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Das Bildelement mit der Beziehungs-ID rId5 wurde in der Datei nicht gefunden.

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ABOUT MOIA01

02

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CHALLENGES OF AN AUTONOMOUS SERVICE PROVIDER

AGENDA

QUESTIONS

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Volkswagen Group’s Mobility-as-a-Service company.

Founded in December 2016.

Diverse and growing team (currently 140+), main locations: Berlin (HQ),

Hamburg, Helsinki.

Not a disruptor, but an enabler for cities and key local stakeholders.

Strong target to become a global leader of autonomous shared mobility

services.

HI, WE ARE MOIA.

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WE HAVE INITIATED MULTIPLE LARGE-SCALE PRODUCTS & PROJECTS WITH STRONG PARTNERS ALREADY

ABOUT MOIA

4

Q2/2016 Q4/2016 Q4/2017 Q2/2018

I N V E S T M E S TI N G E T T

M I C R O T R A N S I T I N G E R M A N Y

S P E C I A L P U R P O S E V E H I C L E S

P A R T N E R S H I P W I T H S C A N I A

A U T O N O M O U S D R I V I N G

• VW Group initiates large scale projects in order to obtain SDS capabilities through strategic partnerships

• Dedicated partners for global roll-outs and commercial scaling to be announced by end of 2018

Q1/2018

• MOIA (VW Group) invests €300m in ride-hailing company Gett

• Largest taxi dispatcher in Europe, with further businesses in Israel and United States

• MOIA launches ride-pooling service in the City of Hannover

• Service starts in October 2017, with a clear focus on learning and optimization

• Launch of full EV fleet with 200+ vehicles in Hamburg in early 2019

• MOIA and Scania form strategic alliance to jointly develop autonomous PT services

• Focus on seamless integration of fixed and dynamic services

• First pilots to be announced in 2019

• MOIA announces fully electric ride-pooling vehicle during TechCrunch Disrupt event in Berlin

• Special purpose vehicle to be launched in Hamburg for the first time ever in early 2019

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ABOUT MOIA01

02

03

CHALLENGES OF AN AUTONOMOUS SERVICE PROVIDER

AGENDA

QUESTIONS

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THE THREE MAIN PILLARS OF MOBILITY IN A NON-AD WORLDCHALLENGES OF AN AUTONOMOUS SERVICE PROVIDER

X TECHNOLOGY

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Design

Manufacturing

Drivetrain

Automation

Retrofitting

Financing

Insurance

Specifications

Telematics

…

Driver Management

Shift Planning

Control Center

Maintenance

EV Charging

Cleaning

Repairs

In-/ Out-Fleeting

EV Infrastructure

…

Pricing

Marketing

Passenger App

Routing/ Pooling

Ticketing

Payments

Data Analytics

Call Center

Supply/ Demand Match

…

VEHICLE OPERAT ION

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THE SHIFT OF THE MOBILITY VALUE CHAIN WITH THE INTRODUCTION OF AUTONOMOUS SERVICES

CHALLENGES OF AN AUTONOMOUS SERVICE PROVIDER

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SDS SOFTWARE

SDS HARDWARE

MAP DATA

…

SDS

DRIVETRAIN

RETROFITTING

TELEMATICS

…

VEHICLE

FLEET INTELLIGENCE

MAINTENANCE

SAFETY DRIVERS

…

OPS

FRONTEND

PAYMENTS

CUSTOMER SERVICE

…

PLATFORM

ADVERTISEMENT

MEDIA PARTNERS

CROSS-SELLING

…

CONTENT

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INTRODUCTION OF AD WILL BRING FURTHER COMPLEX CHALLENGES TO COMPETE SUCCESSFULLY

CHALLENGES OF AN AUTONOMOUS SERVICE PROVIDER

§ Cities/ authorities will impose strong regulation to control safety and secure desired effects (less cars on the road)

§ Concession/ tender awards for autonomous systems will be based on proven system validity/ robustness through relevant pilot installations and system safety assessments

§ Until then, heterogenous regulatory framework (especially in Europe) will be a hurdle to scale AD projects

REGULATORY / LEGAL

§

§ Special purpose vehicles will be needed to provide for the required customer experience and enable efficient operation

§ Vehicle design has to support a fully automated customer journey§ SPV very much dependent from the respective market. Public Transport driven market

has different needs then a TNC driven marketVEHICLE

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INTRODUCTION OF AD WILL BRING FURTHER COMPLEX CHALLENGES TO COMPETE SUCCESSFULLY

CHALLENGES OF AN AUTONOMOUS SERVICE PROVIDER

§ Some cities are trying to solve a very specific problem without considering the scalability of their proposal (ie. “we need a shuttle service to bring people to the mall”)

§ Challenges and expected solutions of a city not accepted by a certain part of the population (ie. “AD Bus or pooled service in an upper class neighborhood”) à cultural and sociological challenges often not considered

§ Infrastructural changes (dedicated lanes for shared mobility) are often very political

§ The customer journey has to become fully automated providing for highest level of convenience, reliability and safety at a low price

§ ETA one of the most important factors for customers to switch mode of transport§ TCO for a privately owned car vs. cost per mile

§ All driver activities need to be entirely replaced by artificial intelligence/ automated activities to get to a crucial price point

PRODUCT OFFER & COST

ALIGNMENT WITH CITIES

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ABOUT MOIA01

02

03

CHALLENGES OF AN AUTONOMOUS SERVICE PROVIDER

AGENDA

QUESTIONS

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CHALLENGES OF AN AUTONOMOUS SERVICE PROVIDER

HAPPY TO ANSWER ANY FURTHER QUESTIONS YOU MAY HAVE