Bringing Organizational Culture and Leadership to the Bottom Line.

Ann Arbor

Zurich

Shanghai

Our research is the difference. Our mission is to improve your

Profitability, Innovation, Sales Growth, Return on Investment,

Employee Satisfaction, Customer Satisfaction,

and Quality by improving your

Organizational Culture and

Leadership.

Bringing Organizational Culture and Leadership to the Bottom Line.

MISSIONDirection...Purpose...Blueprint

Defining a meaningful long-term direction for the organization

“Do we know where we are going?”

ADAPTABILITYPattern...Trends...Market

Translating the demands of the business environment into action

“Are we listening to the marketplace?”

CONSISTENCYSystems...Structures...Processes

Defining the values and systems that are the basis of a strong culture

“Does our system create leverage?”

INVOLVEMENTCommitment...Ownership...Responsibility

Building human capability, ownership, and responsibility

“Are our people aligned and engaged?“

Denison Consulting has developed what many regard as the world’s best organizational and leadership diagnostics. Founded by Daniel R. Denison, Ph.D. and William S. Neale M.A., M.L.I.R in 1998, we provide research-based tools designed to improve the bottom-line performance of leaders, teams, and organizations.

Built on over two decades of research and used by organizations globally, our Organizational Culture, Leadership Development, and Team 360 surveys allow you to identify your strengths and weaknesses. Research has shown that these factors impact sales growth, market share, quality, innovation, employee satisfaction, customer satisfaction, and financial performance.

Our diagnostic surveys allow your organization to align culture and leadership to accelerate the achievement of your goals. We benchmark your scores against our global database in four key areas: Mission, Consistency, Involvement, and Adaptability. Accurately diagnosing your specific areas of strengths and weaknesses is the first step in the change process and directs the individual, team, or organization towards specific targets of action. Our surveys build accountability into the change process by enabling you to track and monitor your progress towards desired improvement goals.

About Denison

(734) 302-4002 | www.DenisonCulture.com

The Consulting Network – We’ve created a global Consulting Network to support your organization’s improvement efforts. Along with our Senior Consultants, we provide the right amount of support for your needs ranging from full consulting support, report debriefing, action planning, to training for members of your organization. This system is designed to give you the support you deserve.

The Denison ApproachThe Denison Approach supports your need for choices in the change process, giving you the support you need, where you need it as you focus on your improvement efforts.

Global Focuson Performance

InnovativeWeb-Based Delivery

SupportingClient Choices

Our Researchis the Difference

DeliverySystemConsulting

Network

TheModel

We strive to provide flawless accuracy in our surveys and reports, speed and ease of use in our delivery system, and flexibility to tailor consulting support to meet your organization’s needs. If you are not successful, we are not successful.

The Denison Model – Our research shows that successful organizations attend to the four traits in our model: Mission,

Consistency, Involvement and Adaptability. Our surveys allow your organization to leverage your organizational

culture, leadership or teams to improve your performance.

The Delivery System – Our surveys are available on our world-class delivery system

allowing your organization flexibility, ease of customization, and speed of delivery. We

continue to develop innovative systems such as our On-Demand Reporting Library and Action

Planning tools to help you maximize your performance improvement efforts.

(734) 302-4002 | www.DenisonCulture.com

The Denison Organizational Culture Survey and Change Monitor

1719

15

21

22

2020 14

21

9

20

24

84

67

75 82

80

80

7777

8070

83

81

Average ROE = 6%

Low PerformingOrganizations

High Performing Organizations

Our research shows that companies with higher culture scores also have higher Return on Equity. (Based on a study of 161 publicly traded companies from a broad range of industries.)

Average ROE = 21%

The Denison Organizational Culture Survey is a 60-item survey designed to assess an organization’s strengths and weaknesses as they apply to organizational performance. The survey has been used by thousands of organizations globally to benchmark their organizational culture against a normative database and develop action plans for improvement. Tracking change over time provides a useful measure of your organization’s progress. The Denison Organizational Culture Survey:

• Captures and presents results in real-world business language, making it easy to translate results into effective actions.

• Leverages a well-researched, credible, and fully validated model and theory of organizational culture.

• Measures fundamental characteristics of effective organizations, going beyond the narrow focus of traditional engagement surveys to include how well your employees are engaged in your organization’s market, mission, systems, and people.

The Denison Organizational Culture Survey: Change Monitor is a targeted pulse survey that your organization can use to track progress and promote accountability in the change process. Implemented at specific short-term intervals after your organization has reviewed the results on the Denison Organizational Culture Survey, the Culture Change Monitor enables you to monitor progress in two to three selected indexes allowing you to gauge the effectiveness of your action planning and make any necessary course corrections.

The Denison Organizational Culture Survey

The Denison Organizational Culture Survey: Change Monitor

(734) 302-4002 | www.DenisonCulture.com

The Denison Leadership Development Survey and Change Monitor

Effective Leader

66

97

90 94

97

93

86

85

9089

93

80

Combined Other

Ineffective Leader

1620

13

13

16

2824 10

11

19

2621

Combined Other

The Denison Leadership Development Survey is a diagnostic tool that provides leaders and managers with multi-source feedback on a set of twelve leadership skills and practices that can impact bottom-line organizational performance. Based on the Denison model, this survey measures specific aspects of an individual manager’s leadership skills and practices, and benchmarks them to other leaders in our global database. The survey also compares an individual manager’s self-perception with that of his or her supervisor, peers, and direct reports using confidential 360-degree feedback.

The Denison Leadership Development Survey

The Denison Leadership Development Survey: For Individual Contributors

The Denison Leadership Development Survey: For Individual Contributors was developed as a 360-degree assessment tool for non-supervisory employees. Based on the Denison model, this survey is designed to give a simple, yet comprehensive analysis of the skills of individual contributors in an organization by evaluating the underlying leadership traits and work practices that influence organizational performance. This survey compares self-survey results with peers and supervisors making it highly useful for professional and leadership development.

The Denison Leadership Development Survey: Change Monitor

The Denison Leadership Development Survey: Change Monitor is a targeted pulse survey that your leaders can use to track progress and promote accountability in the development process. Implemented at specific short-term intervals after the leaders review their results on the Denison Leadership Development Survey, the Leadership Change Monitor enables leaders to monitor their progress in two to three selected indexes allowing them to gauge the effectiveness of their action planning.

(734) 302-4002 | www.DenisonCulture.com

Consulting NetworkOur global network of consulting professionals can help you to turn diagnosis into action. Our Consulting Network of over 200 individuals and firms along with our Senior Consultants are experienced in our approach to creating change and organizational improvement. With offices in North America, Europe, and Asia, we can help coordinate support for your organization’s performance improvement efforts around the world.

Action Planning SupportSupport during the action planning phases is crucial to successfully creating change. We can support your action planning and follow-up efforts many different ways ranging from consulting support to our online action planning tools. Our approach allows your organization to focus on developing specific and appropriate action plans and track your progress over time.

Internal trainingOur consultants are also available to train and support individuals within your organization in the Denison approach. This allows your internal staff the tools to be able to conduct effective upfront planning, debriefing, and action planning sessions based on your Denison Survey Results.

WorkshopsThe Denison Workshop is designed to help consultants, executives, and managers learn how to incorporate Denison tools to improve profitability, customer satisfaction, employee satisfaction, quality, and growth. The Workshop is an excellent opportunity to learn in a small class setting from those who know the Denison model best!

Denison Understands Your Need for Flexibility and Choice in the Change ProcessWe understand your need for flexibility and choice in the change process. We offer a range of services that allow you to utilize just the support you need, just when you need it.

(734) 302-4002 | www.DenisonCulture.com

Research The Denison model and surveys are based on over two decades of research. Research continues to be the hallmark of our approach linking organizational culture, teams, and leadership to bottom-line performance. Our ongoing efforts continue to build on this link:

Our Research is the Difference

• Organizational Performance – Our research is focused on understanding the impact of organizational culture, leadership, and teams on business performance.

• Publishing – We contribute to both the academic and business literature, and also publish our own Case Studies and Research Notes.

• Research Network – Our Research Network includes faculty and students at top-ranked Universities around the world who work with our research staff, clients, and client managers to conduct-cutting edge research and practical application to client questions.

• Client Customization – We also bring our research capabilities to bear on client-focused innovations and custom applications.

(734) 302-4002 | www.DenisonCulture.com

Survey Research & Development by:Daniel R. Denison, Ph.D.

William S. Neale, M.A., M.L.I.R

Copyright © 2007-2008 Denison Consulting, LLC

www.DenisonCulture.com