4 keys to keep your creative design team sane
TRANSCRIPT
Keys to Keep your Creative Design Team
Sane4
Creative agency designers can be pushed to the brink with numerous vague requests to “work their magic” or just quickly “whip something up.”
To keep stress to a minimum and keep your creative team from disappearing, here are 4 best practices you can implement.
But first…
My name is Cheryl Chung. I am a self-proclaimed nerd that loves sticky notes, fantasy novels & board games. Oh, and don’t forget the rainbows & unicorns.
Hi!
Now back to business
Vanish Ghost Scope1
When an account executive first discusses the possibility of doing work with a client, the conversation is usually big, bold & dreamy.
But eventually the hard cold truth of time and budget sets in and projects are pulled back to reality.
Your quotes for current and future projects should always include a scope & price for what you have agreed upon.
Don’t be Brief with your Briefs2
Your creative briefs should be overflowing with details and extra notes.
As a creative designer, nothing is worse than hearing “work your creative magic” with no details.
Get Progressive about Project Approvals3
If your projects aren’t being approved at multiple stages, it’s very easy to get off track and over budget.
It becomes hard for a designer to incorporate other ideas or take criticism about their work because they are often too far into the process before they get any feedback.
Track & Share4
It’s very important to track how well your design team is doing and to celebrate the
wins and fix the losses.
It’s important for designers to know how they’re doing overall
otherwise a nightmare project can ruin their perspective on their contribution to the
company.
Check out the full blog post
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