Capturetheattentionoftheattendeeswhiletheystoptotakeabreak,havesomerefreshments,andnetworkwiththeircolleaguesinthe ExhibitHall.

ParkBenches$10,000 (2 locations/ 4 benches) StandoutintheExhibitHallwithyourcompanybrandingonparkbenchesplaceddownaheavily-traffickedmainaisle.Eachofthelocationswillincludeyourmessagingonback-to-backparkbenchesandafloordecal.

EscalatorRunners$10,000 per set (includes 2 runners per set) 2 available OpportunityforplacementofcompanybrandedclingsinprominentareaswithintheSanDiegoConventionCenter.Ensureattendeesareawareofyourpresenceatthemeetingbysecuringoneoftheseprimelocationsforvisibility.Sponsorshipincludesproductionoftherunners,installation,andremoval.

ColumnWraps$8,000Locatedinhightraffic,publicareasoutsideoftheExhibitHall,youaresuretomakeanimpressionreservingaplaceontheseeye-catchingcolumns.

MeterBoards$1,500 ($4,000 for 3)Displaycompanyorproductinformationononeormoreofthesedouble-sided,freestandingsignsplacedinhightrafficareas.

Aisle Signs $15,000 (EXCLUSIVE)

AttendeeswilltakenoticeofyourcorporatelogoonalltheaislesignsastheynavigatetheExhibitHallfloor.

Extendyourcompany’sreachbeyondyourboothwiththeseopportunities,whichwillincreaseyourvisibility,impactandreturnonyourinvestment.Fromattendeeamenitiestoprintadstodigitalservices,thereareavarietyofwaystogetyourcompany’sname,brandandmessaginginfrontoftheattendeesyouwanttoreach.

Please Note: Past supporters have first right-of-refusal until February 1, 2017, for exclusive items or activities they supported the previous year.

CONVENTION CENTER OPPORTUNITIES AnnualMeetingBags$41,500 (EXCLUSIVE)

Yourcorporatelogowillbefrontandcenterontheofficialmeetingbagsprovidedtoallattendees.

ExhibitHallBanner$5,000 10'x10' double-sided

Hanging Banner$7,500 3'x15' double-sided/$12,500 round 15'x15' double-sided

LiteBoxes$4,000Deliveryourevent,companyorproductadwiththeseback-lit,two-sidedstructuresthatwillbestrategicallylocatedthroughouttheconventioncenterinhigh-trafficareas.

Attendeescan’tmissthesevinylbannersthatpromoteyourevent,companyorproduct.Thebannershanginprominentlocationsintheconventioncenter.



PRINT OPPORTUNITIES

AD PLACEMENT 4-COLOR

COVER 2 $7,000COVER3 $7,000COVER 4 $7,500FULL PAGE $5,250

AD PLACEMENT 4-COLOR

1/2PAGE $2,7501/4PAGE $1,750SHOWCASEAD $800

ExpoGuideTheExpoGuideisanexcellentopportunitytocomplementyourcompany’spresenceintheexhibithall.Anadinthispublicationmagnifiesonsitevisibility,impactandeffectiveness.Placedinallattendees’officialannualmeetingbags,thisresourcecanhighlightyourlatestcompanynews.Thispublicationcontainstheexhibitfloorplanandisthedefinitivesourceforlocatingexhibitorsbyname,boothnumberandproduct/servicecategories.AlsoincludedintheExpoGuidearetheschedulesanddescriptionsforcorporateeducationsatellitesymposiaandindustryworkshops.

AttendeeBagInserts $5,000 Getyournameandbrandinginfrontofthousandsofmeetingparticipantsastheycheckinatattendeeregistration.

Windowand DoorClingsDOOR CLINGS WINDOW CLINGS

$3,000 $6,00024"X24" 24.5"X86.5"2 CLINGS PER 2 CLINGS PERPURCHASE PURCHASE

PresentyourcompanybrandingtomeetingattendeesastheynavigatethroughouttheConventionCenter.Thiscan’tmissbrandingopportunityisasurewaytocapturetheattentionofindividualsatthemeeting.

ChargingLounge$13,500—2 availableHelpattendeesrechargetheirdeviceswhilealsoputtingyourproductorcorporatebrandinfrontofthemwhiletheywait.Locatedinkeyareas,eachloungecontainschargingstationsandaseatingarea.

CompanyLogoonCarpetOverlay$6,000Makeanimpressionwithyourcompanybrandingandmessageona10'x10'carpetinlayasattendeesentertheExhibitHallorwalkthemainaisle.

WiFi$40,000 (EXCLUSIVE)

YoursupportallowsattendeestoenjoyfreewirelessinternetthroughouttheConventionCenteroutsidetheExhibitHall.YourcorporatenameandlogowillappearontheonsitesignageaswellastheloginpageforWiFirecognizingyoursupportofthismuchvaluedservice.

ChargingKiosk$5,000Associateyourcompanywithmuchappreciatedservice.LocatedinahightrafficareasintheConventionCenter,eachKioskisequippedwithpowerconnectionsforchargingmobiledevices.Yourcompanybrandingwillbedisplayedonthechargingkiosk.

AttendeeRegistrationandHousingConfirmationEmailEXCLUSIVE PARTIAL (4 MAX)

$10,000 $4,500

ReachattendeessoonerbyhavingyourcorporatelogoandURLlinkhighlightedintheregistrationconfirmationemail.


MOBILE APP

EXCLUSIVE SUPPORTER

$12,000 (EXCLUSIVE)

Astheexclusivesupporterofthe2017AABBAnnualMeetingMobileApp,yourcorporateorproductadisoneofthefirstvisualsattendeeswillseewhentheyopentheapplongbeforegettingtoSanDiego.

The package includes:• Secondarylaunchpagepriortoappopening• Weightedbanneradlinkingbacktoyourcompanydescription

• CompanyhighlightedinExhibitorListing• Corporatelogoon“MySchedule”pageoftheapp• PremiumListing• FeaturedProduct(1)

BANNER AD

$1,500Increaseyourvisibilitybyhavingarotatingbanneradonthemobileapp, includingaURLlinkofyourchoice.

PUSH ALERT

$1,250Doyouwanttoremindattendeesthatyoureventishappeningsoon,orthatyouarepresentinganewproductdemoorpresentinganabstract?Withapushalert,youareabletodojustthat.Thealertswillreachallindividualswhohavedownloadedthe2017AABBAnnualMeetingMobileApp.

HotelRoomKeysWiththisopportunity,thesupportingcompanysecurestherightstoproduceanddistributecorporate,productorevent-brandedkeycardsatselecthotelswithintheofficialhousingblock.

$16,000 (rights only)

Please note: The supporter is responsible for working with each hotel directly and for all expenses associated with production and distribution of room keys. All creative materials must be approved by AABB prior to production.

ShuttleBusOpportunitiesShowcaseyourcorporateorproductbrandaroundSanDiegoandtheSanDiegoConventionCenterwiththesehighlyvisiblebusribbons.Featureyourproductorcorporatelogoandboothnumberontheheadrestsforanovelinvitationtovisityourbooth.

HOTEL/CITY WIDE OPPORTUNITIES


SHUTTLE BUS RIBBON, PASSENGER SIDE

$10,000

SHUTTLE BUS RIBBONS, PASSENGER & DRIVER SIDE

$16,000

HEADREST COVERS*

$7,000

Please note: *Headrest covers are only available when purchased with the bus ribbon.


NEW! INDUSTRY WORKSHOP THEATER

$10,000 – Multiple time slots availableThisconvenientonfloortheaterlocationhasbeenbuilttoallowattendeestoaccesseducationwhileremainingclosetotheactionintheExhibitHall.(NotetheseIndustryWorkshopsare45minuteprogramsinlength).

Package includes:• IndustryWorkshop• PremiumListinginthe2017AnnualMeetingMobileAppandVirtualExhibitHall

IndustryWorkshopsarea1.25-hourprogramthattakeplacepriortotheAABBeducationsessionseachday.Eachworkshopisdesignedforpresentationsthatseatapproximately100to150attendeesandmaybeheldattheSanDiegoConventionCenterortheAABBheadquarterhotel,theMarriottMarqueeSanDiegoMarina.Anyfoodandbeveragecostsaretheresponsibilityofthehostcompany.

ForallindustryworkshopsheldattheSanDiegoConventionCenter,AABBprovidesthefollowingaudiovisualequipment:acomputer,projector,screen,podium,wiredlavalieremicrophone,laserpointer,twohead-tablemicrophonesandoneaislemicrophone.Anaudiovisualtechnicianalsowillbeavailable.

ForallIndustryWorkshopsheldattheHilton Bay Front or another headquarter hotel,audiovisualarrangementsandcostswillbetheresponsibilityofthehostcompany.

Please note: Industry Workshop attendance is by invitation only. The host company has the right to refuse admittance.

CORPORATE EDUCATION

Corporateeducationaleventsarenon-CME,industry-supportedsessions.Theseeventsareofferedduringnon-AABBeducationalprogramminghours.WhilenotpartoftheAABBofficialcontent,theyprovideanexcellentvenuetopresentthemostup-to-dateinformationtocomplementtheAABBeducation.Corporateeducationincludescorporateeveningsatellitesymposiaandindustryworkshops.

CORPORATE EVENING SATELLITE SYMPOSIUMMONDAY, OCTOBER 9, 7:00 PM – 11:00 PMCorporateeveningsatellitesymposiaareheldMondayevening,primarilyattheAABBheadquarterhotel,MarriottMarqueeSanDiegoMarinaorotherlocalhotels.Theseprogramsarehostedbycompanieswhochoosetoprovideeducationalprogrammingcombinedwithanetworkingtwist.

Allcostsassociatedwiththeseactivitiesarethecompany’sresponsibility.Satellitesymposiasupporterswillreceiveaone-timeuseoftheattendeemailinglistthreeweekspriortothemeetingtohelppromotetheevent.

Please note: Corporate Evening Satellite Symposium attendance is by invitation only. The host company has the right to refuse admittance. CORPORATE AFFILIATE

$8,000NON-CORPORATE AFFILIATE

$9,000

CORPORATE EVENING PACKAGE 1

$10,000Package includes:• CorporateEveningSatelliteSymposium• ¼pageadvertisementintheExpoGuide• PremiumListinginthe2017AnnualMeetingMobileAppandVirtual ExhibitHall

CORPORATE EVENING PACKAGE 2

$12,000Package includes:• CorporateEveningSatelliteSymposium• Full-pageadvertisementintheExpoGuide• PremiumListinginthe2017AnnualMeetingMobileAppandVirtual ExhibitHall

FOR AN APPLICATION, PLEASE CONTACT:Darnella Bradley(CompaniesA-L)SalesAccountManager,[email protected] Dowling (CompaniesM-Z)SalesAccountManager,[email protected]

INDUSTRY WORKSHOPSCORPORATE AFFILIATE

$4,000

NON-CORPORATE AFFILIATE

$4,200

NON-EXHIBITOR

$7,000

INDUSTRY WORKSHOP PACKAGE 1

$6,000Package includes:• IndustryWorkshop• ¼pageadvertisementintheExpoGuide

• PremiumListinginthe2017AnnualMeetingMobileAppandVirtualExhibitHall

INDUSTRY WORKSHOP PACKAGE 2

$8,500Package includes:• IndustryWorkshop• Full-pageadvertisementintheExpoGuide

• PremiumListinginthe2017AnnualMeetingMobileAppandVirtualExhibitHall

Available Dates & Times

Sunday,October8 7:00am–8:15am

Monday,October9 7:00am–8:15am

Tuesday,October10 7:00am–8:15am


CORPORATE EDUCATION

FOR MORE INFORMATION, PLEASE CONTACT:Darnella Bradley(CompaniesA-L)SalesAccountManager,[email protected]

Emily Dowling (CompaniesM-Z)SalesAccountManager,[email protected]

8101GlenbrookRoadBethesda,MD20814-2749Phone:+1.301.907.6977Fax:+1.301.907.6895www.aabb.org

ANCILLARY MEETINGSAncillarymeetingsaremeetingshostedbyexhibitorsandcanbedefinedasstaff/company/boardmeetings,business-to-business(B2B)meetings,focusgroups,mediaevents,hospitalitysuitesorspecialevents.Ifannualmeetingattendeesareincluded,theyaretypicallynotifiedbyinvitationfromthehostcompanyororganization.AncillarymeetingsthatincludeannualmeetingattendeescanbeheldonlyattimesthatdonotcompetewithofficialAABBeducationalprogramming.

Torequestspaceforanancillarymeeting,completionofanAncillaryMeetingRequestFormisrequired.The San Diego hotels will not honor your request for meetings or events without an approved AABB Ancillary Meeting Request Form.

TO RECEIVE THE 2017 ANCILLARY MEETING REQUEST FORM, PLEASE CONTACT:Darnella Bradley(CompaniesA-L)SalesAccountManager,[email protected] Dowling (CompaniesM-Z)SalesAccountManager,[email protected]

EXPOSUITES AND PRIVATE MEETING ROOMS

PrivateMeetingRoomsThereareaverylimitednumberofprivatemeetingroomsavailableforexclusiveuseattheSanDiegoConventionCenterandtheAABBheadquarterhotel,theMarriott Marquee San Diego Marina.

SAN DIEGO CONVENTION CENTERFRIDAY – TUESDAY RENTAL

$10,000—2 availableMARRIOTT MARQUEE SAN DIEGO MARINAFRIDAY – TUESDAY RENTAL

$6,500

ExpoSuitesTheconvenientmeeting-spacesolution.Ahardwall,furnishedmeetingroomwhereyoumayholdstaffmeetings,meetprivatelywithpotentialclientsorholdinvestigatormeetings.YouandyourguestsdonothavetoleavetheSanDiegoConventionCenter,letalonetheexhibithall.Spaceislimitedandwillbeassignedonafirst-come,first-servedbasis.

Unfurnished ExpoSuite-Eachsuitecomeswithbasiccarpetandcompanyidentificationsigns.ExpoSuitesareavailableindifferentsizesstartingat10'x10'.TherateforExpoSuitespaceis$35persquarefoot.TheyareavailablefromSaturdaythroughTuesday.*Electric is not included.

Furnished ExpoSuite-Eachsuitecomeswithbasicfurnishings,includingcarpet,table(s),chairsandcompanyidentificationsigns.ExpoSuitesareavailableindifferentsizesstartingat10'x10'.TherateforExpoSuitespaceis$55persquarefoot.TheyareavailablefromSaturdaythroughTuesday.*Electric is not included.

Available Dates & TimesSaturday,October75:45pm–8:00pm

Sunday,October88:30am–4:30pm

Monday,October98:30am–4:30pm

Tuesday,October108:30am–2:00pm

KeyContactsAABB Sales Team Darnella Bradley(CompaniesA-L)SalesAccountManager, HealthcareSector +1.703.631.6200 [email protected]

Emily Dowling(CompaniesM-Z) SalesAccountManager, HealthcareSector +1.703.631.6200 [email protected]

National Blood FoundationAmy QuigginsNationalBloodFoundationManager+1.301.215.6551aquiggins@aabb.org

AABB NewsMichael Lamattina AdvertisingSalesManager, Wiley-Blackwell +1.781.388.8548 [email protected]

AABB Supplier [email protected]

SMARTBRIEFMeryl HaroldAccountDirector,[email protected]

TRANSFUSIONMichael Lamattina AdvertisingSalesManager, Wiley-Blackwell +1.781.388.8548 [email protected]

Kurt PoleskySupplementSales,[email protected]

Mailing List RentalINFOCUSMarketing+1.800.708.5478sales@infocusmarketing.comwww.infocusmarketing.com

USA

Australia

New Zealand

Japan

Republic of Korea

TaiwanIndia

Brazil

Canada

Mexico

Germany

Belgium

Saudi Arabia

Netherlands

China

FranceSpain Italy

Switzerland

United Kingdom

AABB is the Global Association for Transfusion, Patient Blood Management and Cellular Therapy Professionals

While AABB has members in 80 countries, this map identifies the 20 countries with the highest number of members.

aabb marketing and support kit

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