5thst retail concept

11
THE CONCEPT this is retail plus + 08 // 2015

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Page 1: 5thst Retail Concept

THE CONCEPTt

his is retail plus +

08// 2015

Page 2: 5thst Retail Concept

THE DETAILS p

op + ah + sur-

A MULTI-LAYERED EXPERIENTIAL EVENTORGANIC + EVER CHANGING

concept storeunion market

PAGE 2

Page 3: 5thst Retail Concept

P CKED

P NNED

SIFT ERA

LETG

O.MY

VET ED

A TYPICAL M NUS

THEBOARD

THESWIPE

THE NAMEsimpleeasylightbold

concept storeunion market

PAGE 3

LOST FOUND

MO.AHHA

eenie meenie miney

Page 4: 5thst Retail Concept

0.5

sharing our ah ha moments + the brands behind it / the show + tell showcase celebrates + enlightens + engages // more experiential / for events / classes / galleries / sessionsEX // oh snap! • motorcycles• outdoor rec supplies• art gallery / session• the lab• hair salon • makeup artist

SHOW +TELL

the around the world experience / highlighted location + culture changed out quarterlyEX // british invasion• the 5 best products• the 3 must visit

stores• what to eat // with

samples + take homes to bring the british back with you

ALL ABOARD

THE COLLECTIONS

0.1 0.30.2 0.4

acoustic corner with tunes for the mood / but not just background noise / a live spotify / showcasing bands that are coming to play concerts locally EX // mellow moments• artist info• record player• discover weekly list• albums• show tickets

the just for you selection of life changers + saverstest it / try it / have a drink in itEX // fall freedon• the 2 outfits that will

make the season easy + breezy

• the new brew tasting + merchandise

• working in + out // the office to gym all you need to pack is a change of shoes

the taste makers taste tester / where the chefs / stylists / bakers / baristas / mixologist teach you their ways + show you their secrets / full time bar + refreshment areaEX // Nick Stefanelli’s cocktails + cigars• the 5 things he cant

live without• from my kitchen to

yours

A ROTATING ROUND UP OF THE SELECTED FEW / YOUR MUST HAVES PACKED FULL OF LIFE LESSONS + LOCAL LOVE/ IT’S EVERYTHING YOU NEEDFOR THE SIMPLE PLEASURES OF LIFE

JUST THE THINGS YOU NEEDBECAUSE LIFES TO SHORT TO SPEND IT LOOKING 5TH ST N.E.

sharing joy

ESSENTIALS

THE PANTRY

SWEET SOUNDS

0.1

0.2

0.3

0.4

beh

ind

the

scen

e.

0.5

Page 5: 5thst Retail Concept

THE DESIGN

SIMPLE / EASY / LOW IMPACT / UNCONVENTIONAL USE OF MTLS + COMBINATIONSPACKED FULL OF LITTLE SURPRISES + POPS OF FRESH MINTY COLORS

flexible + easy

0.5 0.1

0.1

pastes ups!!! 100%which also takes care of signage

add a sandwich board with changeable letters to highlight the

at home retailers + your good to go

built in plywood shelving with niches to highlight individual gallery pieces in and take advantage of the expansive walls + height of space // a play on the multi-channel retail

the wall of fame where interviews / events / notes + mentionables are featuredEX // THE FALL OF H.A.M.E.having a mental escape / fresh fall finds + favorites

copper / pipping for fixtures + displays

hang on! metal grids + peg boards allow for max flexibility + use of space

STOREFRONT

SANDWICH

PLYWOOD

THELIST

COPTHIS

THE BOARD

Page 6: 5thst Retail Concept

interview with this months special guest / projected on the word

learn how to screen print + make your own stencil + print

spin class with the brilliant bike crew / test + be tested

join us for #pineappleDC a ladies lunch for women entrepreneurs

a curated show highlighting dcs finest through the hot shot himself

the bio

in print

brilliantly spun

lunch with the ladies

the master

drink + draw with electronic inks

compose / print / install / tips + tricks / to the streets with stacey + sasha

insiders guide on the street art sub culture / significance in DC + those behind it

starting up 101 from the women who co created your favorite card co // typecase

styling sessions with coree moreno // editorial hairdresser + womendresser

sketching the district with Alejandra Carillo an active artist doing her own thing

ACTIVATE

EXPERIENCES THAT BLURR THE LINES OF RETAIL / BE IN THE KNOW / BE SUPPORTIVE / BE SOMEBODY ELEVATING EVENTS THAT YOU HAVE TO CHECK OUT

MARKETING THROUGH EVENTS RETAIL + EXPERIENCE

engage + enjoy

its electric

paste ups with purpose

graffik streetz

the business type

keeping up with co

sketchy scenes

have printed pages with questions graphically

displayed and an indicated area for visitor to

handwrite answer + then hang on wall

EX // must do this weekend:life necessity:

a day in the life of

THELIST

Page 7: 5thst Retail Concept

5TH ST N.E.

LISTENTO THIS WALL

INSTANTANEOUS

DISPLACED

TAKE ME

we all have stuff that we have boughten that just isn’t right, and we hold on to said stuff

because we feel shitty throwing out a perfectly good item just because it didn’t work for you.

so here is that place to get shed some weight + pass it on to someone who will love it!

escape with us on the must see + must experience wonders of the world

we have all the answers to help you simplify + make room for the important things in life / the

essentials + our must share favorites brought to you by the innovators +

trend setters leading the way

with large scale insta prints of the brands / goods / lifestyles

we represent

FROM IN

PRINT TO INLIFE. t

he tips / tricks / advice

next to the products

digital

rl

TAKE SOMETHING / LEAVE SOMETHING BOX

LET’S GO!

THE WHATS WHAT

PHOTO WALL

0.2

.sidewalk

0.5

0.1

Page 8: 5thst Retail Concept

COCONSPIRE

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IT HAS TO BE A CELEBRATION + A PART OF THE DC CREATIVE SUB CULTURE COMMUNITY / THERE IS COOL SHIT HAPPENING HERE / LETS CELEBRATE IT / PROJECT IT / PROMOTE IT / SHARE IT // WHILE GETTING INSPIRED BY INTERNATIONAL INFLUENCES

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PAGE 8

Page 9: 5thst Retail Concept

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PAGE 9

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Page 10: 5thst Retail Concept

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PAGE 10

Page 11: 5thst Retail Concept

5TH

ST

N.E

.