2018 marked the city of new orleans’ 300th anniversary! · -marguerite green, agriculture...

LOCAL IMPACT

2018 KEY SERVICES

LOCAL VALUE

2018 LOCAL CONTENT AND SERVICE REPORT TO THE COMMUNITY

WYES tells the stories that matter to our community.

In 2018, WYES provided several key local services to our community.

WYES' local services have a deep impact in the Greater New Orleans and Mississippi Gulf Coast areas.

WYES was founded in April 1953 on one fundamental idea: that educa=on could be enhanced and made available to all through technology. It is the oldest public television sta=on serving New Orleans, southeast Louisiana and the Mississippi Gulf Coast. WYES is the 12th oldest PBS sta=on in the na=on and is our region’s most accessible educa=onal ins=tu=on. Each week as many as one million users are inspired, entertained, enlightened and educated both on and off the air.

Off screen, WYES increases its community impact by using social media, website and email blasts to members and viewers. WYES partners with local print, radio and television media to increase awareness of all that WYES has to offer.

This report will highlight many of the key local services WYES provides to our community which includes award-winning local cultural documentaries, and top educa=onal, public affairs and community ini=a=ves created by WYES. Programming highlights include:* NEW ORLEANS TRICENTENNIAL PROJECT * RESHAPING A GREATER NEW ORLEANS: GOOD EATING...GOOD HEALTH * THE MIGHTY MISSISSIPPI: ELECTRONIC

FIELD TRIP * TEACHING FOR EXCELLENCE: A WYES COMMUNITY FORUM * INFORMED SOURCES * STEPPIN’ OUT * OUTREACH INITIATIVES

As a PBS member sta=on, WYES serves the community with the highest quality programming and educa=on services. WYES uniquely combines elements of a library, school, museum, concert hall and theatre to become a local cultural and educa=onal resource without walls.

WYES is commiTed to producing award-winning programs that showcase our dis=nct local culture, along with the excellent na=onal PBS service.

2018 marked the city of New Orleans’ 300th Anniversary!

WYES is New Orleans’ Storyteller!

— TRICENTENNIAL MOMENTS & MARKERS —

WYES produced over 200, two- to three-minute features highligh=ng the city’s unique history, heritage and culture. The moments can be viewed on WYES-TV and online at wyes.org. Addi=onally, locals and tourists can scan a QR code

located on black and gold markers at historic sites throughout New Orleans.

Through the generosity of the Gayle and Tom Benson Charitable Founda=on, WYES is proud to announce that several sites will now have permanent bronze plaques that will last a life=me.

WYES Producers, Marcia Kavanaugh and Tom Gregory, won a 2017 Suncoast Regional EMMY® for their Tricentennial Moment compilaFon.

— ELECTRONIC FIELD TRIPS —They’re free and less =me-consuming than a real field trip. WYES has produced four interac=ve lessons including

THE BATTLE OF NEW ORLEANS, WE’RE ALL IN THIS TOGETHER: HOW STUDENTS LIKE YOU EXPERIENCED THE DAY OF INFAMY and more recently…

during REMEMBER PEARL HARBOR: HOW STUDENTS LIKE YOU EXPERIENCED THE DAY OF INFAMY, WYES partnered

with The NaConal WWII Museum commemora=ng the 75th anniversary anniversary of the surprise Japanese aTack on Pearl Harbor. Winner of a 2017 Suncoast Regional EMMY Award!

In this year’s, THE MIGHTY MISSISSIPPI, students were taken along the river’s more than

2,000-mile journey from the headwaters at Lake Itasca in Minnesota to the city of New Orleans then onto the swamps of south Louisiana where the river flows into the Gulf of Mexico.

— DOCUMENTARIES —

WYES con=nues to preserve our city’s rich history in THE BATTLE OF NEW ORLEANS: A MEANINGFUL VICTORY, NEW ORLEANS AND THE MISSISSIPPI RIVER and NEW ORLEANS: THE FIRST 300 YEARS.

— BOOK —

New Orleans: The First 300 Years shares images and ar=facts from The Historic New Orleans Collec=on’s holdings in this work from WYES and Pelican Publishing. Twenty-two authors, including WYES producers Peggy ScoT Laborde

and Errol Laborde, contributed to 23 topics that explore the city over the last 300 years.

2018 marked the Tricentennial of the founding of our amazing city — New Orleans!

WYES’ mul=-year, mul=-faceted project is brought to you by:

WYES STORIES OF IMPACT

http://wyes.org

http://wyes.org

RESHAPING A GREATER NEW ORLEANS: GOOD EATING...GOOD HEALTH

WYES con=nued its award-winning RESHAPING A GREATER NEW ORLEANS series with GOOD EATING...GOOD HEALTH in January 2018.

Host and producer Marcia Kavanaugh and Food Network 2016 Teen Chopped Champion Kid Chef Eliana De Las Casas explored the latest trends in making healthy meal choices in a region known for its culinary excess. With most of our area’s chronic diseases related to diet, this RESHAPING installment examined new ini=a=ves that teach proper nutri=on to all ages and make healthy food accessible to everyone. From schoolyards to restaurants and medical school classrooms, food pantries to farmers markets, the shig towards ea=ng for good health outcomes is explained by nutri=on experts and local chefs, with hints on finding the freshest ingredients for the tas=est meals. Resources are available online at wyes.org. The program featured the following guests:

-Claudia Barker, Execu=ve Director, Edible Schoolyard New Orleans-Megan Brummer, Lead Chef Educator, Green Elementary-Craig Forsythe, Forsythe Honey Farms -William Giannobile, Westbank Club Director, Boys & Girls Clubs of Southeast Louisiana -Marguerite Green, Agriculture Instructor, New Orleans Center for Crea=ve Arts -Angelina Harrison, Director of Markets, Crescent City Farmers Market -Chef Tom Hinyup, Owner, Sun Ray Grill -Molly Kimball, Die==an, Ochsner Eat Fit NOLA Founder-Jasmine Meyer, Director of Programs & Partnerships, Second Harvest Food Bank-Chef Leah Sarris, Program Director, The Goldring Center for Culinary Medicine, Tulane University -Chef Carl Schaubhut, Co-Owner, DTB Restaurant-Rosamar Torres, Programs Manager, Sankofa

Made possible by Baptist Community Ministries


BACKSTAGE NEW ORLEANS: ANTIQUES ROADSHOW Last July, more than 5,000 people carried and carted over 10,000 treasures into the New Orleans Ernest N. Morial

Conven=on Center, where ANTIQUES ROADSHOW appraisers heard tales of family heirlooms and flea market finds. WYES reporter Tom Gregory got a backstage pass to check out what it takes to produce the most watched show on PBS. Gregory got a chance to sit down with ROADSHOW execu=ve producer Marsha Bemko, ROADSHOW line producer

Jill Giles, appraisers and locals wai=ng in line for their treasures to be appraised. #RoadshowNewOrleans


Congratulations to

host Tom Gregory on his

2018 Suncoast Regional EMMY® Award

for

Best Magazine Program for

BACKSTAGE NEW ORLEANS: ANTIQUES ROADSHOW!



WYES STREAMED LIVE WEBCAST FROM YOUTHFORCE NOLA CAREER EXPO

WYES streamed a live webcast in March 2018 from the YouthForce NOLA Career Expo at The Senator Nat G. Kiefer University Of New Orleans Lakefront Arena.

Marcia Kavanaugh, WYES Community Projects Producer, hosted the webcast exploring opportuni=es in the high-wage, high-demand health sciences, digital media/IT and skilled crags industries. Kavanaugh talked with industry leaders about the future jobs available for today’s high school students, and interviewed educa=on and training providers about student pathways to career readiness.

During the event, about 2,400 sophomores from 19 New Orleans public high schools toured career sta=ons set up by more than 75 companies, organiza=ons, universi=es, community colleges and other training providers. In addi=on to its live webcast, WYES set up its own career sta=on in the digital media sec=on of the Expo.



WYES STUDIES THE STATE OF PUBLIC EDUCATION

WYES con=nued its award-winning RESHAPING A GREATER NEW ORLEANS series with ASSIGNMENT EDUCATION in June 2018.

The program examined what makes a quality public educa=on as the Orleans Parish School Board prepared for unifica=on: the return of schools taken over by the state’s Recovery School District following Hurricane Katrina. RESHAPING A GREATER NEW ORLEANS: ASSIGNMENT EDUCATION explored the call to vastly expand access to early childhood educa=on to prepare children for success in kindergarten. The report also focused on career readiness ini=a=ves such as YouthForce NOLA and the New Orleans Career and Technical Center. Parents of students in public schools discuss what they think is working in educa=on today and what s=ll needs to be addressed.

The producers interviewed state and local educa=on leaders including charter school administrators and educators, students, and advocates. Louisiana Superintendent of Educa=on John White told WYES that the Orleans Parish School Board is ready for unifica=on. Community Projects Producer Marcia Kavanaugh narrated the hour-long special, which she wrote and produced with veteran broadcast colleague Paula Pendarvis.


In November 2018, over 1,000 educators naConwide

registered over 25,000 students for

THE MIGHTY MISSISSIPPI: ELECTRONIC FIELD TRIP.

NO PERMISSION SLIP NEEDED! Student reporters along with hosts Tom Gregory and Jonathan Foret, Execu=ve Director of the South Louisiana Wetlands Discovery Center, guided students along the river’s more than 2,000-mile journey from the headwaters at Lake Itasca in Minnesota to the city of New Orleans then onto the swamps of south Louisiana where the river flows into the Gulf of Mexico.

STEPPIN’ OUT Filmed in Studio A at the WYES PauleTe and Frank Stewart Innova=on Center for Educa=onal Media, this weekly program hosted and produced by Peggy ScoT Laborde, highlights our area’s arts and entertainment scene. The program con=nues to air weekly on WYES on Fridays at 7:30 p.m. and 11 p.m.

INFORMED SOURCES Produced by Errol Laborde and hosted by Marcia Kavanaugh, this award-winning weekly roundtable features news analysis through the perspec=ve of local journalists. For more than three decades, the half-hour program has examined the issues facing our area — from poli=cs and poli=cians, to educa=on, business, the environment, local events and history. The program airs Fridays at 7 p.m. and 11:30 p.m.

LIVE from the Sheraton and MarrioB Hotels in downtown New Orleans, WYES presents...

THE 2018 REX BALL AND THE MEETING OF THE COURTS OF REX AND COMUS Hosts Peggy ScoT Laborde and Errol Laborde provide coverage and background informa=on on one of the highlights of the Mardi Gras season. The three-hour plus broadcast was also streamed on wyes.org where viewers around the world watched online.


http://wyes.org

The 26-part na=onal cooking series, released April 2018, hosted by Kevin Belton explores the wide mix of cultures that contribute to the dis=nc=ve food of New Orleans, including Cuban and Vietnamese cuisines. Chef Belton con=nues his mission: teaching home cooks the hallmarks of New Orleans’ flavorful cuisine while lenng the good =mes roll Kevin-style. Viewers learn how to prepare — Crawfish Pie, BBQ Ribs with Sweet Coffee Rub, Roast Pork with Plantain, Sweet Potato Ravioli, Trout en Papillote, Stuffed Arepas, Homemade Jerky, Coconut Cake…and so much more! KEVIN BELTON’S NEW ORLEANS KITCHEN follows the success of his first series NEW ORLEANS COOKING WITH KEVIN BELTON. In April 2019, WYES along with American Public Television will release his third series K E V I N B E L T O N ’ S N E W O R L E A N S CELEBRATIONS!

WYES PROGRAMMING SEEN NATIONALLY

2018 Suncoast Regional EMMY Award

WINNER Best Instructional PrograM

WYES PROGRAMMING SEEN NATIONALLY

TOM BENSON: THE LIFE AND LEGACY OF A NEW ORLEANS SAINT presented by Ochsner Health System looks at the life of the auto dealer, banker and media magnate who made his fortune in San Antonio, and is best known as the owner of the New Orleans Saints and Pelicans. Most recently, the PBS sta=on KLRN in San Antonio aired the documentary. Working with the Saints organiza=on, the produc=on crew was given access to private moments with Tom Benson and his wife Gayle. Taping began in 2017 with Benson’s 90th birthday celebra=on. The documentary includes a behind-the-scenes look at Benson’s game day tradi=ons beginning with a private mass in the Mercedes-Benz Superdome.

Angela Hill, former WWL-TV/New Orleans news anchor and radio host, narrates.

Terri Landry is producer/director.

ACTOR JOHN GOODMAN, WHO NOW CALLS NEW ORLEANS HOME,

NARRATES!

From the yellow fever epidemic to the booming export of coTon to Europe and trade with Central and South America, to a rare 1981 interview with playwright Tennessee Williams, NEW ORLEANS: THE FIRST 300 YEARS shares stories of a now 300- year-old city. NEW ORLEANS: THE FIRST 300 YEARS was part of WYES-TV’s ongoing coverage of the city’s Tricentennial celebra=on produced in associa=on with The Historic New Orleans Collec=on and the Meraux Founda=on. Addi=onal sponsors include the City of New Orleans, The Feil Family, Edward Wisner Dona=on and the WYES Producers Circle, a group of generous contributors dedicated to the support of WYES’ local programs.

NEW ORLEANS: THE FIRST 300 YEARS is produced by Peggy ScoT Laborde. The film is distributed to public television sta=ons na=onwide by American Public Television.

Along with local partners,

WYES Outreach provides

services to our entire viewing area!

#EducationFirst#WYESOutreach

WYES ParCcipates in Many Community Events Throughout the Year Thanks to

WYES Outreach Manager Monica Turner

• CelebraCng Black History Month several INDEPENDENT LENS “Tell Them We Are Rising” screenings were held

• Resources provided by “Sesame Street In CommuniCes” were shared at the Urban League of LA Schools Expo

• New Orleans Museum of Art Family Fest • YouthForce NOLA Career Day • During Financial Literacy Week visited area schools

sharing — Curious George Saves His Pennies Reading • Celebrated World Oceans Day with SPLASH AND

BUBBLES at the Louisiana Children’s Museum • Children's Museum of St. Tammany received a visit

from Curious George • New Orleans City Park Friends Fest • COAST (Council on Aging St. Tammany) and Boys and

Girls Clubs visit with Curious George • AMERICAN EXPERIENCE “Chinese Exclusion Act”

Screening & Discussion with the NaConal Park Service

• Culture Collision at the Contemporary Arts Center • THE GREAT AMERICAN READ Screening & Discussion

in Mandeville • INDEPENDENT LENS “Dawnland” Screening &

Discussion at the Houma Tourism Center • WYES StaCon Tours

WYES IN THE COMMUNITY

WYES Outreach serves the Greater New Orleans viewing area by hos=ng and par=cipa=ng in ac=vi=es that expand PBS media content beyond broadcast. Community partnerships are vital. Throughout the year, screenings and events have been planned with STEM Nola, the Louisiana Children’s Museum, Delgado Community College, United Houma Na=on Tribe, Jean LafiTe Na=onal Historical Park & Preserve, Arts Council of New Orleans, Hispanic Resource Center – just to name a few, as well as numerous local schools and libraries. WYES Community Outreach focuses on those students who lack the basic early learning skills to succeed in school. Hands-on ac=vi=es with seniors and educa=onal training sessions for caregivers and teachers are also a priority for Outreach. We seek to do this in many different ways as you will see in the report.

Outreach begins where our programming ends — increasing the community’s awareness of what WYES has to offer.

Pictured: WYES Outreach Manager Monica Turner


Showcasing the PBS program SPLASH AND BUBBLES was a blast at the Louisiana Children’s Museum (LCM) and during STEM Nola Fest at Joe Brown Park. During WORLD OCEAN’s DAY at LCM, families had a fun day of exci=ng group events including underwater stories read aloud by WYES Outreach Manager Monica Turner. WYES also hosted a table with SPLASH AND BUBBLES ac=vity sheets and show informa=on to make marine science fun for kids ages 4-8.

At STEM Nola Fest, WYES hosted a SPLASH AND BUBBLES ac=vity space where par=cipants learned about the show and its theme around oceanography. Par=cipants took pictures with character standees, had a great =me learning about hydrodynamics, buoyancy, steam and making slime - all water based ac=vi=es!

WYES hosted a free screening of INDEPENDENT LENS “Dawnland,” a feature documentary film going inside the first truth and reconcilia=on commission for Na=ve Americans in foster care, with the United Houma Na=on tribe in Gray, LA. The film was part of Na=ve American Heritage Month programming on PBS.

The Houma Na=on 300+ years ago was located in Central Louisiana. It was not un=l the 1940s that Houma children could aTend school, and even then a quality educa=on was s=ll unavailable. In an effort to provide educa=on for their children, several families moved to the outskirts of New Orleans in the lower areas of Jefferson, St. Bernard and Plaquemines parishes. Here Houma students could aTend school and were able to graduate. WYES is proud to partner with The United Houma Na=on, who today is composed of a very proud and independent people who have close =es to the water and land of their ancestors.


WYES Outreach’s long-=me partnership con=nues with Delgado Community College’s Care and Development of Young Children (CDYC) program which helps prepare students for the workforce. Using PBS Kids content,

WYES par=cipates in these workshops on direct care, curriculum development, and/or the literacy and STEM programs for young children.

Everyone’s favorite monkey, Curious George, traveled from Orleans Parish to St. Tammany Parish visi=ng grammar schools, libraries and museums.

Curious George helps share the show's themes of learning, forgiveness and playful curiosity.


Both the WYES Outreach and Membership Departments par=cipated in Culture Collision 9, a one-of-a-kind Big Easy celebra=on, presented by

WWNO and the Contemporary Arts Center New Orleans (CAC) celebra=ng nonprofit visual and performing arts organiza=ons.

The event is free and open to the public.

THE GREAT AMERICAN READ "Launch Special” was held at the Mandeville Trailhead. The free community event featured local authors, book signings, screening, giveaways and refreshments. The event coincided

with the launch of PBS' THE GREAT AMERICAN READ series. We were very thankful to partner with theCity of Mandeville, St. Tammany Parish Library, the Jane Austen Literary Fes=val Northshore Literary Society

and Sisters in Crime of Greater New Orleans.

2018 LOCAL CONTENT AND SERVICE REPORT TO THE COMMUNITY MEASURING IMPACT

WYES is commiTed to engaging our audience through crea=ve use of social media. We enthusias=cally use wyes.org, Facebook,

Instagram, Twiier, and You Tube!

With over 10,100 Facebook friends and over 20,000 acCve contacts in our email blasts –

WYES is able to update viewers with the latest programming and event informa=on.

WYES con=nues to forge many important media partnerships which help us spread the word about

our programming, services and special sta=on events. Some of these partnerships include

New Orleans Magazine, WWNO Radio, OJeat magazine, Southern Jewish Life,

NOLA Family Magazine, Inside New Orleans magazine, Inside Northside magazine and more.

WYES strives to use all means possible to conCnually engage and inform our

audience of all that we have to offer!

“There is nothing I don't enjoy on WYES. Always wonderful. What a gik WYES is!”

– Marie, Metairie

WYES con=nues to reach itsgrowing audience using social media.

“Wonderful local staCon that helps us maintain our

knowledge of our city's historical value.”

— Valerie, New Orleans

DIAL12, WYES’ monthly program guide, is included

inside New Orleans Magazine! It reaches 20,000 homes,

including 8,000 WYES members each month.

Created by Aislinn Hinyup, WYES VP, Communica=ons @2019

2018 marked the city of new orleans’ 300th anniversary! · -marguerite green, agriculture...

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