1

Brighter, Bolder, Better

An Introduction

2

© 2

011

Am

adeu

s IT

Gro

up S

A

Brighter, Bolder, Better

© 2

011

Am

adeu

s IT

Gro

up S

A

Brighter, Bolder, Better

What is Amadeus Content Store?

New hotel and leisure service booking solution from Amadeus MENA.

Provides variety of Aggregator hotel content on Amadeus Selling platform.

Smart tab on Amadeus Selling Platform.

Fully integrated with Amadeus PNR.

Delivered In Partnership with Travelboutique Online.

3

© 2

011

Am

adeu

s IT

Gro

up S

A

Brighter, Bolder, Better

What is the available Content?

TravcoHotelbeds

Agoda

MIKI

Interhome

Expedia (EAN)

DOTW

Tourico

GTA

Whitesands (Dubai)

Desiya (India)

HotelsPro – October End Hojoozat – Mid November HotelRez – End November Gate7 (Saudi) – End 2011 World Avenues – End 2011 Saltours – Feb 2012 Special Tours – March 2012

Content Coming Soon

4

© 2

011

Am

adeu

s IT

Gro

up S

A

Brighter, Bolder, Better

Best Rates +

Best Availability=

More Sales and More Revenue

5

© 2

011

Am

adeu

s IT

Gro

up S

A

Brighter, Bolder, Better

A Normal Hotel Booking Process in a

Travel Agency

6

© 2

011

Am

adeu

s IT

Gro

up S

A

Brighter, Bolder, Better

At the Agency

Telephone the Hotel for a reservationWait for ConfirmationManual Update of PNR on the GDSInform Traveller of booking via e-mail

Good Morning Carmen. These are my Travel details:15/06/2010: MAD to LON18/06/2010: LON to MADI need a hotel for these dates.

Hi, My name is Steve and I work for Siemens. I need to attend a meeting in London.

Steve calls his Agency

Thank You Carmen.

Hi, My name is Carmen and I work for the Agency. These are the sources for Steve’s request.

Global Hotel

Program

Corporate negotiated

rates

Amadeus Selling

platform (GDS)

Hotel aggregators

Online Travel Agent

Paper work / Post-its

E-mail Inbox

7

© 2

011

Am

adeu

s IT

Gro

up S

A

Brighter, Bolder, Better

Single ScreenMultiple Provider

Search, Compare & Book

=Better Service and

Much Faster Process

8

© 2

011

Am

adeu

s IT

Gro

up S

A

Brighter, Bolder, Better

Phase 1 – Business Model

TBO MENA(TRAVEL

BOUTIQUE

ONLINE)

GTADOTWMIKI

TRAVCOTOURICO

HOTELBEDSETC.

AGGREGATORS & WHOLESALERS TRAVEL

AGENCIES

Direct Contract with TBO MENA

(Floating Deposit, Cash basis or Credit)

Smart Tab and Integration

Agent Support from TBO MENA Dubai Call Centre + Live Chat on the System

9

© 2

011

Am

adeu

s IT

Gro

up S

A

Brighter, Bolder, Better

Content Store & Standard GDS Hotel

CONTENT STORE

Content from Wholesalers and Aggregators.

No Need for Credit Card Guarantee.

Nett Rates – agency can markup and sell.

Currently not able to incorporate Global Corporate Rate Codes.

STANDARD HOTEL

Direct Connect to Hotel Reservation Systems.

Credit Card Required as a Guarantee.

Commissionable Rates – commissions to be collected.

Global Corporate Rates can be loaded and booked with Corporate Rate Codes.

Different but Complementing Each Other

10

© 2

011

Am

adeu

s IT

Gro

up S

A

Brighter, Bolder, Better

Access to More and more local and global content.

Helping you find the best available deals.

Making the booking process efficient and fast.

Last minute availability – find that hard to get room.

Pre-payment and flexible payment options.

© 2

011

Am

adeu

s IT

Gro

up S

A

Brighter, Bolder, Better

Delivering More Value

11

© 2

011

Am

adeu

s IT

Gro

up S

A

Brighter, Bolder, Better

Functionality – Integration with Amadeus Selling Platform

Hotel Information Segment in PNR

Seamless single sign on onto smart-tab/ TBO platform

Hotel Segment Appearing on CheckMyTrip

Auto-fill of Passenger Names from PNR

Auto-fill of email, mobile, address if it exists in profile

AIR Hand-off standards

AIR hand-off for cancellations and amendment: end of 2011

Auto display of special offers based on PNR destination: end of November 2011

12

© 2

011

Am

adeu

s IT

Gro

up S

A

Brighter, Bolder, Better

Functionality – Coming Soon

Google Maps Integration and Map Search

Point of Sale Markup Flexibility

Credit Card Payment

Removal of Duplicates from Multiple Suppliers

Reviews – TripAdvisor

Cancellation and Amendment – auto flow to mid back office.

Integration with E-Power

Switch Functionality – agency direct aggregator contracts.

13

© 2

011

Am

adeu

s IT

Gro

up S

A

Brighter, Bolder, Better

Phase 2

Use your own direct Contracts to search

and book on Content Store!

14

© 2

011

Am

adeu

s IT

Gro

up S

A

Brighter, Bolder, Better

Use Your Own Direct Contracts

TravcoHotelbeds

Agoda

MIKI

Interhome

Expedia (EAN)

DOTW

Tourico

GTA

Whitesands (Dubai)

Desiya (India)

HotelsPro Hojoozat – Mid November HotelRez Gate7 (Saudi) – End 2011 World Avenues Saltours – Feb 2012 Special Tours

Content Coming Soon

*Per booking fee applies

15

© 2

011

Am

adeu

s IT

Gro

up S

A

Brighter, Bolder, Better

Sign Up Procedure

www.amadeus.com/contentstore

16

© 2

011

Am

adeu

s IT

Gro

up S

A

Brighter, Bolder, Better

Questions?