5.3 food in italy

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Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy course PRODUCT-SERVICE SYSTEM DESIGN FOR SUSTAINABILITY subject 4. Design exercise – sustainable system concept for eating in Politecnico di Bovisa campus learning resource 4.3 Food in Italy contributors: Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dep. / Italy LeNS, the Learning Network on Sustainability: Asian-European multi-polar network for curricula development on Design for Sustainability focused on product service system innovation. Funded by the Asia-Link Programme, EuroAid, European Commission.

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Page 1: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

course

PRODUCT-SERVICE SYSTEM DESIGN FOR SUSTAINABILITY

subject

4. Design exercise – sustainable system concept for eating in Politecnico di Bovisa campus

learning resource

4.3 Food in Italy

contributors:

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dep. / Italy

LeNS, the Learning Network on Sustainability: Asian-European multi-polar network for curricula development on Design for Sustainability focused on product service system innovation. Funded by the Asia-Link Programme, EuroAid, European Commission.

Page 2: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

Contents

. the Mediterranean diet

. regional cuisines

. consumption trends and traditional cuisines

. promising cases

Page 3: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

the Mediterranean diet

Page 4: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

represents the traditional Italian nutritional model

THE MEDITERRANEAN DIET

Page 5: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

CEREALS (high consumption)

THE MEDITERRANEAN DIET / MAIN FOODS

Page 6: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

FRUITS AND VEGETABLES (high consumption)

THE MEDITERRANEAN DIET / MAIN FOODS

Page 7: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

LEGUMES(high consumption)

THE MEDITERRANEAN DIET / MAIN FOODS

Page 8: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

OLIVE OIL(high consumption)

THE MEDITERRANEAN DIET / MAIN FOODS

Page 9: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

DAIRY PRODUCTS(moderate consumption)

WINE(moderate consumption)

THE MEDITERRANEAN DIET / MAIN FOODS

Page 10: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

FISH(moderate to high consumption)

THE MEDITERRANEAN DIET / MAIN FOODS

MEAT(low consumption)

Page 11: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

HEALTH EFFECTS

The Mediterranean diet is often cited as beneficial for being low in saturated fat and high in monounsaturated fat and dietary fiber.

One of the main explanations is thought to be the health effects of olive oil included in the Mediterranean diet.

In addition, the consumption of red wine is considered a possible factor, as it contains flavonoids with powerful antioxidant properties.

Page 12: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

regional cuisines

Page 13: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

REGIONAL CUISINES

In Italian cuisine, ingredients and dishes vary by region.

Each area has its own specialties, primarily at regional level, but also even at provincial level.

These regional variances can come from the influence of a bordering country (such as France or Austria), geographical and climate conditions (vicinity to the sea or mountains) as well as economic progress.

Italian cuisine is also distinguished by being very seasonal with high priority placed on the use of fresh, seasonal products.

Page 14: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

MILAN

LOMBARDY CUISINE / traditional specialties

Risotto alla milanese

Cotoletta alla milanese

Casseruola

Panettone

Grana Padano

Polenta

Page 15: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

consumption trends and traditional cuisine

Page 16: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

CONSUMPTION TRENDS AND TRADITIONAL CUISINEAlso in Italy, even if with a minor pace respect Europe, the new consumption trends threaten the traditional food cuisine.

In this sense main trends are:

- Consumption of highly processed food (fast and convenience food), accompanied by a decreasing knowledge about nutrition and food

- Reduction of the average preparation time for food products

- Loss of cultural diversity and food traditions

- Over-consumption of calories per capita

Page 17: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

ORGANIC FOOD IN ITALY

Share of organic area in the total utilised agricultural areas (%), 2003 (Eurostat, 2005)

ITALY, 8%

…but it has also to be underlined that in Italy there is a relatively high share of organic agriculture, with an annual growth rate of 20%

Page 18: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

as a contra-trend to the fast food tendency, different movements and

initiatives grown up in the last years…

Page 19: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

Defence of Biodiversity

Defence of Biodiversity

Linking Producers and Consumers (Co-producers)

Slow Food is a non-profit, eco-gastronomic member-supported organization that was founded in 1989 to counteract fast food and fast life, the disappearance of local food traditions and people’s dwindling interest in the food they eat, where it comes from, how it tastes and how our food choices affect the rest of the world.Today, SF have over 80,000 members all over the world.

Page 20: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

some examples of sustainable promising cases…

Page 21: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

Food purchase group_Milan: Filo di Paglia

organised groups of people buy food directly from farmers

Page 22: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

Italy, Milan Biomercatino - The Little Organic Market

People living in he city access high-quality organic food directly from producers…

Page 23: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

People over 60 raise vegetables and fruit in town, spend time together, and enjoy the open air

Italy, Milan Orti del Parco Nord - Parco Nord Vegetable Gardens

Page 24: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

producers network to share equipments and knowledge, and to valorise local products

Italy, Sondrio, Associazione Produttori Apistici Sondrio – Sondrio association honeybee producers

Page 25: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

Italy, L’Aquila, “Adotta una pecora” – “adopt a sheep”

adopt a sheep and you will receive at home derived food products (cheese, wool)

Page 26: 5.3 Food in Italy

Fabrizio Ceschin, Carlo Vezzoli Politecnico di Milano / Faculty of Design / INDACO Dept. / Italy

Italy, Milan, Impollinazione urbana – Urban pollination

association promoting vegetable gardens within urban contexts