2019 state of the industry report napim... · 2019 state of the industry report *all of the...
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2019 STATE OF THE INDUSTRY REPORT
*ALL OF THE INFORMATION PRESENTED HERE IS A SNAPSHOT OF 2019 LOOKING TOWARDS 2020
1
MANAGEMENT INFORMATION COMMITTEE
• BRYCE KRISTO INX, INTERNATIONAL
• JIM LEITCH WIKOFF COLOR CORP.
• DARLENE RADOMSKI SUN CHEMICAL
• JAMES GOLEMATIS FLINT GROUP
• JANE KRASNER TOYO INK AMERICA
• DARYL COLLINS WIKOFF COLOR CORP.
• BRAD STOELB SUN CHEMICAL
• JOHN JILEK, JR. INKSOLUTIONS
• JOHN SERGEANT MODERN PRINTING COLORS
• BILL MCDERMOTT INGEVITY
• DAVE GRABACKI KEIM-ADDITEC
• PENELOPE HOLLAND SUN CHEMICAL
• SAORI NGUYEN INX, INTERNATIONAL
• GEORGE FUCHS NAPIM
• JOHN COPELAND NAPIM2
SOURCE DATA FOR REPORTNAPIM OUTLOOK SURVEY
• COLLECTED ONCE A YEAR IN JANUARY FROM MEMBERS
U.S. COMMERCE DEPT., BUREAU OF LABOR STATISTICS, OSHA
NAM – NATIONAL ASSOCIATION OF MANUFACTURERS
PIA -- PRINTING INDUSTRIES OF AMERICA
YAHOO FINANCE
BUREAU OF ECONOMIC ANALYSIS
KFF EMPLOYER HEALTH BENEFITS SURVEY, 2019
NAPIM
3
4
The professionals in the Center for Print Economics and Management department offer a variety of products and services that help our members enhance their growth, efficiency, and profitability through up-to-date industry information, articles, advisories, and statistics addressing important industry issues.
REPORT ELEMENTS GLOBAL AND INDUSTRY ISSUES REVENUE AND GROWTH PROFIT END USE MARKETS FOREIGN TRADE EMERGING ISSUES GOVERNMENT QUESTIONS AND COMMENTS
5
GLOBAL AND INDUSTRY ISSUES
6
7
Source: IHS Markit, U.S. Bureau of Economic Analysis
EXPECTED GROWTH OF MANUFACTURING ACTIVITY
FIRST QUARTER 2018-FIRST QUARTER 2020
8
Source: National Association of Manufacturers
0.0%
1.0%
2.0%
3.0%
4.0%
5.0%
6.0%
2018:1 2018:2 2018:3 2018:4 2019:1 2019:2 2019:3 2019:4 2020:1
Sales Exports Capital Investments Full-Time Employment
Avg. 12-Month Growth Rates Sales: ↑ 2.9%
Exports: ↑ 0.5%Capital Investments: ↑ 1.9%
Full-Time Employment: ↑ 1.1%
REAL GROSS DOMESTIC PRODUCT
9
Source: Printing Industries of America
GDP EXPANSION
10
Source: Printing Industries of America
11Source: National Association of Manufacturers
12Source: Printing Industries of America
MANUFACTURING BUSINESS OUTLOOK BY QUARTER,
(1ST QUARTER 2018-1ST QUARTER 2020)
13
Source: National Association of Manufacturers
93.5% 95.1%
92.5%
88.7% 89.5%
79.8%
67.9% 67.6%
75.6%
2018:1 2018:2 2018:3 2018:4 2019:1 2019:2 2019:3 2019:4 2020:1
Note: Percentage of respondents who characterized the current business outlook as somewhat or very positive.
14
Source: National Association of Manufacturers
-1.2%
-1.0%
-0.8%
-0.6%
-0.4%
-0.2%
0.0%
0.2%
0.4%
0.6%
0.8%
1.0%
1.2%
1.4%
1.6%
1.8%
2.0%
2.2%
Jan-19 Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan-20 Feb
Percentage Changes in Manufacturing Production(January 2019 – February 2020)
Manufacturing Durable Goods Nondurable Goods
15
Source: National Association of Manufacturers
-2.5%
-2.0%
-1.5%
-1.0%
-0.5%
0.0%
0.5%
1.0%
1.5%
2.0%
2.5%
3.0%
3.5%
4.0%
Jan-19 Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan-20 Feb
Year-Over-Year Industrial Production Growth(January 2019 – February 2020)
Industrial Production Manufacturing Durable Goods Nondurable Goods
16
Source: National Association of Manufacturers
73.0%
73.4%
73.8%
74.2%
74.6%
75.0%
75.4%
75.8%
76.2%
76.6%
77.0%
77.4%
77.8%
100
101
102
103
104
105
106
107
2015 2016 2017 2018 2019 2020
Manufacturing Production and Capacity Utilization (January 2015 to February 2020)
Manufacturing Production Manufacturing Capacity Utilization
Manufacturing Production (SIC)(2012=100)
Manufacturing Capacity
Utilization (SIC)
PRIMARY CURRENT BUSINESS CHALLENGES, FIRST QUARTER 2020
17
Source: National Association of Manufacturers Outlook Survey
5.5%
16.7%
19.5%
21.1%
26.9%
26.9%
37.3%
47.7%
56.2%
67.1%
Challenges with access to capital
Unfavorable business climate (e.g., taxes, regulations)
Strengthened U.S. dollar relative to other currencies
Transportation and logistics costs
Increased raw material costs
Weaker global growth and slower export sales
Weaker domestic economy and sales for our products
Trade uncertainties
Rising health care/insurance costs
Attracting and retaining a quality workforce
6.566.285 6.271 6.12 6.26 6.5
6.876.33
6.77.14
¥5.00
¥5.50
¥6.00
¥6.50
¥7.00
¥7.50
¥8.00
2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
Chinese Yuan vs U.S. Dollar
18
0.763 0.757 0.775 0.730.912 0.909 0.94
0.82 0.88 0.91
€ 0.50
€ 0.70
€ 0.90
€ 1.10
€ 1.30
€ 1.50
2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
Euro vs U.S. Dollar
Currencies
Source: Yahoo Finance
79.71 79.7697.56 105.86 111.38 108.36 112.12 107.15 111.85 109.69
¥0.00¥30.00¥60.00¥90.00
¥120.00¥150.00¥180.00
2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
Yen vs Dollar
19
12.44 13.15 12.77 13.31 13.91
19.03 19.8 18.82 19.33
24.7
MXN 5.00
MXN 10.00
MXN 15.00
MXN 20.00
MXN 25.00
2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
Peso vs Dollar
Currencies
Source: Yahoo Finance
OUTLOOK SURVEY RESPONSESurvey Response
Ink Resin/Varnishes Pigments General (All Other)
20
Source – NAPIM Outlook Survey
Top Current Concerns• Ink Companies concerns heading into 2020:
General Economy - 2020 2019
1. Overall Economic Activity 12. Customer Consolidations/Closings 23. Imports 3
External - 2020 2019
1. Raw Material Cost 1
2. Raw Material Availability 2
3. Market Competition 4
Source – NAPIM Outlook Survey
Internal - 2020 2019
1. Experienced Workers 3
2. Transportation Costs 2
3. Health Care Costs 1
21
Top Current Concerns• TAM Companies concerns heading into 2020:
Overall 2019
1. Customer Consolidations/Closings 2
2. Overall Economic Activity 1
3. Imports 3Market 2019
1. Raw Material Costs 1
2. Raw Material Availability 2
3. Market Dynamics 3
Internal 2019
1. Experienced Workers 1
2. Transportation Costs 23. Unskilled Labor 3
Source – NAPIM Outlook Survey22
Ink Companies say Printers Value2020 2019
1. Consistent Product Quality 1
2. Price 2
3. Quick Delivery 4
Source – NAPIM Outlook Survey
TAM Companies say Ink Companies Value2020 2019
1. Consistent Product Quality 2
2. Price 1
3. Technical Support 3
23
**Only NAPIM members reporting
Source – NAPIM Outlook Survey
24
0
2
4
6
8
10
12
14
16
18
Add manufacturingequipment
Replace equipment Increase employees Expand plant(s) oradd
new branch(es)
Add in-plant(s)
Is your company planning to INCREASE its current capacity in 2020?
2019 2020
**Only NAPIM members reporting
Source – NAPIM Outlook Survey
25
0
1
2
3
4
5
6
7
Decrease employees Close branches Remove manufacturing equipment
Is your company planning to DECREASE its current capacity in 2020?
2019 2020
PROFITABILITY AND SALES FOR BOTH SUPPLIERS AND INK
COMPANIES
26
2019 compared to 2018Sales Profitability
- 5% or more 19.0% 23.8%- 1-5% 19.0% 19.0%+/- 1% 14.3% 9.5%+ 1-5% 19.0% 47.6%
+ 5% or more 28.6% 9.5%
Expectations for 2020 Sales Profitability- 5% or more 0.0% 0.0%
- 1-5% 17.4% 13.0%+/- 1% 21.7% 21.7%+ 1-5% 43.5% 39.1%
+ 5% or more 17.4% 26.1%
Source: NAPIM Outlook Survey
SOCIAL MEDIA
74.00%
26.00%
77.30%
22.70%
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
70.00%
80.00%
90.00%
Yes No
2018 2019
Source – NAPIM Outlook Survey
27
Is your company engaged in Social Media?
COMPANY PAID PORTION OF HEALTH CARE COSTS
Percent covered by employer
100% 96.50% 85% 80% 75% 70% 65% 60% 50% 40%
28
Source – NAPIM Outlook Survey
HEALTHCARE COSTS
$3,515.00 $4,823.00 $6,015.00
$9,860.00
$12,011.00
$14,561.00
0
5000
10000
15000
20000
25000
2009 2014 2019
Average Annual Worker & Employer Premium Contributions
Worker Contribution Employer Contribution29
Source – KFF Employer Health Benefits Survey, 2019
0
2
4
6
8
10
12
14
16
Temp Agency Websites Social Media EmploymentServices
How does your company find qualified workers?
Source – NAPIM Outlook Survey30
HIRING PRACTICES
REVENUE AND GROWTH
31
INFORM & COMMUNICATE
• MAGAZINES & PERIODICAL
• NEWSPAPER PRINTING
• BOOK PRINTING
• FINANCIAL & LEGAL PRINTING
• BUSINESS FORMS PRINTING
• GREETING CARD PRINTING
PRODUCT LOGISTICS
• CONVERTERS, LABEL, & WRAPPER PRINTING
• PACKAGE PRINTING
32
Market & Promote
General Commercial Printing
Quick Printer
Direct Mail Printer
Signs & Signage
Source: PIA, Economic and Market Research Department
33
Source: PIA, Economic and Market Research Dept
PRINT MARKETS
34
Source: PIA, Center for Print Economics and ManagementFigures represent sales growth % for survey respondents
2.65
2.59
2.51
2.48
2.47
2.42
2.4
2.38
2.33
2.29
2.1 2.2 2.3 2.4 2.5 2.6 2.7
Signs
Packaging/envelopes
Specialty printing
Pharmaceutical/cosmetic labels
Point of purchase
Direct Mail
Private label convert.
Food, beverage labels
Quick printing
Posters
Hot Print Markets: Top 10
35
Source: PIA, Center for Print Economics and ManagementFigures represent sales growth % for survey respondents
2.24
2.18
2.16
2.11
2.09
2.03
1.97
1.93
1.91
1.91
1.7 1.8 1.9 2 2.1 2.2 2.3
GraphicFinishing
Brochure
PersonalCareLabels
BusinessCards
HouseholdLabels
Pamphlet
Inserts
TradeBinding
GreetingCards
BookPrinting
Warm Print Markets
36
Source: PIA, Center for Print Economics and Management Figures represent sales growth % for survey respondents
1.88
1.87
1.83
1.82
1.82
1.71
1.62
1.43
0 0.2 0.4 0.6 0.8 1 1.2 1.4 1.6 1.8 2
Circulars
Magazine
Catalog
Finance & legal
Newspaper
Loose-leaf
Stationery
Business forms
Print Market Laggards
UNITED STATES COMMERCIAL PRINTING ESTABLISHMENTS
37
Source: U.S. Bureau of Labor Statistics
Please note 2019 data is for Q1-Q3NAICS 323 – Printing and related support activities
33796
32114
30979
3027129815 29546
2909328729 28474 28320 28195
25000
26000
27000
28000
29000
30000
31000
32000
33000
34000
35000
2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019No. of Establishments
SUSTAINABILITY
45%
20%
35%
Has the emphasis on "sustainability" and "environmentally friendly ink" by print buyers required you to reformulate your products?
Somewhat Major Minor
Source – NAPIM Outlook Survey
38
PROFITABILITY
39
40
PIA
Source: Printing Industries of America
41
PIA
Source: Printing Industries of America
42
PIA
Source: Printing Industries of America
43
PIA
Source: Printing Industries of America
44
PIA
Source: Printing Industries of America
45
PIA
Source: Printing Industries of America
46
PIA
Source: Printing Industries of America
GAME PLAN FOR SUCCESSEXAMPLE OF A TOO LOW: A PRICE HIKE CAN
SUPERCHARGE PROFITS
47
Source: PIA, Center for Print Economics and Management
Source: Printing Industries of America 48
END USE MARKETS
49
50
PIA
Source: Printing Industries of America
51
6 Drivers To Strong Print Demand
Source: Printing Industries of America
52
Source: Printing Industries of America
53Source: Printing Industries of America
Source: Printing Industries of America 54
FOREIGN TRADE
55
FOREIGN TRADENAICS 32591
56
0
20000
40000
60000
80000
100000
Kilo
s in
Tho
usan
ds ImportsExports
Source: U.S. Census Bureau
MAJOR INK EXPORTSNAICS 32591
57
1
6
11
16
21
26
31
36
41
46
51
Kilo
s in
Mill
ions
2016201720182019
Source: U.S. Census Bureau
0
2
4
6
8
10
12
Japan
Canad
a
German
yIndia
Netherl
ands
United
Kingdo
mChin
a
Switzerl
and
South K
orea
Mexico
Kilo
s in
Mill
ions
20152016201720182019
MAJOR INK IMPORTSNAICS 32591
58
Source – U.S. Census Bureau
EMERGING ISSUES
59
COVID-19KEY POINTS:
• THE OUTBREAK OF THE NOVEL CORONAVIRUS (COVID-19) IS FOR THE TIME BEING THE MOST SIGNIFICANT BLACK SWAN OF 2020 AND POSSIBLY THE LARGEST SINCE THE END OF THE SECOND WORLD WAR FOR MOST OF THE WORLD ECONOMIES
• THE IMPACT OF COVID-19 IS BY NOW SIGNIFICANTLY LARGER THAN SARS IN 2002-2003 AND THUS CANNOT AT THIS STAGE NO LONGER BE COMPARED TO IT; THE NUMBER OF CONFIRMED CASES BY MARCH 25 EXCEEDED 414,000 GLOBALLY WITH FEW COUNTRIES UNAFFECTED; THE NUMBER OF CASES IN EUROPE EXCEEDS 220,500 AND NUMBER OF DEATHS HAS REACHED 12,000
• THE DISTURBANCE TO INDUSTRIAL PRODUCTION AND GLOBAL TRADE FLOWS AND GLOBAL LOGISTIC NETWORKS COULD BE MORE SEVERE DUE TO A DRAG CAUSED BY THE PROLONGED PRODUCTION SHUTDOWNS
• THE CENTER OF THE COVID-19 PANDEMIC ACCORDING TO THE WHO IS IN EUROPE WITH ITALY (ESPECIALLY LOMBARDIA) AND SPAIN THE MOST AFFECTED STATES WITH HEALTH SYSTEMS UNDER EXTREME PRESSURE
• THE GLOBAL SPREAD OF THE COVID-19 EPIDEMIC IS THE SINGLE BIGGEST RISK FACING THE WORLD ECONOMY IN EARLY 2020; FROM AN ECONOMIC POINT OF VIEW Q1 IS LOST, Q2 IS UNLIKELY TO BRING A MAJOR IMPROVEMENT
• IHS MARKIT ESTIMATES THAT GLOBAL GROWTH IN 2020 WILL BE 1.7% AND 2.7% IN 2021 AND ARE SIGNIFICANTLY LOWER THAN PRIOR ESTIMATES; THE FORECASTS FOR GLOBAL TRADE HAVE ALSO BEEN CUT BY GTA FORECASTING TO 1.5% IN 2020 AND 3.8% IN 2021
• IN CONTRAST TO THE GLOBAL FINANCIAL CRISIS OF 2008-2009, WE ARE NOW DEALING WITH THE REAL-SIDE CRISIS WITH ACTUAL IMPACT ON PRODUCTION, GLOBAL VALUE AND LOGISTIC CHAINS IN ADDITION ADVERSELY AFFECTING GLOBAL DEMAND AND HAVING A POTENTIAL OF LEADING TO A MAJOR FINANCIAL CRISIS
60
Source: IHS Markit
TRADE COMMISSION REVIEW
• THE USMCA WAS APPROVED BY THE US CONGRESS AND ENTERED INTO FORCE ON JAN. 16, 2020.
• THE US-JAPAN TRADE AGREEMENT WAS SIGNED BY BOTH COUNTRIES ON OCT. 7, 2019.
• THE US-CHINA PHASE ONE AGREEMENT WAS SIGNED ON JAN. 15, 2020. A PARTIAL ROLLBACK OF TARIFFS HAS ALSO BEEN ANNOUNCED. THE US-CHINA PHASE ONE AGREEMENT WILL NOT REQUIRE CONGRESSIONAL APPROVAL TO ENTER INTO FORCE.
61
BREXIT
• THE UK LEFT THE EU ON 31 JANUARY 2020 AND HAS NOW ENTERED AN 11-MONTH TRANSITION PERIOD.
62
CHINA TRADE ISSUE
63
EMPLOYMENT SHORTAGE
64
Source: Bureau of Labor Statistics
65
Source: Bureau of Labor Statistics
66
Source: Bureau of Labor Statistics
67
Source: Bureau of Labor Statistics
GOVERNMENT
68
NAM MANUFACTURERS’ OUTLOOK SURVEY: HOW FIRMS ARE ADDRESSING THE SKILLS
SHORTAGE (FOURTH QUARTER 2018)
69
Source: National Association of Manufacturers
LEGISLATIVE AND REGULATORY IMPACTS
70
Source: Printing Industries of America
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