70% of decision-making process occurs before B2B buyers

talk to a sales repDisrupt the buyer’s journey

Wouldn’t knowing what and when a prospect is going to buy be a significant game changer?

Priority ProspectsPowered by Randall-Reilly’s EDA and RigDig BI.

YourWebsite

EasySetup

MatchesDelivered

Your Sales Team Follows Up

Tracking codes placed on your

web pages

Daily emails with lead scoring and report downloads, including your matches, Prospect Profile

links, and pages viewed

Sales team uses data to engage and prioritize

most likely to buy

Identify prospects visiting your website

Score leads by most likely to buy

Accelerate inventory turnover with quality leads

With Priority Prospects You Can:

Does it work?

Top 10% of predicted buyers yielded 72% of purchase volume

Successfully predicted $700 million in purchases

You’ll receive..Daily emails with prospect scoring and a full report detailing each company and their interactions with your website. Prospect scoring matches use a proprietary, predictive model based on prior purchases and other factors. This score indicates a prospect’s likelihood to buy within the year.

Prospect Profile links to EDA or RigDig in the daily emails. If data on the prospect is not in EDA or RigDig, a link to Google search results will be provided.

A Prospect Deal Activity Report, closing the marketing loop by showing which leads purchased equipment, equipment type, brand, model, value, and more.

RigDig & EDA Prospect Profiles include:• Equipment ownership• Brand affinity• Purchasing patterns• New vs. used propensity• Contact information• And more...

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3See exactly which

pages the prospect browsed.

Our predictive model calculates the likelihood to

buy within the year.

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Get to your prospects first. Visit priorityprospects.com

for more information and request a demo today.

Prospect Deal Activity ReportAt a glance, this interactive, online dashboard evaluates the financing activity of prospects that have visited your site. Our proprietary, predictive models are specific to each industry and provide guidance on which prospects to prioritize. You can filter by date range, equipment industry, manufacturer, lender, UCC status, and more.

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C D

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A. FiltersB. Email ReportC. SummaryD. Prospects FunnelE. Buyers (Unit Count & Est Value)F. Manufacturers (Unit Count & Est Value)G. Equipment

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Agriculture | Construction | Driver Recruiting | Diesel Tech Recruiting

Lift Trucks | Logging | Machine Tools

Office Equipment | Printing | Trucking | Woodworking

Randall-Reilly is the leading B2B data company in trucking, construction, agriculture, and other industrial markets. Their proprietary data, with equipment-level intelligence, builds exclusive market insights and drives exceptional

outcomes. More than 4,400 clients in sales, marketing, and recruiting utilize Randall-Reilly’s data-driven platforms, services, and media to reach their audiences. Headquartered in Tuscaloosa, Alabama, the company also has

offices in Charlotte, North Carolina, Anniston, Alabama and Draper, Utah.

randallreilly.com