1. Sony 3D gaming update
Dick Coenen
Manager Solution DevelopmentSony Europe Ltd.

2. Sony. Leading the way in 3D

3D is the next great consumer experience and Sony is at the heart of it.

Sir Howard Stringer. Sony Chairman.
3. 4. Connected Home.
BDP-S770B
STR-DA5600ES
Met Remote Play kun je je PlayStation3
besturen met je telefoon. De instelling is simpel .
Je maakt verbinding met internet of 3G*,
waar ter wereld je je ook bevindt.
En dan geniet je van de foto's, muziek e
n de video's die via de telefoon op je
PlayStation3 zijn opgeslagen.
SMP-N100
Network connection via DLNA (photo / music/ video) Internet Radio (SHOUTcast)
5. The 3DTV Living Room
Set Top Box
Bravia Internet Video
3D TV
3D Blu-Ray
PlayStation
TV Channels
Whatevers in 3D, the viewer gets to see.
6. 3D Movie
Theatrical
Blu-ray 3DTM
3D Game
For PS3
3D
Broadcasting
3D through
Network Service
3D Contents Fact at a Glance
40plus titles releasing worldwide in 2010,
200plus titles accumulated by 2012- 2013
(MIB3, Spiderman4, Harry Potter, Pirates of the Caribbean, Star Wars etc.)
30plus titles releasing at retail (USA) by March 2011.
20 plus titles releasing worldwide by end of 2010
15 titles announced for 2011
13 3D channels launching in 7 EU countriesfrom Oct ~ end of 2010
19 new programs announced in Japan.(series programs sponsored by Sony)
8 titles (movie, music, teaser) available from Qriocity in USA.
4titles of 3D music video clipsand 1 title of 3D movie available from PSN in Japan
7. What content is Sony delivering in gaming?
Bringing games to life

From the people who bought the world PlayStation

8. 11 million+ PlayStation3 sales since 2006 launch 9. 52 million PlayStation2 systems + 17 million PSPs 10. 15.4 million registered to PlayStation Network interactive environmentAlready breaking new ground in 2D games for 2010
3D TV
...and now about toadd a third dimension
11. 7th July 2010
12. What content is Sony delivering in gaming?
All new PlayStation3s to be 3D game and movie compatible from 2010

Current PS3s upgradeable

DepartmentCopyright
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13. Compression systems
14. 3D Title Status July 2010
3D gamers are more accurate
Enhanced speed and depth
Process information more quickly
Judgement of Speed and Depth
Faster shooting (even in 3D Simulated games)
Faster and better driving
15. s July 2010
Playstation Move Enhancing 3D gameplay
16. A glimpse into the future
New directions for 3D video.
Personal 3D players.
Glasses-less 3D.
Novel uses for 3D technology.
SONY PROFESSIONAL
17. Parallax barrier Screens
Specifically for flat screen technology.
Slit screen placed in front of the screen.
Odd pixels to one eye, even to the other.
Each eye sees a different complete image.
Viewer must be accurately placed.
18. Other uses for 3D technology
Dual view displays.
Method for showing different material for two different viewers.
Sharp veil-view displays.
Different image from different angles.
2010 Range Rover dual-view touch screen display.
GPS for the driver.
DVD or Blu-ray for the passenger.
3D studies and modelling.
3D vision for security.
19. 2010 Range Rover dual view touch screen
20. Autostereoscopic 3D
A few early attempts.
Semi mechanical.
Difficult to accomplish.
Many years into the future.
21. 3D Title Status July 2010
Thank you for your attention...
Questions?