4 speechwriting hacks to make you a better communicator
Post on 17-Jul-2015
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Four Speechwriting Hacks
to Make You a Better
Focus Remember why youre there
Focus on why you were invited to speak in the first
place, your purpose for being there.
If you are invited to speak before a community group to
talk about your organizations social responsibility activities, the bulk of your preparation should be to
gather all of the information on what your organization
is doing through its social responsibility program, and
then organize it in coherent fashion.
Once you have the substance of your
speech in place, and you completely
understand your purpose for being there,
the craft of speechwriting can begin.
Identify aspects of the topic
and the material you plan to
cover which tap your own
personal passion. Reveal this
in your words and in your
demeanor when you
speak. Use personal examples
or stories that illustrate your passion.
Make every word
count. Even if you dont script your speech, make
sure your reference notes
are well organized and
follow a precise flow that
carries you smoothly from
beginning to end. Dont deviate spontaneously. Stay on message.
Not every speech requires
a prop. There are times to
use something as simple
as a dollar bill to illustrate
a point you want to make
about profits, economics
or incentives. Dont belabor use of a given
prop. But one will help to
get and keep your audiences attention.
Take time to set up your
remarks. Your audience
wants to listen to you and
will be patient as you get
to your main point. Dont rush through it so that
some in the audience have
no idea what you just
said. Dont force the audience to play catch-up.
In the end, dont be redundant, but recap your main points. The purpose of your
conclusion is to leave people with that
singular thought you want them to take
when they leave the room.