6 SIMPLE FACEBOOK �CONTESTS �

YOU CAN SET UP �IN 5 MINUTES�

A FACEBOOK CONTEST CAN BE SIMPLE �

FORGET THE THIRD PARTY APPLICATIONS– �

JUST RUN A SIMPLE CONTEST THROUGH A

STATUS UPDATE �

ON YOUR FACEBOOK TIMELINE.�

ENGAGEMENT AND REACH �

The goal is to increase the

ON YOUR FACEBOOK BUSINESS PAGE. �

When people LIKE, Share and Comment on your Facebook updates, you’ll get exposue to their Facebook network and increase the likelihood of showing up in their timeline in the future.

YOU CAN ALSO USE �A FACEBOOK CONTEST�TO GROW YOUR EMAIL

LIST.�

FACEBOOK DOES HAVE TERMS OF SERVICE

AROUND CONTESTS. �REVIEW HERE. �

YOU CAN HAVE ANY OF THE FOLLOWING 6

CONTESTS RUNNING IN MINUTES.�

1. LIKE TO WIN�

It doesn’t get simpler than this. Find an Incentive to give away and ask people to LIKE your page to enter.

The goal here is simply to increase the number of people that LIKE your page so you can continue to engage with them. If possible use an image of the prize in the post.

2. COMMENT TO WIN�

This is super easy. Ask your Fans to comment on your post. The comment is their entry into the contest.

HERE’S A CLASSIC: �My favorite travel destination is ____ because ____. Post your favorite vacation spot to enter to win [PRIZE]! We’ll pick a winner from the comments at 5 pm on Wednesday!

Here’s how Sierra Tierra Marketing used a simple Comment to Win contest:

3. SOLVE TO WIN�

Contest entries will still be registered through comments like “Comment to Win” but, in this case, you’re asking them to solve a puzzle or answer a trivia question.

CLASSIC EXAMPLE 1: �“Guess how many jelly beans are in this jar. The closest guess will win [PRIZE]. Winner will be announced at 6 pm on Easter Sunday on our Facebook Page.”

CLASSIC EXAMPLE 2: �“The first person to correctly rearrange these letters and answer the question will win a chance to win [PRIZE]. Watch for a new question every day in December. Here is today’s question: Who runs the best blog on the internet? L T I D I A G R T A K M E E R”

The LoansbyChris Facebook page posted a series of trivia questions over several days that ultimately culminated in a single winner. Notice that the trivia questions are relevant to his mortgage lending business:

4. UPLOAD PICTURES TO WIN�

When your Fans are uploading images you can get a frenzy of activity going on your Facebook page. Fans will be uploading their own content on your page and other fans will share, Like, and comment on those images.

EXAMPLE: �Did you attend our National Paper Towel Association (NPTA) conference in Hoboken this weekend? Share a photo that you took of your weekend activities in the comments – if your photo gets the most ‘Likes’ you will win [PRIZE]. Contest winner will be announced Monday at 11 am ET.

Monster Energy drinks ran this contest to win a $2,500 prize!

5. CAPTION TO WIN�

Warning: if you have the wrong image, this contest will fall flat so be careful with your image choice. But-- if you have a good image that is relevant to your Fans interests, this contest will generate a lot of comments, Likes, and shares.

Tauck, a travel tour agency, ran This contest on their page for a Canon digital camera.

6. JOIN THE EMAIL LIST TO WIN�

AT DIGITAL MARKETER, �WE LIKE TO GROW OUR EMAIL LIST.�

Yes, it’s great to increase engagement on Facebook, but we know that in order to make money, we need to move people into our email program.

Ryan Deiss goes in to great detail about how we built our email list

with this contest in the video linked below:

This is a simple Facebook contest that will get Facebook engagement AND grow your email list…

On Free Digital Reads, one of our properties in the Kindle book niche, we ran this simple contest on our Facebook timeline. We picked up 250+ email subscribers running a contest for a $25 Amazon gift card. That’s 10 cents per subscriber. That’ll do.

WE ALSO ASKED THAT PEOPLE LIKE THE POST

(568 PEOPLE DID) �WHICH INCREASED

ENGAGEMENT �ON OUR PAGE. �

Get the entire story on this list building tactic from Ryan Deiss in

the video linked below!

If you want to run more complex Facebook contests, here are some third party applications we recommend: Raffle Copter Contest Domination