a family session...• shopping cart & invoicing features • thumbnail print-outs • export...
TRANSCRIPT
A Family SessionFrom Start To Finish
Brought To You By:
Who Am I?• Julia Kelleher, M. Photog., Cr.,
CPP, AFP-O, AFP-W
• ProSelect Trainer/Educator
• Boutique Studio Owner, Bend OR
• Newborns & Families
Image WorkflowCamera - RAW - PSD - ProSelect - JPG - Sent to Lab
Camera!!
RAW Files
RAW Files• Imported Using Adobe Bridge
• Culled Using “Star” System
• RAW Adjustments Using ACR{
RAW Files • Taken into Photoshop For Fine Tuning
• BW Conversions{
Psd File• Saved as a Psd File (you can keep in
same folder as the RAWS)
• No resizing
• FULL Resolution{
Time for ProSelect• Psd Files Imported Into
ProSelect
• Album>Add Folder of Images
• Create Slideshow
• Set Slideshow Style
• Link ProS Album To Studio Cloud
Conduct The Sales SessionAnd create the order using ProSelect’s invoice system
Order Prep KitWe send our clients home with a
marketing piece that prepares them for the sale.
1. It gets them thinking about what to do with their images.!2. It gets them considering a budget.!3. It helps them come up with a plan.!4. It prepares them for the sale.
Order Prep KitIt includes instructions on how to photograph
their wall, so we can use it in ProSelect.
Working With Rooms Create multiple rooms and wall displays for clients.
Room View & Actual Size• Show Your Images on Your
Clients Own Wall
• Show Images in Actual Size
• Creates an Emotional Sale
• Show What You Sell
• Show Matting & Framing
• Sell Series of Wall Images
Create Your Own Collection
Wall Art!Albums{Small!Large{
Choose one or more
Choose digital files
1
2
We use a “hybrid” create your own collection model. It offers flexibility to the client with a soft
sell, and it gets us to our “happy place” every time.
A La Carte
printable to 8x10{printable to 30x40
12 Low-Res Files
20 High-Res Files
Our clients may choose to purchase digital files a la carte. They come in sets of 12 or 20.!
!
They are priced HIGHER and/or offer less VALUE than CYOC.
{
ProSelect For Sales
• Shopping Cart & Invoicing Features
• Thumbnail Print-Outs
• Export Data to Accounting Software-Studio Cloud
• Paperless, Single Entry System
$ Show Me The Money! $Now It’s Time To Use One Of ProSelect’s Best Features
High Resolution Production
• ProSelect-Pro Version
• Saves you TONS of time on the back end of an ordering appointment.
• ProSelect preps your ordered products for the lab using Photoshop...just like an action.
Finally….!!
Upload your jpg files to ROES and order the products from your lab.