2009-2011 strategy

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2009-2011 Strategy Action Plan 2009 Appraisal

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2009-2011 Strategy. Action Plan 2009 Appraisal. Theme of the Strategy. “Sustainable growth through focused development and efficient resource utilization ”. Core Business. To enable a sustainable environment for the game of rugby. - PowerPoint PPT Presentation

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Page 1: 2009-2011  Strategy

2009-2011 Strategy

Action Plan 2009 Appraisal

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Theme of the Strategy

“Sustainable growth through focused development and efficient resource utilization ”

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Core Business

1. To enable a sustainable environment for the game of rugby.

2. To secure resources i.e. financial, human, technical and technological

3. To govern, grow and enhance stature of the game.

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Mission & Vision

MissionProvide an enabling environment for Rugby to grow in Kenya, by securing a sustainable resource base to govern and enhance the stature of the game

VisionTo be the top ranked rugby playing nation in Africa, while being the most successfully governed, played and managed sport enjoyed by all Kenyans.

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Core Values

Integrity Discipline Teamwork Professionalism Entrepreneurship Excellence Stewardship Social Responsibility

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Goals

1. Grow rugby personnel numbers and enhance competitions

2. Skills Enhancement3. Visibility and awareness4. Rugby Infrastructure5. Management Structures6. National Teams Performance7. Revenue Generation

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Initiative Status

1. Produce report documenting: Historical data to determine conversion rate, Number of personnel (players, referees, coaches administrators) at each level, Desired growth and retention targets for each level for the plan period.

Draft report produced. Was not finalized / presented to board for formal adoption. projection for plan period (2009-2011 based on factor of 25%. 2009 data collection to evidence achievement on-going. target 60% accomplished. To be finalized in the next action plan 2010.

2. Establish and implement policy on Under 20 development at Club level by 28th Feb 2009

No formal policy put in place by Board though draft prepared. 2009 served as pilot year based on draft policy. Target not achieved. To be carried forward to next action plan.

Goal 1: Grow Rugby Personnel Numbers and Enhance Competitions

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Initiatives Status

3. Execute 10 competitions for Under 20

6 - U20 tournaments held Mean Machine 3, Mwamba 1, KCB 1, Nondies 1 target short by 4 tournaments

Circuit won by Strathmore, Impala 1st Runner up Initial Interest high. First tournament met nearly all aspects of draft U20 policy interest waned in subsequent tournaments because of policy issues ignored or weakly handled U20 fixtures between capable clubs to be considered in 2010

Goal 1: Grow Rugby Personnel Numbers and Enhance Competitions

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Initiatives Status

4. Strengthen age grade program by launching primary schools program in conjunction with GoK

Key Development Project in 2009. Program Launched in January 2009 with Ministry of Education / KEPSSA Received significant IRB support GBP 50,000 as it was a key aspect of JWRT Legacy Program divided into two phases Teacher Training & Competitions 6 Level I Coaching/Officiating courses for Primary School Teachers (150) undertaken in Kisumu Poly(Nyanza), Eregi(Western), Kigari(Central), Menengai (Rift Valley), Shimo La Tewa (Coast & N. Eastern), Nairobi Primary (Nairobi & Eastern) Competitions phase stalled due to budgetary constraints (on 6 of 45 competitions held).

5. Re-package Eric Shirley, add excitement and ensure it is a progression from U20 by 31st March 2009

Not Yet Done. Target not accomplished. Affected by U20 policy. To be done in 2010.

Goal 1: Grow Rugby Personnel Numbers and Enhance Competitions

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Initiatives Status

6. Execute 45 age grade tournaments as follows: 36 U14 competitions 8 U16 provincial tournaments 1 provincial 7s U19 tournament

6 U14/U16 competitions Provincial U19 7s Tournament held during Safari Sevens Target not achieved.

7. Establish policy on Affirmative Action to support growth of Clubs outside Nairobi by 31st March 2009

Not Yet Done. No formal policy put in place. Carried forward to 2010

8. Implement Affirmative Action Policy to support Clubs outside Nairobi by:

Supporting Western RFC in ESS Supporting Regional Leagues Supporting Home ground Advantage for ESS / U20 teams outside Nairobi Cash/resource incentives/support where possible

Support to Western RFC (KES 50,000 disbursed) No Regional leagues e.g. western circuit but ESS Western Conference to be formed and included in 2010 fixtures

Goal 1: Grow Rugby Personnel Numbers & Enhance Competitions

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Initiative Status

9. Establish and implement policy on provision of support and incentives for Clubs with a women's team by 30th April 2009

Formal policy not yet established by Board. KES 60,000 disbursed to Mwamba RFC for Uganda tour

10. Execute 5 tournaments for women at Club level as follows:

2 10s tournaments 2 7s tournaments 1 15s tournament

Target was not accomplished.

11. Ensure 50% conversion from trained to practising referees

Target off mark due to funding challenges. To be pursued in 2010.

12. Establish and implement policy on retention of match officials by 31st May 2009

Formal policy not presented to Board for approval. Carried forward to 2010.

Goal 1: Grow Rugby Personnel Numbers & Enhance Competitions

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Initiative Status

13. Phase I re-orientation of national season to conform to international structure

Season oriented & fixtures released on 11th Jan 2010. am is to have a progressive season & much less Club vs Country politics and target 2015 RWC qualification. Shorter 2010 season approved with 2011 season starting in 2010. Draft fixtures 2010/2011 released for discussion.

14. Revive and enhance regional competitions /subsidiary competitions

Western Kenya League Coast U20 Circuit Universities U20 Circuit

competitions not held. Finances unavailable in 2009. To be pursued in 2010. Target not achieved

Goal 1: Grow Rugby Personnel Numbers & Enhance Competitions

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Initiative Status

15. Successfully stage the Junior World Rugby Trophy

Broadly successful inspite of late offer by IRB. Financial deficit about KES 9m legacy program highly successful. 23 report recommendations can be built in local tournament operations. Key learning points include Tournament Director, Match Commissioner & Match Run Sheets roles reasonably good performance from Kenya U20 (4th position)

16. Successfully stage the 14th Edition of the Safari Sevens

Broadly successful staging various logistical challenges – electricity, media & huge crowds Kenya far too strong for all participants (most competitive against Kenya was raiders from SA, a wild card entry) Preliminary Report – KES 12m Surplus

Goal 1: Grow Rugby Personnel Numbers & Enhance Competitions

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Initiative Status

17. Successfully stage the Rugby Super Series and ensure participation of 1 franchise from Tanzania and 2 from Uganda

2 franchises from Uganda (tho’ Kobs top players missing due to internal issues with URU) Tz pulled out & replaced by Scorpions (Western/Mombasa) Ground / drought condition affected ability to stage games in Kakamega / Nakuru. Reported Surplus – KES 1.2m

Goal 1: Grow Rugby Personnel Numbers & Enhance Competitions

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Initiative Status

18. Successfully stage competitions: Kenya Cup Chairman's Cup Eric Shirley Shield Enterprise Cup Mwamba Cup National Sevens Circuit Grand Slam

Kenya Cup won by Impala (No Sponsor) Chairman's Cup won by Kenya Harlequins (No Sponsor) ESS Winners – won by Kenya Harlequins II (No Sponsor).

More than 90% of games honored. Requires a sponsor West Kenya conference mooted

Enterprise Cup - won by Kenya Harlequins (No Sponsor) Mwamba Cup - won by KCB II No Sponsor) Grand Slam – won by Impala (No Sponsor) National Sevens Circuit - won by Strathmore University (Sponsored by Western Union Money Transfer Service.)

Goal 1: Grow Rugby Personnel Numbers & Enhance Competitions

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Goal 2: Skills Enhancement

What we want to doImprove/enhance the skills level of players, coaches, referees and administrators in order to improve overall performance.

Desired impact/result: (Mission) base for higher performance standards

Greater talent pool for national teams selection (Mission) Base for high sustainable financial resources

(Vision) More fans More enjoyable game Increased gate revenues Enhanced sponsorships

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Goal 2: Skills EnhancementInitiatives Status

1. Increase rugby personnel numbers at each skill level by organizing and delivering Clinics and Courses as follows: Level I Coaching & Officiating – 32 courses Level II Referees (attendance) – 7 courses Level II Referees (accreditation) – all grade one and international referees.Level II Coaches (attendance) – 8 courses Level II accredited Coaches – (all national teams coaches) Referee Coaching - 7 courses Referee Performance Assessor – 2 courses IRB Certified Educators – 1 course IRB 7s Coaching (attendance) – 7 courses IRB 7s Coaching (accredited) – National 7s Management

Level 1: 14 courses Level 2 Referees (attendance): 1 Level 2 Referees (accreditation): None Level II Coaching (attendance): 1 Level II Coaching accreditation for National Team Coaches: Not Yet done Referee Coaching: 1 Referee Performance Assessor: None IRB Certified Educators: None IRB 7s Coaching (attendance): 4 IRB 7s Coaching (accredited) for National 7s Mgt. – Not done

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Goal 2: Skills Enhancement

Initiatives Status

2. Introduce and run at least 4 courses on Club Administration and Management

Not Done. To be actioned in 2010. Important as they will help improve club structures & help them understand / align to Union strategy

3. Hold 1 up skill course for National Team Managers Not Done. Must be actioned in 2010.

4. Execute 8 Level 1 Coaching and Refereeing Course for all Kenya Cup sides with at least 35 participants at each course

Not Done. Must be actioned in 2010.

5. Ensure all Kenya Cup Club Coaches attend IRB Level 2 Course and begin accreditation process

Not Done. Must be actioned in 2010.

6. Ensure all National Squads Coaches attend IRB Level 2 Course and begin accreditation process

Not Done. Must be actioned in 2010.

7. Expose selected Coach to Stellenbosch University Strength and Conditioning Program

Not Done. Must be actioned in 2010.

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Goal 2: Skills EnhancementInitiatives Status

8. Expose selected Doctor to University of Cape Town Sports Medicine course

Not Done. Must be actioned in 2010.

9. Formalize High Performance and Talent Identification Program with Western Province

First batch of 2 Coaches, 1 Referee, 1 Administrator exchange tour to Western Province / Kenya

Introduce first batch of five U19 players to Talent Identification/High Performance program with Western Province

Not Yet Done

10. Ensure all referees receive Performance Coaching and Assessment reports as follows:

International – 5 reports – 80% average rating Grade I – 4 reports – 75% average rating Grade II - 3 reports – 70% average rating Grade III - 1 report – 60% rating

Safari Sevens, BRSS, Kenya Cup Not yet institutionalized

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Goal 2: Skills EnhancementInitiative Status

11. Establish and implement policy on Elite Referees at KRFU

No formal policy presented to Board for adoption. Te be done in 2010.

12. Lobby for and support identified KRFU referees to 6 IRB internationally recognised tournaments and fixtures as follows:

JWRT IRB 7s Circuit CAR U18 CAR RWCQ Safari 7s Western Province / Cotco / Golden Lions

Constant Cap – JWRT, Kenya. Constant Cap - CAR Northern Trophy (Level II tournament), Morocco. Paul Weloba - CAR U19, Kenya. Godwin Karuga, Bosco Muamba, Constant Cap - Safari 7s, Kenya. Andrew Karani(Referee) Henry Barasa (Match Official Performance Reviewer) – Cotco (Zimbabwe) Karimi Mwangi – Namibia 7s Andrew Karani (AR) – IRB 7s Circuit, SA.

12. Increase/widen use of video analysis to cover:

Internationals RSS, Cup Finals, Selected league games NSC

not yet full structured Game analysis software and computer acquired for use by National Teams.

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Goal 3: Visibility & Awareness

What we want to doImprove/increase visibility and raise awareness about the game in order to : Increase popularity Make rugby more marketable Enhance understanding of the rules of the game

Desired impact/result Increased revenues - ticket sales and sponsorship Increased revenues – Broadcast rights Increased spectator interest

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Goal 3: Visibility & Awareness

Initiatives Status1. Engage PR & Marketing agency to guide the (re)branding effort by 31st March 2009

GM / Board – task not accomplished

2. Brand all Kenya Rugby Products & Events by 30th October 2009

GM/ Board – task not accomplished

3. Begin a public education program to communicate basic concepts of rugby

partly done in June 2009. Program developed in conjunction with Telkom Orange and ran for 2 weeks in National TV further action required

4. Enhance Corporate Social Responsibility campaigns by having at least 1 CSR activity every quarter

GVRC Initiative with Safaricom Foundation

5. Develop a plan to enhance communication about KRFU, its events and products and execute the plan.

Communication plan not yet developed. To be carried forward to 2010.

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Goal 3: Visibility & AwarenessInitiatives Status

6. Launch nationwide rugby clinics involving national team players and corporate partners (1 per quarter)

Clinic at Jericho Grounds by U20 Team. Clinic at Daadab Primary School in Isiolo by National 15s / Sarova Hotels Clinic at Penbrooke by National 7s Clinic at Our Lady of Mercy Primary School by National 7s

7. Collaborate with KRFU partners to set aside 2% of adverts spend (for sponsored events) for KRFU communication messages

GM – target not attained.

8. Publish an annual magazine highlighting activities, successes, events and an online quarterly newsletter

6 Monthly e-news-letter released from June Annual magazine not published by close of year. Target not attained.

9. Partner with a Local Broadcaster to screen at least one live rugby game per month

Partnership with local broadcaster covered only JWRT. semi finals and finals of BRSS scheduled & screened Super Sport. Safari 7s screened on Super Sport.

10. Re-design KRFU website to make it more interactive

Done but still requires more improvement.

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Goal 4: Rugby Infrastructure

What we want to doImprove & expand rugby infrastructure (including equipment) in order to increase opportunities (broaden access) for playing the game.

Desired impact/result: Improved quality of the game More players (greater proportion of general population playing rugby) More spectators

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Goal 4: Rugby InfrastructureInitiatives Status

1. Increase the seating capacity at the KRFU grounds on steel scaffold to 15,000 seating capacity

Target was not attained. To be pursued in 2010

2. Obtain permanent secure water source by sinking a borehole on KRFU grounds

Sinking of borehole at KRFU completed. Installation of pump on-going.

3. Acquire Gym and other necessary equipment for National Team training

Mobile gym acquired from South Africa for National Team use. Due for delivery mid Feb 2010Equipment acquired for National team training including tackle bags, hot shields, cones, and scrum machine Equipment acquired for JWRT to be distributed to schools/clubs

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Goal 4: Rugby InfrastructureInitiatives Status

4. Improve facilities at KRFU grounds: Fabricate New/Expand office facilities Improve/Expand shower facilities Improve/Expand changing rooms Fabricate Doping Control and Medical Room Improvement of VIP areas / Sitting areas Improvement of Turnstiles

renovation / expansion of shower facilities in collaboration with IRB/Tenant done during JWRT New office facility not yet fabricated. Being reviewed to take into consideration long term development plan. new shower facility / two extra changing rooms constructed. Doping control and medical rooms were not done due to budgetary constraints / long term development considerations Improvement of turnstiles not done / VIP / Sitting areas not done. Being considered in 2010 and alongside long term development plan.

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Goal 4: Rugby InfrastructureInitiative Status

5. Establish policy on “Equipment Fund” to withhold 2% of Cash Sponsorship.

Policy on equipment fund was not established. To be done in 2010

6. Generate equipment fund to support club equipment needs as per policy

Was not done because policy was not in place /budgetary constraints.

7. Develop and enforce standards for: Strength & conditioning facilities Grounds facilities Match requirements

standards developed

8. Seek strategic partnerships ( GoK, others) to acquire Unga Ligi Ndogo Grounds (and draw plans for its development)

Acquisition began with payment of 10% deposit. Transaction must be completed by 20th March 2010. Analysis of proposed BOT on-going.

9. Facilitate enhancement of Impala Rugby Playing Surface / facilities in view of JWRT

Enhancement of impala grounds in view of JWRT was done at a cost of 1.2m

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Goal 5: Management Structures

What we want to doImprove management structures at all levels (the Union, Clubs, Universities and Schools) in order to: Enhance co-ordination of rugby activities Ensure standardization of rugby programs Ensure better financial management

Desired impact/result: Improved management of the game nationally Improved image Improved financial management (discipline)

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Goal 5: Management StructuresInitiatives Status

1. Establish new Organization Structure of Kenya Rugby i.e. Rugby Services (KRFU) & Commercial Services (KRL) and reviewed Board Sub-Committees

Policy Paper prepared, pending discussion by Board. To be finalized in 2010.

2. Support the establishment of Regional Sub-Unions (West Kenya, Coast, Universities, Schools)

Draft constitutions received from Universities/Coast. Preliminary response given. Pending refinement of KRFU Constitution. Over 20 universities involved in rugby. ESS university league for 2010 to be used to harness University energy. Consultations with KUSA will resume on sub-union. School Bodies KSSSA & KEPSA to be offered associate membership as a start as proposed in revised KRFU constitution. Western sub-union expected to grow from Western Franchise. Western Conference ESS and the franchise activities to be harnessed under the sub-union

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Goal 5: Management StructuresInitiatives Status

3. Support the establishment of Regional Sub-Branches for Referees Society (Rift Valley, West Kenya, Coast)

Interim West Kenya Branch established. O. Oyoo IRB Educator coordinating. Two active refs. To formalize structures in 2010. Coast and Rift Valley not done. To be undertaken in 2010

4. Finalize and adopt reviewed KRFU By-Laws and Board Charter

Target date - 1st June 2009 – Not yet done. Pending review of constitution. To be undertaken in 2010

5. Formalise all employment at KRFU by issuing employment contracts, performance contracts and role descriptions

Employment contracts issued to all staff. Revised role descriptions and performance contracts awaiting approval of new structure. To be finalized in 2010.

6. Establish policy on business continuity and disaster recovery

Formal policy not yet established by Board. To be finalized in 2010.

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Goal 5: Management StructuresInitiatives Status

7. Entrench regional development units across the country: Entrench 7 functional Provincial Development Units in KRFU structure (i.e. Nairobi, Central, Rift Valley, Eastern, Coast, Western, Nyanza) Employ 6 Provincial Development Officers (2 full time in Rift Valley and Western) Introduce 4 most viable District Development Units (Kakamega, Bungoma, Nakuru, Mombasa) Employ 4 District Development Officers (2 fulltime in Bungoma and Kakamega)

not completed, pending approval of new Union structure. Affected by overall Union finances. informal, part time structures are in place / being utilized.

8. Engage a consultant to assist in establishing fiscal management best practice and financial processes

Review of fiscal management processes in line with Management Letter from Ernst & Young on-going Review and documenting of processes in view of ISO Certification application on-going

9. Document KRFU policies and processes leading up to ISO Certification

Documentation of policies and processes on-going

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Goal 5: Management StructuresInitiatives Status

10. Hold Board Strategic Planning Forum & Stakeholders Forum

Review scheduled for 30th January 2010

11. Define the role and anchor Club Representatives meeting in KRFU By-Laws and hold one every month .

To be considered / addressed during review of Union By-Laws in 2010

12. Comply with all statutory and reporting requirements

Not Yet done. Process of formalizing on-going e.g. registration with statutory bodies.

13. Conduct staff performance appraisals Appraisals for 2009 pending board sub-committee review.

14. Formalize all alliances / partnerships by signing Memorandum Of Understanding (Sadili, Western Province, Other partners)

Sadili performance partnership MoU signed.

15. Establish and execute policy on Staff Development and Training

Target date - 30th Jun 2009 – Not yet done

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Goal 6: National Teams Performance

What do we want to do?Improve the performance of the National Teams in order to: Enter the High Performance Grant bracket Enhance our performance at the international stage (or enhance our

chances of winning major international tournaments)

Desired impact/result: Improved world ranking Qualifications to key international tournaments Enhanced national pride Increased interest from sponsors / partners

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Goal 6: National Teams PerformanceInitiatives Status

1. Develop a strategy paper 15s with a view to 2015 world cup qualification by 30th July 2009

strategy paper for national teams not yet done. To be carried forward to 2010.

2. Increase the number of 15s Test games the teams play as follows: National 15 :– 4 to 5 (Elgon Cup 2, CAR Cup 2, TBA 1 - win both legs of the Elgon Cup, Win the CAR Cup and 1 Test-TBC) Women 15 :- 3 (Elgon Cup 2, Tanzania 1 - win both legs of Elgon Cup and beat Tanzania) U20 :- 3 to 6 (CAR Under 18, JWRT, Tanzania - reach the finals of CAR U18, JWRT and beat Tanzania)

Senior 15s 4 tests in 2009 (2 Elgon cup, 2 CAR Cup) Elgon Cup; Target not attained , won only one leg. CAR Cup Level II. Target not attained. Reached Final (beat Senegal but lost to Morocco in final). No other Test scheduledWomen Target attained. Won both legs of Elgon Cup. Tanzania Women's Test not scheduled participated in Dubai 7s satellite tournamentU19/20 Participated in JWRT. Attained position 4 out of 8 Participated in CAR U19. Attained position 5 Tanzania Test not scheduled

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Goal 6: National Teams PerformanceInitiatives Status

3. Improve performance of 7s: Reach the finals of the CAR Women 7s tournament Reach minimum quarter finals and at least 2 semi-finals IRB Sevens Circuit (attain position 5) Reach the quarter finals of RWC 7s / plate final Retain Safari Sevens Trophy Kenya A:- reach finals of Tangiers / Mosi 7s

CAR women's tournament not held, though participated in Dubai 7s satellite tournament Quarter finals (Dubai, USA), 2 semi-finals (HK, NZ), 1 final (Australia) positioned 6th at end of season Won & retained Safari Sevens Semi finals RWC7s (attained position 3) Kenya A: Reached finals of Tangiers & Mosi 7s.

4. Introduce performance contracts for players and Squads Management

performance contracts for 7s introduced (management & players). Kenya Sevens Coach Contract finalized. Now a full time employee of KRFUPC for 15s drafts prepared, to be finalized in 2010 season.

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Goal 7: Revenue Generation

What do we want to do?To grow revenues from Kshs 107 million to Kshs 176 million over the next 3 years in order to effectively support all of our programmes, i.e. that they are Adequately funded. (25% growth rate)

Desired impact/result An efficient and effective rugby union Improved cash flows

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Goal 7: Revenue GenerationInitiatives Status

1. Operationalize Kenya Rugby Limited and transfer all commercial activities to KRL

Board paper prepared. Pending discussions and adoption.

2. Secure all KRFU Intellectual Property Rights of KRFU products / events

Only KRFU Logo registered as a trademark. Other products not yet done

3. Increase range of merchandise products and grow merchandising revenues

Discussion held with Sports Station on possible merchandising range. To be finalized in 2010. Sale of Replica shirts to be outsourced. Discussions ongoing with possible retailer / agent. Previous contract with another agent cancelled due to non-remittance of commissions

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Goal 7: Revenue GenerationInitiatives Status

4. Seek Value in Kind / Revenue Share for KRFU TV Broadcast rights

Secured VIK / 70%-30% revenue share TV deal with KBC for 2009 No revenue received from KBC

5. Partner with GoK to underwrite National Team costs

Underwrite 7s RWC costs Underwrite cost of Mobile Gym / Equipment Underwrite 15s 2009 campaign

received 1.7m towards RWC7s No other support received from GoK.

6. Launch a Membership Fan Club for Kenya Rugby

Target not attained. To be pursued in 2010.

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Goal 7: Revenue Generation

Initiatives Status

7. Value In Kind partnerships to underwrite National Team costs:

Kit Partner Boots Partner Nutrition & Supplements Partner Performance Partners Transport Partner Water & Ice Partner Medical/Insurance/Ambulance

4 yr Kit Partnership with Kooga to supply kit to National Teams i.e. 15s, 7s, Women, U19 Puma supplied boots to Kenya durng RWC7s Performance partnership with Sadili value KES 3 million

8. Surplus from: Safari Sevens (12m) Rugby Super Series (1.2m) Junior World Rugby Trophy (1m)

Safari Sevens (12m) Rugby Series (1.2m) JWRT (-9m)

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Goal 7: Revenue GenerationInitiatives Status

9. Value In Kind partnerships to underwrite Event costs: Security Partners Water & Ice Partners Medical & Ambulance ICT Transport Accommodation

KK security partnership to cover JWRT, BRSS, SS. Jamii Telcom provided VIK ICT services & bandwidth. Kampala Coach provided transport for NSC and Elgon Cup value of KES. 960,000

10. Grow revenue from following sources: Perimeter Advertising Corporate Tents Vendors (Food & Bar) Banquets Tickets Sales (season, corporate and direct)

Perimeter Advertising ?? Corporate Tents ?? Vendors (Food & Bar) ?? Banquets ?? Ticket Sales ??

11. Revenue from Advertising in Year Book activity not undertaken. Task not achieved.

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Goal 7: Revenue GenerationInitiatives Status

12. Secure Cash partnerships for KRFU Events & Products:

Kenya 7s Kenya 15s Kenya Women Kenya U20 Age grade program Kenya Cup Enterprise Cup Grand Slam National Sevens Circuit Referees Elgon Cup

Kenya 7s (Virgin 9m / Orange 4m) Kenya 15s (Orange 1.5m) Kenya Women (None) Kenya U20 (GSK 240,000) Age Grade Program (None) Kenya Cup (None) Enterprise Cup (None) Grand Slam (None) NSC ( Western Union 4m) Referees (KEBS 1m) Elgon Cup (None)

13. Seek IRB Development Grant(2009) Development grant GBP 100,000 received. (excluding various training sessions arranged at IRB expense)

14. Seek IRB Sevens Grant(2008/2009) Sevens grant US$ 50,0000 received

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Income & Expenditure (as at 30 Sept)Income 2009 Projected 2009 Actual 2009 Variance

1. Merchandising 400

2. Broadcast Rights 800 0 (800)

3. GoK Partnership 10,900 1,700 (9,200)

4. Ticket Sales 700

5. Fan Club Membership 300 0 (300)

6. Perimeter Advertising 1,000 0

7. Corporate Tents 800 0

8. Vendors (Bar & Food) 150

9. Banquets 100 0

10. Year Book Adverts – Net Revenue 500 0

11. Cash Sponsorships 59,500

12. Safari Sevens Surplus 12,000

13. Rugby Super Series Surplus 1,500 2,200 700

14. Junior World Rugby Trophy Surplus 1,000 (9,000) (8,000)

15. IRB Development Grant 11,500 11,700 200

16. IRB Sevens Grant 5,000 5,850 850

17. Unga Grounds Purchase Partnership 70,000 0 -

18. Miscl Revenue 240

Total Revenue 176,390

Expenditure

1. Grow Rugby Personnel Numbers & Enhance Competitions 25,450

2. Skills Enhancement 4,720

3. Visibility & Awareness 3,950

4. Rugby Infrastructure 95,340

5. Management Structures 14,600

6. National Team Performance 22,400

7. Revenue Generation 9,600Total Expenses 176,060

Surplus (Deficit) 330

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