11 Free Traffic Geyser Online

Video Marketing Tips

Online Video Marketing is a more engaging way of marketing yourself on the web, and reach out to millions of prospects.

Benefits of Online Video Marketing

Cuts through Clutter• A video marketing campaign

that focuses on defining a problem, discussing solutions, and helping out people - woven together with a focus on your brand cuts through the hard-core sales clutter that people see on the web every day.

365-24-7Unlike most marketing campaigns,

an online video marketing campaign lasts forever. You pay the cost just once, but it stays

online forever, and garners more and more hits as time passes.

Cost Effective

If executed properly, an online video marketing campaign will

bring greater ROI than any other medium.

How to get started?

Create a VideoThe first step is to create a video that has information that your prospective

customers are looking for. For example, a video about - How to

Bake a Chocolate Cake? - is a very good start for companies like

Hershey's, which can use such a video to promote sales of its bakery

ingredients.

Create a YouTube Channel

If you are just starting out - YouTube is a great place. Create your own channel, and

upload your videos there. Have a few friends comment and get a conversation going. People are interested in seeing

what others have to say about something, and that helps them form positive opinions

about you.

Have your brand displayed prominently

Let the video itself be focused on content, and being useful to the

reader. For branding purposes, have your company logo displayed

prominently somewhere on the screen.

Link back to your site

End each video by enticing users to visit your website for

more information.

Use your own Website

Start with YouTube, as it is easy and popular - but don't end there. Have

videos on your own website too, this will increase the amount of time; people spend on your website.

Offer Multiple Resolutions and Formats

Allow people to download videos from your website, so that they can view it multiple times. Also, allow multiple formats, as different people

have different viewers. While high resolution movies are great, they become bulky, and difficult to download - for people with slower connections. Include a low resolution - smaller format for such

people.

Common Pitfalls of Online Video Marketing

Keep these two things in mind, as they are the number one reasons online marketing

videos fail:

Create Useful Content

Your content should not be a sales pitch. In order to sell something, you need to first provide useful content, if you don't have useful content - then you won't get very

far.

Create a Campaign, Not a Video

You need to create a series of videos and promotional content - published regularly,

in order to get noticed. A stand alone video - no matter how good it is - will just

not do the trick.

To learn more about Traffic Geyser and dominating

keyword search engine rankings overnight with online video, visit the Traffic Geyser

website.